N T E R C a
MEDICAL CENTER
DUKE UNIVERSITY
m
VOLUME 13, NUMBER 5
MAY-.IUNE, 1966
DURHAM, NORTH CAROLINA
Hospital, Health Affairs Forum Held
Eiuerfiiiif^ patterns and })rae-
tices in the liosj)ital and health
field were discussed and evalu
ated at a national conference re
cently held at Duke University.
Some 80 experts, all of them
invited by the forum’s sponsor,
Duke Graduate Program in Hos
pital Administration, attended.
The participants were invited
on the basis of their special in
terest and their ability to con
tribute to the discussion.
The 1966 National Forum on
Hospital and Health Affairs, fi
nanced by the Duke Endow
ment, is the second of its kind.
The first was held last year.
This year’s to])ic was “The
Hospital Patient Outside the
Hospital.” It examined the
various services hos])itals are in
creasingly being asked to ]>ro-
vide. DiscTission included the
services provided by hospital-
operated nursing homes, home
care i)rograms, ambulatory care
jirograms, and hospital-oj)erated
doctors’ offices.
“The role of the hospital is
rapidly changing from one of
narrow, institutionalized respon
sibility to that of a broad
community-wide responsibility,”
said Ray E. Brown, director of
the Duke hospital administration
program.
“The hospital now is being
asked to make its fabulous re
sources available wherever the
doctor and the jiatient might
need them,” he explained. “In
other words, the hospital in the
future can be expected to carry
its services to the patient’s
home, to the nursing home, and
to its own out-patient depart
ment rather than compel the pa
tient to enter tlie hospital as an
in-patient.”
Mr. Brown said it is time to
examine the implications of
these responsibilities and the
manner in which attempts are
being made to meet them.
Attending the forum were rep
resentatives of the United States
Public Health Service, state
health departments. Blue Cross
l)lans, national, regional and
state hospital associations, re
gional hospital planning coun
cils, faculty in graduate pro
grams in hospital administra
tion and hos])ital administra
tors.
PI
Gavel Presented —Wlien Hippocrates wrote the fiinious oath wliich
has been the ethical guide of the inedieal profession for more than 2000 years,
he did it while sitting under a plane tree in Cos, Greece.
A gavel made from a plane tree in Cos was presented to the Duke School
of Medicine after (iO students had sworn to ujiliold a modernized version of the
Hippocratic Oath at a ceremony in Duke University Chapel.
The gavel, which was presented at a graduation luncheon, was a gift from
Dr. Thomas Doxiades, chairman of the board of directors of Evangelismos
Jledical Center, Athens, Greece, and personal physician to the Koyal Family of
Greece. Dr. Doxiades made the presentation to Dr. \V. G. Anlyan, Dean of
the School of Medicine. Show discussing the gavel are Drs. Anlyan, Doxiades
and James H. Semans.
New Recruiter Is a Sign of Growth
Ol)hthalmology in midst of change . . . outcome depicted on page 13.
A sign of growth, of size and
of need was revealed when the
medical center realized that it
was time to employ a profes
sional recraiter.
The recruiter selected for the
position was Mr. Paul J. Mc-
Quade. He assumed his position
in May.
Mr. McQuade will be working
with the development of a re
cruiting program for the medical
center, in attemjits to attract
certain professional personnel
into the medical center’s employ.
He will be visiting different uni
versities and hospitals interview
ing prosjiecfive professional em-
])loyees. His duties will also in
clude helping with the prepara
tion and distribution of infor
mation pieces on different ca
reers at the medical center.
He will be a link between pro
spective professional employees
and the medical center, and in
such capacity will assist in the
“hosting” of applicants when
they visit the medical center.
For the next several months,
Mr. McQtuide w’ill be working
primarily with his first assign
ment—building up a ntirsing re-
cniiting program. During this
time he will be working closely
with the recruitment committee
already set up by Nursing Ser
vice. To learn more about this
professional area, Mr. ilcQuade
has been participating in an
orientation schedule which lias
(('ontinued on page 2)