Newspapers / The Fieldcrest Mill Whistle … / Aug. 16, 1954, edition 1 / Page 2
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New S-T-R-E-T-C-H Panties Available At Store MILL WHISTLE Issued Every Two Weeks By and For the Employees of Fieldcrest Mills, Inc. Spray, North Carolina Copyright, 1954, Fieldcrest Mills, Inc. OTIS MARLOWE Editor Vol. XIII Monday, August 16,1954 No. 3 Work Population To Show Sharp Increase During Next Decade The years between a person’s 15th and 25th birthdays are usually the years in which he must find his place in the economic world. Therefore it is quite significant that the number of persons in this age group will grow by almost 50 per cent between 1960 and 1970, after having remained relatively unchanged for 30 years prior to 1960. Problems of absorbing these young people into the economic life of the na tion will become much more serious in the 1960’s. Low Birthrate in ’30’s Trends in the particular segment of the population which is between 15 and 25 are quite different from trends in the total population. Although the total population of the country grew phenomenally between 1940 and 1950, the number of 15 to 25-year olds ac tually declined. This was due to the low birth rate in the 1930’s, which re sulted in a comparatively low number of young people in 1950. By contrast, the unexpectedly high birthrate in the years since World War II means that in 1970 there will be an exceptionally large number of persons between 15 and 25. This explains why the number of people in this age class will increase by almost 50 per cent in the decade of the 1960’s, while the pop ulation as a whole will probably in crease by less than 15 per cent. Despite the astounding rapidity of our recent population growth we have so far had no increase in the number of young people for whom we must pro vide jobs each year. We had better be prepared for a drastic change in this situation after 1960. Easy To Forecast The number of persons between 15 and 25 can be forecast with fair accur acy for 1960 and 1970. Most of the in dividuals who will be in this age group in 1970 have already been born. All that is necessary is to estimate the effect of deaths and migration. The predic tions indicated in the study can be ac cepted with much greater confidence than forecasts of future total popula tion. 2 FIELDCREST ADVERTISING (Continued from page one) “Aubuson” rugs will be featured in forthcoming advertisements. “Deau ville” will appear in the September House and Gardens (on the newsstands August 18), and in the October House Beautiful (on sale September 22). The Karastan ad will be in the Sep tember Better Homes and Gardens (on newsstands August 25), and October House and Gardens (on sale September 18). Deauville towels (No. 5611) and the May Garden blanket (No. 2443) used with an electric blanket are included in a promotional supplement sent out by the National Cotton Council to all daily newspapers and about 1,000 week ly papers throughout the country. It is expected that a supplement also may carry a story on Karastan’s Accent rugs. Employees will be interested in see ing a full page in color devoted to Fieldcrest merchandise in the editorial section of SEVENTEEN in the October issue. For this editorial feature the editors of SEVENTEEN selected Field crest products for their fresh styling, outstanding colors and reputation for quality. Fieldcrest merchandise may also be seen in the following magazines now on the newsstands: LIVING FOR YOUNG HOMEMAKERS, August issue, yellow McLeod Tartan and mosstone Sym phony towels on pages 58 and 59; BRIDE’S magazine, Autumn issue, Surf blanket on page 166. Duracale sheets in pink and green, the Festival blanket and the Field-Ray blanket may be seen in HOUSE & GARDEN magazine’s Sep tember issue. A limited supply of the new S-T-R-E-T-C-H panties, manufactured by Fieldcrest, are available at the Em ployees Store. The panties were knitted at the Hosiery Mill at Fieldale from Helanca yarn produced at the Synthe tic Fabrics MiU. S-T-R-E-T-C-H panties are made in one size which because of the elastic characteristics of the Helanca yarn, fits Sizes 4 to 7. The panties are completely full-fashioned to give with every move ment of the body. There is no uncom fortable crotch seam. The panties are light, soft and exceptionally long-wear ing. They may be washed in a feW seconds and will dry in a few minutes. Available in white or blue the pan ties may be purchased by employees for $1.25 per pair whereas they retail for $1.95 to $2.25. IVIarket Being Studied The panties were made by Fieldcrest on an experimental basis, our Hosiery Mill being the second mill in the coun try to produce this product. The He lanca yarn, made from continuous fila ment nylon yarn through a copyrighted principle of spinning, is used chiefly for men’s half hose. The stretching quality allows hosiery manufacturers to make one size of sock to fit all sizes of feet. Fieldcrest is studying the market ac ceptance of panties made of Helanca yarn to see if the demand justifies pro duction of the panties at the Hosiery Mill. Six sweetest phrases in the language, according to a survey, are “I love you,” “Dinner is served,” “All is forgiven,” “Sleep till noon,” “Keep the change,’ and “Here’s that five.” HOW 7Ut TO WtN FRIENDS KAIV/ “Always engage in horseplay, .. it makes life worth living—if people live through it!” FIELDCREST MILL WHISTL®
The Fieldcrest Mill Whistle (Spray, N.C.)
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Aug. 16, 1954, edition 1
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