JULY/AUGUST, 1972
THE PIEDMONITOR
PAGE THREE
ALF Is Our Baggage Handling Program
ALF is the character of the baggage han
dling program dreamed up by Traffic and act
ually created by Winston Station Manager Jack
Brandon.
His name obviously stands for automated
lost and found. A rhyming reason for his being
was penned by George Stack, Division Steward
ess Supervisor. What follows is Stack’s poetical
reply to our question about Who or What is
ALF? on page one.
ALF is Automated Lost and Found
Bags are not lost in flight, they are lost on the
ground.
We know you are rushed and sometimes too much
so,
but we are not number one, so we still have to
grow.
When you check a bag, be certain it’s correct,
or Piedmont will have to pay and a passenger
collect.
Not to mention the fact that he still is very irate,
the next time he flies it may not be from our
gate.
He purchased a ticket for he and his bag,
is it asking too much to have the correct tag?
He can fly through the air with the greatest of
ease,
with his bag checked correctly and service that
will please.
In order to make everything a little better,
follow all procedures, right to the letter.
Always try harder and make it last,
and ALF will soon be a thing of the past.
For this, ALF’s first installment in the Pied-
monitor, President Davis said: “We all know
that when we help the other fellow we also, in
some way, help ourselves.
“One of the most tangible indications of
that truism is the happy result of our program
of improved baggage handling. When we
handle baggage properly obviously there is no
problem for us or for our customer. This helps
him and it helps us through less workload and
less cost.
“When we do have a mishandling as a result
of negligence or perhaps for reasons beyond
our control, it is equally important that we
follow procedures to help our customer and also
help ourselves.
“The new ALF (Automated Lost and Found)
System is an important part of the program.
“Our per passenger cost for mishandled
baggage is about half as much now as it was
six months ago. I am sure the workload on
those responsible for adjusting baggage mis-
handlings has also declined. Congratulations
and many thanks to all of you who have made
this possible.”
Richard P. Ketcham Is New
Manager — Contracts & Leases
Piedmont’s new Man
ager—Contracts & Leases
is R. P. (Dick) Ketcham.
Born in Poughkeepsie,
New York Ketcham is a
graduate of Gettysburg
College. He was Captain
in the U. S. Air Force and
was with Shell Oil for 12
years prior to joining
Piedmont.
Mrs. Ketcham is the
former Patricia Sue Don
nelly of Roanoke, Vir
ginia. They have two
children. Richard P. Ketcham
Long Lines
The latest Red Cross Blood Drive held at the
home office set several records. Of the 192
pints of blood collected, over half were donated
by Piedmont employees. Both the total num
ber of pints and the amount given by Piedmont
folks represented record donations. The Main
tenance and Accounting departments chalked
up the largest number of donors. Thanks to
all those who contributed to the success of
the bloodmobile visit.
Senior Vice President R. S. Northington rec
ently went shopping for airplanes. He had a
pretty good day according to an article in a
Beechcraft publication, two Beechcraft Kingair
AlOO’s and a Bonanza A36. All for $1,500,000.
Not bad, for just one day.
Senior Vice President T. W. Morton has a
new Administrative Assistant. He is Phillip
E. Kerce, orginally from Oklahoma City and
more recently, Atlanta.
Kerce, who is a graduate of Dartmouth
College, was an International Officer with
Citizens & Southern National Bank prior to
joining Piedmont. He is married to the former
Joyce Welch of Washington, D. C. and they
have two boys.
I
THE Fftel blEW CLASS to graduate in the new uniforms
included, seated, from left, Vicki Hobson, Rachel Cox,
Katherine Hennis, Jeanette Bias, Everleen Wilson, Linda
Hunter, Susan Alexander, Catherine Carpenter and
Katherine Johnson. Those standing were, in the same
order, Carol Cherry, Joris Westbrook, Tempie Kessler,
Another newcomer who has a new position
as well is Tony L. Beck. He is the Co-ordinator
— Freight & Customs in the Purchasing De
partment. A native of Lexington, North Caro-
W*-
P. E. Kerce
T. L. Beck
lina, Beck graduated from the University of
North Carolina at Chapel Hill. Before coming
to Piedmont he taught school.
A member of the High Point Y.M.C.A., Beck
is a bachelor.
AMERICAN THANKS EDMONDSON for his leadership
as chairman of the Charleston, S. C. local military
committee. Tom Allen, left, AA's District Sales Man
ager in Knoxville, was recently in Winston to give
Don Edmondson the appreciation plaque. Edmond
son has just come into the home office as Manager
— Agency & Interline Sales from Atlanta where he was
District Sales Manager.
As outstanding as the month of June was in
terms of traffic and financial results it was
not surprising to find that Piedmont received
an unusually large number of personnel com
mendations as well. The many letters from
happy passengers singled out the following
individuals for specific praise: Lisa Seymour,
Secretary, LGA; CRE Station Manager C. E
Donahoo; Stewardesses Vicki Dowell, ATL
Carol Fair, ATL; Barbara Johnson, DCA
Donna Besaw, DCA; Patsy Hilterbran, DCA
Dana Stockton, DCA; Marsha Len, ILM
Donna Smith, ATL; Betty Schabert, INT
Cheryl Hamlin, ATL; Judy Lowery, ROA
Marilyn Tate, ROA; Ann Hall, ROA; Annette
Pamela Hannon, Shelia Parks, Deborah Burdick, Jean
nette McNulty, Joan Hayes, Nelson Phillips, Kathe-
leen Kelly, Janice Marvin, Linda Rochelle, Barbara
Mears, Carol Boatman, Mary Scarborough and Regina
Heidorn. The girls have an all but unlimited choice of
outfits with their new uniforms.
Noah, ILM; Pam Bass, ILM; Linda Eonta,
DCA; Sarah Taylor, INT; Joanne Hester, ATL;
Brigette Eschweiler, ORF; Rose Wright, ROA
and Barbara Wilbur, INT. Agents included
Gary Holt, CRO; Mel Brown, CRO; J. Hall,
DCA; Suzette Fisher, CRO; Jay Blackwood,
ROA; James Schrenker, DCA; Merrill Gadker,
CVG and R. L. Gilbreath, MEM.
:l; :|:
The following item is a reprint of a letter
to the editor of the Winston-Salem Journal
which appeared recently:
The world is still made up of beautiful people.
Several months ago I lost my Virginia Tech college
ring — a possession that meant a great deal to me.
Fortunately, my wife, Pat, who gave the ring to
me as a gih, had the foresight to have my name
and city inscribed inside it.
I had given up all hope of finding my prized
possession, until one Saturday morning the telephone
rang and the long distance operator said a Mr. Cook
was calling from Winston-Salem. She further stated
that Mr. Cook’s call concerned a VPI class ring he
had found while working at the Winston-Salem
airport. Needless to say, we were both overjoyed.
Mr. Cook was considerate and patient enough
to take the time to trace my Charlotte telephone
number and to call me (not once, but twice). He
offered to mail the ring to me, but I preferred to
pick it up on my next trip to Winston. Yesterday
I met Reid, and his fine son, Lance.
I found both of them to be warm and genuine
. . . and a credit to the great city of Winston-
Salem.
Yes, the world still has some beautiful people!
Arthur 0. Parker
Charlotte
Reid Cook is Superintendent Third Shift
Line Maintenance in Winston. His wife, Wilma,
is secretary to Vice President — Traffic, Ken
Ross.