8 THE CAROLINA TIMES . SAT., MARCH 20, 198Z
PUSH-
.NEW YORK - A
multi-million dollar
. minority , business
development program
including $10 million in
financial ' assistance to
open : ' Kent ucky Fried
Chicken restaurants
wast ailnou need here
Tuesday by Operation
PUSH, an international, .
relijious-based. human
rights organization, and.
Heublein Inc., an inter
national food and
beveuige company.
The Rev. Jesse L.
Jackson, national presi
dent of PUSH (People
United to Serve Humani
ty), and Hicks B.
Waldron, president and
chief executive officer of
Heublein, provided
details of the program at
a press conference.
Rev. Jackson hailed
the Hcublcin-PUSH
Covenant as "a model
for the food and
beverage industries." He
made it clear that other
companies would be
measured against the
"Heublein yardstick."
The ' five-year plan
provides for more than
HeublinSign DevelopmentA
gveement
$20 million in Heublein
minority business pro
grams in the next year4
rising to more than $50.
million by the end of the
" fifth year. The five-year;
program will mean more
than $180 million being
.directed into the black
community by the com
pany. This kind of money
.will, in turn, generate
more than $360 million ;
in economic activity in
the black community.
Rev. Jackson said. Ac
cording to formulas used
by U.Si government and
other economists to
estimate jobs generated
by expenditures, a $180
million investment ,
would create approx
imately 9,000 hew jobs.
Waldron said that ex
panding Heublein's
minority program will
help the company
achieve its business
goals. He characterized
the program as "good
business sense" that
coincides with the com
pany's "social respon
sibilities." Improving business
jr,mmim umin imw in n him inn ilium n in iiWWi rri'ii jJm.iWiifrmi
j Kowfo
gsffhamost
TMiinna.i; l.i
Nunnally
BALANCING YOUR CHECKBOOK
' i By Dianne Nunnally
A checking account is a safe, simple way to pay
your bills and keep up with your finances. The bank
keepajrour money for you and pays it out according
to your directions as you issue checks. The bank
&eeps a carenu record ot every u
deposit made to your account and
every check paid from it Then
once a month the bank sends you
a statement showing your trans-'
actions for the previous period.
To get the most convenience out
of your checking account, you
need to keep your account records
just as carefully as the bank does.
And each month' when you re
hflMnro if. Aornincf vnn KkntKAAlr - 1. i'
- p v vnu uicvauuuA wj uiuK.v sure no
errors have been made on your part or the bank's!
An honest error in arithmetic could cause you to
write a check for more money than you have in your
account. Many people who overdraw their accounts '
do so because they didn't take time to balance their
records An Overdraft is costly for the bank, and at
least part of the cost is passed on to the account '
holder.';, ? . ''-" ( r 'y':V : V-
Reconciling your bank balance to avoid these
problems takes only a few minutes a month and a
UtUe simpteanthmetic, Mostbanks provide a place
on the back of the monthly statement for easy '
balancing. This form gives step-by-step instructions
to simplify the balancing process. ,
If you cannot get your records and the bank
statement to agree, you may, have made a simple
error. Here ? a checklist to help find the problem:
Check your arithmetic. Add up the outstanding
checks again. f;
Check the bank statement against your check
book to be sure you recorded automatic payments
or other charges. " .-"..-;Vi .;,'.. ,
Make sure all transactions made with an auto
mated teller machine were recorded.
Make sure each check was recorded accurately.
Krf ';-non wheh carrvin? the balance
Compare amounts on deposit tickets against
. amounts recorded. ..... ;
Be sure to add any service charges applied to your
account, or interest charges for a reserve credit
line. ; I-
If you still cannot balance ask your banker for
help. Keeping your checkbook current at all times
makes balancing it against the statement a simple
Di Nunnally a banker Myealn,i Personal Banker
at a Wachovia Bank ani Trust Company office in Charlotte.
opportunities for blacks :
" and : other , minorities,. ;
both men, agree, is im
portant to the economic V
vitality of the country.
They added that it's par ticularly
important now
because government pro- -grams
are being reduced, v
, Heublein is , the
nation second largest "
distiller of spirits, the se-'.:'
cond largest producer of
wines, and the second
largest ' operator t and V
franchisor of quick ser:
vice restaurants. Besides;
Kentucky Fried Chicken. :'
it .'markets Smirnoff
Vodka,- Black Velvet
Cahadian Whisky,
Heublein - Cocktails,
Black & White Scotch,
Harvevs Bristol Cream.
Inglenook, Lancers and
Colony wipes, A.l.
Steak Sauce and Grey
Poupon Mustard.
Rev. Jackson said the
program would have far
reaching benefits to the,
black economy. For in
stance, the 112 black
owned KFC stores that
are planned would have
sales of more than $50
million a year and would
directly provide payrolls
of over $7 million a year
to some 1,200 regular
and part-time
employees.
Waldron said that
Heublein has long set the
pace for hiring and pro
motion of blacks, as well
as In " using black
businesses. He said twen
ty per cent of the total
work force in black and
that sixteen per cent of
the management is
black. Heublein uses
black advertising agen
cies, and black media to
promote the sales of
KFC and Smirnoff
Vodka. It has some $3;
million in business with
black banks, and a black
insurance company
handles fifteen per cent "
of the company's life in-:
surance. .
The Covenant lists ten
specific ; areas where
Heublein plans to : in
. crease its , business relavi ;
tionships with black : in- '
dividuals and firms:
1. A - $10 .million
Capital Formation Pro
gram to enable blacks to
open 24 Kentucky Fried
Chicken stores over the
nextr :' three , 7 years.
Heublein will guarantee
. leases '!,', I on -ry, 'these "
restaurants. i
Vs 2. The. company will
also make available 88
aditional KFC franchises
to v qualified ,1 investors
who -want . to become
owner-operators. Opera
tion. PUSH has
-volunteered to help KFC,
identify - qualified : ap-
HplicantsVlSyrH.
, 3. A pioneerm the use,
of black advertising '
agenciesHeubleiffcs in
creasing its expenditures
with these agencies by
fifty1 per cent; to $4
million this year, and
will increase another 23
per cent to $5 million the
following year.
4. Heutyein increas
ing its loan ' agreements
with black-owned banks
by fifty per cent this
year, to $4 million, and
will increase it$ commit
ment to i at ",. least , $20 ,
million over the next five "
years.'. K ' vv ;...
5. The company has
placed 14 per cent, or
$42 million, of its group
life insurance - with a
black-owned ' insurance
company. The annual
premium is $165,000.
receive even greater at
tention. . Heublein's
14-member board t of
directors includes a black 1
and a woman.
. . 8. About twenty per
cent of Heublein's con-:
tributions of .more than
$1 million a year are
directed to minority
organizations. The com-,
pany, however, will ex
plore other opportunities
such as research grants
to black;' education ' in
stitutions and support of
the Martin Luther King
Center for ' Social
Change. (. - '
: - 9. Heublein will pur
chase ? $9.8 million in
goods and services in ,
1982 under its Minority,
Purchasing Program and
plans to increase this to
$11.5 in 1983, with
similar increases over the
succeeding years. Over
the five-year period, the -
company targets - to .
spend $75 million under
the Minority Purchasing'
Program. 10. ' The company
.stands ready and willing
to .work with qualified '
black enterprises, in the !
distribution- ': of its
beverage products within
the ; framework- of laws
and regulations. H
Jackson recommended
that other companies
might benefit from
emulating ' j. Heublein's
practices, which include
the company's Minority
Participation s Council. :
Established more than a
year ago, the Council br
ings top management in
to the 'process of ac
celerating ' s i Heublein's.
policy ? of 'affirmatively:
providing opportunities!,
to minorities in : every
aspect of its business.
6. In addition to, the
services of various
minority professional
.companies and f in
dividuals it already re
tains, the company com
mitted to hire a black law
firm and a black CPA
firm, in the next year.
The company has
already engaged a black
owned consulting firm to
identify other profes
sional firms and in
dividuals with the exper
tise the company needs.,
7. Blacks already ac
count 16.4 per cent-of
Heublein's management
work .' force, but pro
grams tor providing up
ward y- mobility ; oftpor
"tunities for - blacks ' will
jri
i jr.,
1
L
4
4 v
fi)
tj
if
A wi ii V -
t
.f'J1' - CW'llpshaw; president or the National Fool ball league Pfavers Association Kesluro
with Ins hands as he terms a players strike the "ultimate weapon" ajjainsl manasemeiH and said he nlavtrs
union has developed a strike "game plan". . V putrs
iTDKliBIBWI
A WAGE EARNER PUN:
ttops all cradltor contact
atops waga attachemenfo
stops or reduces interest on most debts '
stops repossessions and foreclosures
reduces and extends payments to creditors : .
There is no fee for a consultation to discuss your eligibility.
Evelyn D. Jacobs
Attorney at Law
683-3115
ADJACENT TO RTP
- 3 mins. RTP7mins. Ourham
I2mins. Duke
Century Oaks
Apartments
IMMEDIATE OCCUPANCY
2. 3Bdro8MS
FiriplacH in TewnhostM
iMroy Efficient Fsatunt
Up to 2 Balhi ;
Jegalng Trail ... .
10 Apt. Designed for
the Handicapped
Oraperlet
WasherDryer Connections
Peel & Club House
Private PatioBaieony
Tot lots
Indoor Handball
Racquet ball Facilities
Model Open Daily
Wnoay-WdyP Saturday 12-5
4701 E. Cornwallis Road 1
Phone 544-1781 Today! , ;
.ft
Subscribe Now
PLEASE ENTER MY SUBSCRIPTION FOR.
1 1 1 year 812.48 (Out of State 812.00)
1 1 2 years 824.96 (Out of State 824.00)
Mr.
Mrs., Ms. 1
The
Carolina
Times
Address.
State
City ' '
( ) Check or Money Order Enclosed ,
( ) Bill me within thirty days
If you arc a present subscriber, please give this card to a friend
MOVIK
G?
r
)ur parties Dlentv of pood tasfp
' with Canada Dry Vodka in the convenient,
economical 1.75-liter parry size. .
a,
Is. SltolWeUer DwriBery, LouisvillcVntky.
- VdluIOPoU,J'Vtur-iiffi(lr!i. .j
CANADA Dlff
PLEASE
Let Us Know
At LEAST 3 weeks in ADVANCE!
Then we can keep your copy coming without interruption.
When you don't let us know and we have to wait for the Post
Office to notify us, you miss your copies and we have to pay
25C for every copy the Post Office returns to us.
Quite often the Post Office will not notify us immediately
that you have even filed an address change with them.
Sometimes it is four months before they will notify us and then
they will send a big stack of returned papers for the same per
son - costing us 25C each. This drives up operating costs.
We re asking you to, help us hold costs down arid serve you bet
ter at the same time.
-,',.,.:.," ..i., .; ''' , '.-; ;,.-.-' -V.;' .-r ; ' ; ; ' .
We need your old address AND your new address. We need
the name that appears on your label. If you want that changed
too, give us the od name AND the new name. Don't forget Zio
Codes. . -
'- -''"' ' .',,y:i',;4 ''!'.'.(''' Wit ''t"' ' '.. . '".''.''' '".-'
Let IQ E$im(D)w
In Advance and we'll keep up with you!