PAGE 6
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I WINSTON-SALEM ST
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I DUKE ELLING TC
| DIRECTI
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| MERCER EL
| KENNETH R.WILLIAt
I ^ 8:15 P
1 Admission: Lyceum seasc
1 single tickets
| ADULTS $5 ST
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I 4 SINCE 1910
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I I HOURS I
I 110 TILL 91
I | WED. THRU SATIHtDIV |
THE WINSTON-SALEM
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in tickets or
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Silas Crtalt Pi
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Parkway Shopping C?nt?r
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1-401 _
CHRONICLE SA1
I Sincerity Be
H by Naomi C. McLean, CPS
H Business Writer 1
H i
H In every relationship of life '
H sincerity is the character trait?1
Q that counts most. The person A
U who commands our respect is (
u the one who is marked by the *
U absence of all pretense. He ,
u doesn't attempt to impress
tj others, but he had a proper '
; sense of modesty, and 1
? expresses himself in moderate *
terms. 1
^ Quiet understatement is 1
> always more effective than a 1
H loud overstatement. It is '
possible, you have come in (
; r contact with people whose 1
r constant purpose was and is to
keep up appearances at all '
? costs. If, because of some '
? character defects, they remain
? unsuccessful, they will go to &
? all lengths to present the '
Z appearance of success.
II It is best to be sincere in '
"i Z what you say and do, realizing 1
Z sincerity will win out over 1
d those who say one thing, but \
I act in an entirely different
way. With sincerity, a few '
talents and- plenty of hard
work go far. Without sincerity, 1
even genuis itself will fail
because it lacks this indispen- 1
sable quality. '
SINCE 195
-CLODFELTI
and CUNNII
OF COLUMBUS, C
> 1 I Ci I
mmUifli
DAYS
aa s
irlcwqy
p* stith i 1
Worthovsal
*** sou i i
016 whitney
carpet
i-40w
I
rURDAY MARCH 13, 1976
>,st Trait
There is so much double-_
iealing going on today that it
s a genuine satisfaction to do
business of any kind with a
person __who is sincere in his
.vords and. actions, and
:ertainly who is not trying to
:ake advantage of you in one
vay or another.
A 1 ' ---1
Miways, we . wno are
ousiness operators need to
emember : that the first
essential in successful service
s manpower and womanoower.
Physical facilities are
needed, but the soul of every
ousiness is the soul of the man
or woman behind it. Just a?fto
river can rise higher than its
source, so no business can rise
higher than the ideals and
standards of its management.
To improve and expand our
services, we need vision and a
i
:onstant growth in our minds
with sincerity in serving our
business services. Our whole
purpose- is?to= create- in the -=
minds of the public an image
of sincere service. When that
image is created, people will
believe in us.
The essence of all sound advertising
and promotional
work is to create lasting
oonfidence, which is the
k A/4 ? J ? ^ *
jtuiuv.i\ iuuuuttiiun ui continuing
service.
^Yi I
^GHAM-l I
tEORGIA I
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3
titiiT^K m ^rliT^K W A ??
I
cash or check I
all bank cards I
no alterations I
no refunds I
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