September, 1946
THE ECHO
PAGE FIVE
teusta Paper Corp. Established Just Before War
(Continued From Page One)
Poland, the beginning of World
II, September 2nd, 1939. 1
Selection Of Site
Western North Carolina was
^osen as a site of Ecusta because
“ three important factors: an ade-
supply of labor, a reason-
proximity to the largest con
juration of cigarette companies,
an assured supply of suitable
Water,
An adequate supply of pure wa -
J" is just as important as the raw
3terials which are used. After
Wying the statistics on many
Jeams, it was found that David-
n river, tumbling directly out of
, ® 200,000 acres of Pisgah Na-
onal Forest, had never been
/“Wn to fail to deliver daily at
l^st the required 25,000,000 gal-
''s of pure water, free of min-
’'31s. This protected-watershed as-
Ecusta of a constant sup-
^ of uncontaminated water.
.Although Davidson river water
Pure enough to drink, it is fil-
in a filtration plant large
1 to supply a city the size of
. Unta. Thus, the water is
lj^°Ught to absolute perfection for
tin P^'^^ssing of a product des-
human consumption.
Made From Rags In Europe
j^The French mills made paper
linen rags, collected by the
■■ ® pickers of Europe. Much of
Here’s Beautiful Looking Glass Falls PRODUaSMADE
the
clothing in Europe, even work
I, |*ing, is made of linen, and the
ndreds of washings and dryings
ich occur before a garment is
jij!^^''ded make the material soft
pliable, ready for paper-mak-
a source of supply for raw
fj ®*’ial was not available in suf-
quantities in the United
j therefore, in order to find
jj^^itable native raw material, Mr.
employed the best chem-
and mechanical engineers
, ' -
free
Wh' _
he could find. He gave them
and unlimited funds.
ff' ^old them to try everything
Dd . vvhich fine thin paper could
tiv^*‘^ly be made. After exhaus-
[jL research, they hit upon the
Seed"^^ part of the stem of the
plant, grown for its oil
o( ] ^cing seeds on enormous tracts
Dp. in California and in Min-
'sota,
Th’
gf. material was burned by the
3^ter the seed had been
lo ®^ted, just to get rid of it.
cjj. these farmers have a new
tile Ecusta is leading
jilj,^®search to obtain the best pos-
lof 'Variety for seed value and
^'ber content.
i
As members of the N. C. P. A. ride through the| Pisgah National
Forest en route to Waynesville over Pisgah mountain, they will
pass right by this noted water fall known as “Looking Glass Falls”,
located only a short distance from the Ecusta plant. There are
many sinidlar falls in Transylvania county.
Value Of Flax Fibre
tovg® ^iax fiber is the bark which
VoqF''® a useless woody core. The
esj “y part is removed in a proc-
t^e decortication,' which is
tile up and separating of
from the core. Peasant
(ijfj.'cs performed this process by
^or the old linen makers of
it ij but naturally in America
^one with huge machines,
fiber is used in the manu-
He of cigarette paper because
OUt^^Per must burn evenly, with-
to or taste, be strong enough
:”stand the pull of a cigarette
tile be thinner than
of a human hair. Al-
% u numan iiaii.
te K Straus had been told
Sg '^'^nicians that it could not be
*Cihhe succeeded in skipping the
'•ih'"
H *''g and weaving process of lin-
and in making the paper
from flax fiber.
ak. ''bn
, “Ut
'koa •’taking cigarette paper and
Was to make the paper had
'°dy in America knew much
Just Little Hunks
Of Real Stuff!!
In many cases, what passes for
tolerance is merely a well-bal
anced mixture of contempt and
pity.
Wives don’t have to take the
names of their husbands at mar
riage if they don’t want to. It is
all a matter of custom—not law.
Of all the small electric appli
ances in use today, the electric
iron is the most popular. Twenty
million of them have been sold.
The electric toaster is second.
ifou might think the apple or
the orange is the world’s most
popular fruit. ’Taint so. The grape
leads, comprising more than half
to be taiught. At each position in
Ecusta’s, new mill an experienced
French paper-maker stood to be
gin manufacturing paper. An un
trained mountain worker stood-
watching and learning. A French-
Canadian interpreter stood between
the two to relay instructions, ques
tions, and answers.
Thus was born in the United
States a new American industry
which, during the recent war years,
has proved the importance of mak
ing United States industry inde
pendent of foreign source of sup
ply, and which furnishes employ
ment to over 1600 people.
the total world fruit production.
The apple is the most important
-tree fruit in the temperate zones
and the orange first in the trop
ical areas.
One of the major match com
panies is now marketing a water
resistant match that lights even
after hours of submersion in wa
ter. Developed during the war,
the match is a feather-in-the- cap
for the company, since almost from
the time the match was invented in
1835, match companies have tried
to produce a match that would
light, though wet.
You think your laundry is slow?
In the days of ’49, California gold
miners sent their laundry by sail
ing ship clear to Hawaii, and
sometimes waited six months to get
it back.
When a person butts into a con
versation with “I just want to get
in my two cents’ worth,” usually
his contribution isn’t worth any
more than that.
A Chinese visitor says, “Funny
people, you Americans. You take
a glass, put sugar in it to make it
sweet, and lemon to make it sour.
You put in gin to warm you up,
and ice to make you cool. You say,
‘Here’s to you!’, and then you
drink it yourself.”
“If a man harbors any sort
of fear, it percolates through all
his thinking, damages his person
ality, makes him landlord to a
ghost.”—Lloyd C. Douglas.
(Continued From Page One')
paper machines, of stock which is
uniform in all its characteristics.
Paper Is Tested
The finished paper is tested
continuously for weight, thick
ness, brightness, opacity, wet
strength, dry stiijngth, folding
qualities, and burning characteris
tics.
Champagne Paper corporation,
an associated company, converts
cigarette paper into “roll-your-
own” booklets Champagne’s daily
output will make 200 millionr cig
arettes.
Booklet covers are printed on
Champagne’s continuous printing
presses, in as many colors as de
sired. As many as 150 bobbins of
paper are fed to a central point,
where the printed cover wraps
around the cigarette papers to
form the booklets.
Endless Belt corporation, hous
ed within Ecusta’s gates, manu
factures endlessly woven belts
which are principally used on cig
arette making machines. These
belts are unique in that each belt
is manufactured separately, the
wraps being wound in endless
loops and the weaving being done
on each belt individually. The
product is a seamless, woven belt,
starched and ironed to exact
specified size in any one of 300
types. These belts convey cigarette
paper and also tobacco, bringing
them together on the cigarette
making machines to form the
finished cigarettes.
In addition to cigarette paper,
Ecusta has recently branched out
into the making of a line of high
grade fine papers, including Air
Mail, Writing, Text, Makeready,
and Silver Wrapping Papers.
Air Mail paper, having all the
fine characteristics of heavier
weight papers, is made in such
light weights as to make it possi
ble to use numerous sheets and
still keep within the postal rates.
Thin sheets have been used for
many years in Europe, where pos
tal rates are very high. Ecusta
Air Mail paper is designed to meet
this demand for lightweight pa
pers for foreign correspondence
and also for the ever-increasing,
domestic air mail trade.
Writing papers, for both busi
ness and social correspondence, ares
designed with the purpose of
making the finest quality of
Writing Paper on the market.
Naturally, the quality and price
of this type of paper is not ex
pected to enter a highly competi
tive field.
Text or Bible papers are im
portant in Ecusta’s line, because
flax lends itself easily to the
making of high quality, light
weight, opaque paper for such
items as religious books, deluxe
editions, insurance rate books,
and financial statements.
Makeready tissue, because of
the strength and uniformity of
Ecusta’s Fine Flax papers, meets,
the exact standards of good com
position required in the printing
industry. This paper serves most
satisfactorily where thinness and
evenness are at a premium.
Silver Wrapping tissue, made
of pure flax stock, is non-abrasive
and non-tarnishing. The strength,
thinness, purity and appearance
of this type of Ecusta paper make
the perfect wrapping material for
the silver industry and gift trade.