Newspapers / Winston-Salem Chronicle (Winston-Salem, N.C.) / Nov. 10, 1994, edition 1 / Page 16
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An Interview with Lewis Rogers, Finance and Insurance Manager at Modern Toyota When Lewis Rogers came to work at Modern three years ago he began as a car salesman at Modern Nissan, then graduated to Finance and Insurance Manager and eventually transferred Modern Toyota. He has a total of fourteen years' experience in the automobile business. ? '? j > . ? Q. At what. point in the purchase of a new car does the customer come to see you? . A. I get to meet the customer at the end of the purchasing decision. After h$ or she has decided what car they want to buy it's riy job to work out a down payment and monthly payment that they can afford, and to help them arrange th& most favorable financing. ' *. ' Q. What advantageslcan you offer to your customers as far as financing goes? A. At Modern we can often offer financing terms that compare very favorably with a customer's credit union or bank. For instance , a bank will often ask for a 20% or 30 % down payment, and very often I can arrange for a lower down" payment than that Another advantage is the length of the loan. Most credit unions require a loan to be paid off in 48 months, whereas I can go up to 60 months on most loans. This makes a significant difference in a customer's monthly payment, which often makes the difference whether the car is bought or not! . i ? 1 . Q. What are most car buyers principally concerned with when they come to arrange financing? A. v Most of them fixus on the interest rate, which of course is an important factor. But when I show them the actual figures, they see that often the interest rate doesn't make much of a difference to their monthly payment. Most of the time they are better off using their loan dollars from their bank or credit union to purchase other things, such as a house. They can't buy a house from us, but I'm sure I can offer them a good deal on financing their car! *2{S&ext fyfru tf ct to "PCvuyca *7&evtt tyacc *20o*t t & /4rt.cf cv?e te S^e! Modern's "Satisfaction Plu$w Promise Hh Ewydiy dbcount priccs . Convcfwnt finiranQ On fm) Cm mo TUCK! 1 Wui WW rlcS iVIQC*: ^TivnindouiiMlonof ^ Proteunnil sites counsHors trsntd vcMdcslochoowIrm! toWBvou? not htssle vou! + TflpdoNvtaryawtnd^W + Fnttamrarmpm! *i* Awrchwroing ttw-Min Mtvteti r ai CHEVY USED CARS 722-4181 MODERN CHEVY USED TRUCKS 722-4181 MODERN NISSAN USED VEHICLES 767-8280 mvu?W>?? i *? - V MODERN 1 TOYOTA USED VEHICLES 781-8404 1M1 PLYMOUTH LASER RS Red. TwHn Cam- 14 valve. tMMtti, air, ihc deteg Md mora. Sharp 1 1 HL 32 lfS4 BlltCK RIVIERA Blue. auto . PW. PL. tIN. crulae. wire WdMll. caaaette. best buy I 1M9 FORD ESCORT 6T Blue sunroof, air. caaaette. alum wtiNli and moral 1984 CADILLAC DCVILLE 4 DR. Beige/brown vinyl top. wire wheeia. 70.000 mllea extra anarpl 1991 CHEVY #7437A A/C. CC CORSICA . 4 LT cyl. 1992 GEO PRIZM Auto, a r. atereo raar defog 2 to chooaal 1993 MITSUBISHI MIRAGES Auto. AC. power window* AM FM 1992 GEO STORM LSI White, air. casaette. rear defog alum wt>eel?. rear wiper and morel 1993 SUBARU LEGACY 4-DR. Auto. air. PW. PL. tut, crulae. cassette end more, two to choose 1992 BUICK LESABRE Loaded. PW CC cassette 1994 NISSAN MAXIMA GXE PW CC. cassette A C. PDL 8600 miles 1994 MUSTANG GT Leather interior loaded low miles sharp! ?3461 *3961 *4961 *6661 *8661 *9661 *9961 '10,961 *12,961 *17,961 *19.961 SPIGIAL OF THE 1989 CADILLAC FLEETWOOD 4-DR. White V-?. leather interior fully loaded very nice' *11,961 I * 1989 1SUZU SIDEKICK #8902A. Hard top. auto. 4*4. AC PB, tinted glaaa. 1993 MITSUBISHI MIGHTY MAX #8SSOA. Auto. PS. PB. A/C. caaa vent shades, sliding rear window 1991 CHEV. S10 BLZ #B3A4A. 4X4. Tahoe, 4.3 V6 auto. PS. PB. orutae. tilt. A/C, vent shades, luggage rack, air deflector. 1994 CHEV. S10 EXT CAB LS ' #8523A. PS. PB. A/C. bed liner, vent ?hadee, caaa. 1991 CHEV. ASTRO 8 PASSENGER EXT VAN #8S?6A. 4.3 VS. auto. PS. PB. cruise, tilt. A/C. tinted glaee, AM/FM. . 1992 GEO TRACKER #8M7A. 2 dr.. 4x4, auto. PS. PB. A/C. alum wheels, cass . console 1993 CHEVY ? SILVERADO P/U #8326A A/C. caasette, power windows A locks, bedllner 1993 CHEV. ASTRO 8 PASSENGER EXT VAN #896BA 4.3 VS. auto. PS. PB. cruise, tilt. caee.. A/C. tinted glass 1993 CHEV. S10 PICKUP 4x4 #9015A 4.3 V6. auto. PS; PB. A/C. caaa.. tilt, crulae. alum wheels 1993 CHEV. SILVERADO #8776A. Auto.. PS. PB. A'C. cruise. i tilt. caaa.. vent ahadee. 1991 GMC DOOLIE #9052B. 454. auto. PS. PB cruise tilt. A/C. dual r wheels, p windows p. locks 1994 CHEV. ASTRO 8 PASSENGER EXT VAN #89S8A Auto. PS. PB. A/C. cruise. tilt. p. locks, p. windows. -AM/FM V 1992 ISUZU TILTMASTER #8514 A. Auto . PS. PB. A C. dual rear wheels, tinted glass. 1993 CHEV. PICKUP 4X4 #8662A L wheelbase. auto A C gagae. AM FM. PS. PB 1992 H.D. 1 TON DUMP #8667A With dump body. 454 V8 & spd trans.. A/C. cruise control, casaette. 1992 KODIAK 4*81028 427 engtr A/C. dual rear wneela tank 1993 CHEV. SILVERADO EXT CAB 4X4 #9144A. 350 V*. auto . PS PB. p window, p d locks. A/C tinted glass cruise, tilt, bed liner, vent shades cass *6888 *9888 *9988 10,988 *10, i, 6 spd . PB. PS. SO gallon fuel *12, HI, MS, 999 *14,999 *14,988 *1S,998 *16,999 *16,999 *19,999 *19,999 *20,688 1984 CHEVROLET CORVETTE Black. 5.7V8, auto., air. AM/FM cassette. PW. PDL. cruise, tilt, leather loaded, low milea-86K _ ? Bfll9 1989 MAZDA 626 4 DR HATCH 52K miles. 5 speed, air. AM/FM cassette. PW. POL.' power moon root, loaded. Sale 1990 PONTMC FIREBIRD V8. auto . air. AM/FM caaeette. T-top 66K miles, local trade. *7950 Sato *7995 1991 FORD AER0STAR LX 7 Pass , auto., air. AM/FM caasette. cruise.' tilt. PS. PB, great van. ^ ? _ - sole 1993 NISSAN 240 SX 5 speed, air. AM'FM cassette, moonrool, local trade. Was $1S,BBO 1994 MITSUBISHI GALANT LT Auto., air JtM/FM cassette. PW. POL. tilt. p. moonrool. local trade. . was sis, oos Sale 1993 JEEP CHEROKEE LAREDO V8 4X4 Auto., air. AM/FM cassette. PW. cruise, tilt, low miles-7K. local *7650 MS, 150 *15,880 1992 TOYOTA CEUCA 5 speed, air AM/FM cassette alloy evheels. rear spoiler, mint was $ii,8so 1992 PONTIAC TRANSPORT SE 8 Passenger, auto . atr. AM/FM cassette. ABS. PW. PDL. loaded. trade was f1S,9SO 1991 QE0 STORM 5 speed, air. AM FM cassufte stereo. mint cond. Sale is. *23,450 SS. MO, 950 LI *12,650 *6850 1993 NISSAN 240 SX SE auto . air. AM FM cassette. ?W PDL. moonrool low miios Loaded ?.w s15,450 Was $16,950 1993 NISSAN ALTIMA GXE Auto Hir AM FM cassette. PW. PDL. cruise, tilt, woodgrain dash low miles. 4 in stock Was $14,950 Sale *13,750 1991 GEO STORM HATCHBACK HM. Al. A/L. Mssette 1991 CHEVROLET CORSICA LT 4 DR. j AT, A/C, cassette, 52K miles. 1989 NISSAN 4X4 5-spd? A/C, cassette, V/6. ' I 1993 TOYOTA lA TON S spd.. A/C. 1991 MAZDA 626 AT, A/C, cruise. 1992 TOYOTA COROLLA 4 DR. 5 speed. A'C, cassette 1994 TOYOTA % TON 5 spd.. A'C. only 1000 miles. 1992 JEEP WRAN6LER Black, hardtop, 5-spd., cassette, alloys. 1992 TOYOTA CAMRY XLE V6 Dk blue, PW. PDL tilt, cruise, cassette moonrool. $990 /lJ 'irRWI ?7994 ?7994 *84M s9994 *9694 *9994 *10,294 *14,994 1991 VOLVO 740 4 DR. SEDAN Darn blue, loaded, tan leather, local trade-in. Was *13,995 now $11,790 JUST OFF BUSINESS I 40 AT 4 H 1 A BROAD WINSTON SALE M 722-4191 ? 1-800-842-9242 NEXT TO WAL-MART @ UNIVERSITY PARKWAY & 52 NORTH ? WINSTON SALEM 767-8260 ? 1-800-722-9386 <SR> TOYOTA JUST Off BU$INE SS I 40 AT 4 T H & BROAD WINSTON SAl [ M 761-0404 ? 1-800-642 0808
Winston-Salem Chronicle (Winston-Salem, N.C.)
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Nov. 10, 1994, edition 1
16
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