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Black Ink
October 18, 1984
In Perspective
by Addison Sweeney
Staff Writer
Frankly, I'm sick of the media making biased commentaries on political
elections. The media hurts candidates by manipulating facts and swaying the
public with their early public opinion polls, opinions of ''respected" jour
nalists and "experts" in political science.
A good illustration of this phenomena was the Jesse Jackson case. It was
little action on Jackson's part and a whole lot on the media's part which made
Jackson appear to be a threat to everyone and anyone in the country during
the his presidential campaign. Like Jackson's opponents, the media seemed to
be hoping that Jackson's campaign would not last the first primary.
Even before Jackson announced his campaign, the media put up bar
ricades: time is against Jackson. I heard everything from "it's too late to begin
a campaign" to "it's not time for a Black man to run for president."
Then when Jackson decided to run, the media asked questions like "is he a
serious candidate," and "why doesn't he elicit the support of 'established'
black leaders like Andrew Young and Julian Bond."
To make matters worse, Jackson's "Hymie" and "Hymietown" remarks
were aired, unethically, during the early crucial New Hampshire primary.
With lengthy coverage of the remarks, Jackson lost support jeopardizing his
ability to get matching funds.
Simultaneously, Jackson's friendship with Muslim minister Louis Farrakan
was publicized as some new event. Jackson had known Farrakan since the
1960s when Farrakan was first spouting his anti-semitism. Black homeland and
female submissiveness rhetoric. The media focused on the "Hymie" remarks
and Farrakan's unsolicited support of Jackson to play up the already wide gap
between Jews and Blacks in the democratic party.
Of course, by the end of the primaries, Jackson's "Hymie" remarks could
still be found in print and on the airwaves daily. He had taken a beating; but
despite the folding of other democratic nominee hopefuls campaigns, Jackson
was still in there.
This of course forced the media to analyze Jackson's situation. Dubbed the
Jackson Factor, newspapers and television stations said: "Jackson's gonna be
M-A-D at the convention." Everyone was ready for Jackson to storm into the
convention, demand his own personal platform and if unsatisfied, split the par
ty-
Needless to say, the public, by this time, was "surprised" to see Jackson so
calm and intelligent at the convention.
I don't want to imply that Jackson is or was the only candidate whose's
received this kind of treatment from the media; there have been many others.
What makes me angry is that the media is so unfair about it. After all,
Jackson's "Hymie" remark lasted three months during primaries. President
Ronald Reagan's Bomb-Russia-Today "joke" gets less than three weeks of
coverage prior to the main election and is quickly forgiven and forgotten.
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Albertina Smith
Editor in Chief
Cheryl Williams
Features Editor
Rhonda Hubbard
Managing Editor
Sharyn McCombs
Business Manager
Kevin Washington
Assistant Editor
Denise Moultrie
Photographer
Barry Carson Advertising Manager
ACADEMIC OPPORTUNITIES
Graduate and Professional School Opportunities for Minorities”
Oct. 23, Tues., 7 p.m. 208 Student Union. Open to all students.
UNC STUDENT GOVERNMENT
BOX 0 ROOM 217 CAROLINA UNION
CAMPUS GOVERNING COUNCIL 66th SESSION SCHEDULE
Wednesday, October 24, 1984
Wednesday, November 28, 1984
EXPERIMENTAL LEARNING PROGRAM
Prepare for your career now by learning about internship, summer job and
volunteer opportunities. Workshops will take place on Tues., Oct. 23 at 3:00
p.m. in 209 Hanes., and on Tues., Oct. 30 at 3:30 p.m. in 210 Hanes.
CAREER PANELS: Life Scienccs Mon., Oct. 22 7:00 p.m. 210HN
Liberal Arts Tues., Oct. 30 7:00p.m. 210 HN
MBA Forum Wed., Oct. 31 7:00 p.m. 210 HN
reaches more than 3000 people every two weeks and your
advertisements could reach them too. To place your ad in
the newspaper contact Barry Carson at 962-4336.
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