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A2 JULY 18, 2019 The Chronicle . C’Nella Alkaline Water makes its debut in Winston-Salem Local man takes leap of faith and starts his own bottled water company BY TEVIN STINSON THE CHRONICLE About eight months ago, local entrepreneur Larry Clark decided he wanted to do his part to help the African American community live longer, healthier lives. After losing his grandmother to cancer, Clark said he felt like he had to do something to help his community and that’s when he decided to start selling his own brand of bottled water, C’Nella Alkaline Water. “More and more black people are starting to die from cancer and when my grandma died from pan creatic cancer, I knew I had to do something,” said Clark. “I’ve had several business ventures in the past, but I started think ing, what do people need to live? And the idea just grew from there.” Clark said the journey to have his water bottled and sold in stores was long, but it was worth ev ery moment. The name of the water, C’Nella, is a play on Campanella, Clark’s middle name and a family name passed down to him from his father, who died when he was 11 years old. He said Campanella was too long to put on the bottle, so he decided to shorten it to C’Nella. After deciding on a name, Clark said he started Photos by Tevin Stinson Larry Clark the founder of C’Nella Alkaline Water. Clark started the business eight months ago and last week C’Nella made its debut in Winston-Salem. that was the way to go. Because it is less acidic than regular tap water and spring water, alkaline wa ter has a higher pH level, which means it is rich in alkalizing properties in cluding calcium, silica, potassium, magnesium, and bicarbonate. “After getting connect ed with the company, I had to wait for the recipe to be made. I had to make sure long, hard process, but it feels good to know that I got it done.” C’Nella Alkaline Wa ter is bottled at Nature’s Big Spring in Calhoun, Georgia. Located in Gor don County, the water from the spring has no ad ditives and a natural pH of 7.5+. The finished recipe has a pH of 8.0+. When discussing C’Nella, Clark said he is confident his my product.” Since receiving his first shipment last month, Clark has been busy trav eling around the city mar keting his bottled water. C’Nella Alkaline Water is available for purchase at several locations including Mo’s Chicken & Grocery (3112 Indiana Avenue.), Old Town Tobacco Outlet (3800 Reynolda Road), Shattalon Discount (5399 Shattalon Drive), B&S Super Mart (2850 Main Street), and several others. Clark also makes deliver ies. While helping people in the community lead healthier, longer lives with his water, Clark is also looking to help those in need find jobs. Clark is currently looking to hire sales reps to help market his product. “I felt it was impor tant to give back to the community because that’s who helped me get where I am today. If it wasn’t for people in the community sharing my posts on so cial media and supporting my dream, I wouldn’t be here,” said Clark.” Hon estly, the community is building the brand for me. I’m just doing the leg- work.” A decade from now, Clark said he hopes to open his own manufac turing plant right here in North Carolina. He said even if he has to travel to Georgia to work every thing out, one day C’Nella will be on the same scale as Pespi. He said, “Ten years from now, I see my self opening a bottling fac tory here. I want it to be on that Pepsi Cola, Dasani, Fiji water scale.” Clark continued, “I’ll tell anyone looking to start their own business or be come an entrepreneur, the only way you can make something happen is by diving in. If you have that kind of dream, don’t let it stay a dream. Attack it, go for it, and take that chance. You never know what that may bring.” For more information on C’Nella Alkaline Wa ter, visit C’Nella Water on Facebook. OTHER SUNS PRESENTS VENDOR’S MAIIKE - i JULY 30TH • AUGUST 2ND ! 1 C’Nella Alkaline Water is locally owned by Stateville native Larry Clark. .OCAl. SMAU SLACK BUSINESSES! doing research on types of water and the bottling pro cess. He said when he first started the venture, he was going to go with spring water, but after learning about the health benefits of alkaline water, he decided all my bottles were good and I had to get the reci pe approved by the FDA (Food and Drug Adminis tration) and from there we started bottling it, market ing it and now I’m here,” laughed Clark. “It was a water can stack up against the big names you see in stores. He said, “Because it has so many health ben efits and it’s affordable, I can sit this bottle of water beside Aquafina or Dasani and still be confident with 1 bar Vender's Market Vendor’s Market Vendor's Market met SPEAK EASY BLUES with Herb Stephens BPP TALK + 6-BPM JAZZ ON THE PATIO UNDER THE ST ASS ARTIST CALL e tendon Johnson Original members of the Winston-Salem EW Under the stars at AT OTHER Chapter of The Black Panther A-y. SUNS Party corvensiiW ' 1 7-9PM witt> ^iteAfe 1 ■ _*~---~-~~-—-. : 01 *W D.INeiii( will be OJNeai Tesa-ve outdoor 1 seating Ya« 1 “S^Lbrite. RS I Purchase Tickets on in the house Rosenes®: ?:?s Free Admission for tickets tert E-brite — Ta ®s tec AEr MBS.S7B? LIVE painting & complementary glass of wine fa ktets text ARTIST CALL :; 536 655.5767 S Carter C. Woodson School YTHI ENROLL TODAY! 437 Coldfloss Street • 336-723-6838 www.cartergwoodsonschool.org CONTACTING THE CHRONICLE www.wschronicle.com 1300 E. Fifth St., Winston Salem, N.C. 27101 Main Phone Number: 336-722-8624 To send news items: email news@wschronicle.com To send a Letter to the Editor (350 words or less) or column (550 words or less): email letters@wschronicle.com Advertising: Ext. 113 Circulation/Subscriptions: Ext. 100 For advertising: email adv@wschronicle.com For subscriptions: email plewis@wschronicle.com Like us on Facebook: facebook.com/WSChron- icle Follow us on Twitter: WS Chronicle The Chronicle (USPS 067-910) was established by Ernest H. Pitt and Ndubisi Egemonye in 1974 and is published every Thursday by Chronicle Media Group, LLC, 1300 E. Fifth St., Winston Salem, N.C. 27101. Periodicals postage paid at Winston-Salem, N.C. An nual subscription price is $30.72. POSTMASTER: Send address changes to: The Chronicle, P.O. Box 1636 Winston-Salem, NC 27102-1636 Editor: Ext. 108
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