“I am certain of one thing—no
man can expect to train others if
he has not trained himself.”
(American Magazine, April, 1920.)
—Harvey S. Firestone, Founder
Tire$ton«
GASTONIA
“Life is a mirror; if you frown
on it, it frowns back; if you smile,
it returns the greeting.”
—Thackery
VOLUME m
GASTONIA, N. C., AUGUST 10, 1954
NO. 13
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PLANT VISITORS—Five Norwegian cadets and tvi^o officers of the Norwegian Air Force were
• guests of Firestone for lunch and a tour of the plant on Tuesday August 3. They are shown here in
front of the Safety Scoreboard with officers of Civ il Air Patrol and plant officials. Kneeling are Cadets
Franz Singer, Birger Nythe, Gustav Raabe, Stener Kleve, and Oddvar Sortomme. Back row: Maj.
Leonard Conkle (USAF); Norwegian Lt. Terpe Austene; Robert Hull, Quality Control supervisor;
CAP Chaplain Abernathy; CAP Lt. Juanita Wilson; Jack Darwin, Manager Sales and Orders Depart-
^went; General Superintendent Nelson Kessell; Comptroller E. J. Mechem; Maj. Gen. Georg Bull, Nor
wegian Air Force retired; Supei’intendent Francis Galligan; CAP Lt. G. A. Stevens; CAP Maj.
Pitzhugh Rose; Plant Officer Charlie Ferguson, and Plant Engineer W. G. Henson.
For—More Sales, More Jobs, More Workers
Know And Represent Your Co.
—President Lee R. Jackson
IN going over the messages we have been writing to our organization on how we can secure a larger
'Volume of business for our Company, we find there is one important point which cannot be emphasized too
strongly.
That point is that we should all
as much about our Company
^^d its products as possible and
hould at all times remember our
Responsibility to serve as informed
Representatives in helping to let
”ers know about our Company
its products.
have said before that we
^^nnot all be direct salesmen with
^ ^Ple cases and order books,
owever, we can all take advantage
of
every opportunity to build good
' snd make friends for our Com-
im^^" probably the most
in point that we can make
hel about how we can all
‘P secure MORE SALES to
eate MORE JOBS for MORE
''^orkers.
talked about the im-
Pen teamwork among the
® our organization, about
of high-quality pro-
about the need for ef-
^ economy in our opera-
can meet compe
Lee R. Jackson
''ion 'Ur -L
re^j A ® have stressed that our
is the Customer because
succe^^ ^ wants determine the
business,
niatiy ° ^ore fully cash in on our
qualityin providing
Pvice^ PR°ducts at competitive
^ust find the way to let
know about these ad-
THROUGH our advertising,
sales promotion and direct selling
efforts, we do let the public know
about the Company and its pro
ducts. But we need to have every
member of our organization sup
porting these general efforts with
individual efforts in daily contacts
with friends, family and others.
Advertising and sales promotion
are essential to a sale, but the
sale cannot be completed without
personal contact with the custo
mer. It is for this reason that each
Firestone employee, no matter
what his job, can help sell the
Company’s products through his
personal contacts.
In order to be able to do this
kind of a selling job, each member
of our organization must have a
thorough knowledge of the Com
pany and its products.
* * *
HERE ai’e some suggestions on
how you can learn and help:
(1) Keep up-to-date on your
Company by knowing about its
present operation and plans for the
future. Know something about the
history of your Company; know
your plant or office, and know
something about what is going on
in other departments. Read oui
annual report in your plant news
paper, watch the bulletin boards
and read all of the Company’s
books, catalogs and other litera
ture made available to you.
I am happy to tell you that very
shortly we will send to you a new
book, called “Pioneer and Pace-
maker<—The Story of Firestone,”
which will give you additional in
teresting facts about the Company.
It will give you more of the infor
mation you need so that you can
always represent your Company to
advantage.
(Continued On Page 4)
Norwegian Cadets Entertained
At Luncheon; Take Plant Tour
Firestone Textiles played host August 3, to a group of Norwegian
Cadets who are visiting this country under the Civil Air Patrol’s Cadet
Exchange Program. The cadets along with their chaperons, a retired
Norwegian major general and an active Norwegian Air Force lieutenant,
were entertained at a luncheon at the Girls’ Club after which they
toured the plant. A number of CAP officers from N. C. Wing and
Gastonia Squadron headquarters accompanied the Norwegians.
The Cadet Exchange Program 9'
brought cadet groups from 21
friendly countries to America for
brief visits this summer. The Nor
wegian delegation was one of these
groups and was assigned during
most of its stay to North Caro
lina with this state’s CAP Wing
acting as official host.
This plant was of the highlights
in the visitor’s itinerary of things
to see in North Carolina. They had
never seen a textile operation of
this size or nature and that in
cludes some of the CAP visitors
who were seeing tire cord produ-
tion for the first time. Another
significant highlight of the Nor
wegians’ visit to North Carolina
was their tour of Kitty Hawk, site
of the first powered airplane flight.
AT the luncheon, which was ar
ranged by Plant Officer C. M.
Ferguson, (major in CAP), Gen.
Georg Bull, Norwegian Air Force
retired, spoke of the bits of
Americana his group were rapidly
adopting. “Such things,” he said,
“as hot dogs, cantaloupe, and
southern hospitality, we are meet
ing for the first time—and liking.”
Another luncheon speaker, Su
perintendent Francis Galligan wel
comed the Norwegian visitors to
Firestone Textiles on behalf of
management and employees. A-
mong other plant officials present
were General Superintendent Nel
son Kessell and Comptroller E. J.
Mechem. Genei-al Manager Harold
Mercer greeted the visitors at the
entrance of the plant.
For the plant tour the visitors
were divided into two groups with
Sam Honeycutt and Alvin Riley,
both of Quality Control, in charge.
NEWEST Transport Heavy
Duty truck tire to be developed
for truckers is the B-112, a rug
ged, long-wearing, Firestone tire
that provides the advantages of
an original equipment tire at the
lowest possible cost.
Latest Truck Tire
Is Economical B-112
A new truck tire for truckers
who want the latest improvements
in tire tlesign and performance at
the lowest possible cost is being
announced this month by The Fire
stone Tire & Rubber Company.
The new tire, named the Trans
port B-112 Heavy Duty, has the
same quality tread rubber, tread
depth and size as original equip
ment tires, according to H. I).
(Continued On Page 2)
tz
EXPLAINING tire cord weaving to Norwegian and CAP visitors
is Sam Honeycutt, above right, of the Quality Control Department.
Listening, left to right, are CAP Lt. G. A. Stevens, Norwegian
Cadets Franz Singer and Oddvar Sortomme, and CAP Lt. Juanita
Wilson.