Sig PINEHURST, MOORK COUNTY, NORTH CAROLINA.
"CITY OF THE IDEAL !"
Pinehurst's Unique Position Among
World-Famous Resorts,
"Its Creation the Crowning- Achieve
ment of a Ufe of Unefulneim ami
a Monument to Km Founder."
ME are journeying toward the City
of the Ideal. We never expect to
reach it, but the "Suburbs are Very
Pleasant."
The journey would not have been in
vain had it been toward Pinehurst, the
Village which is Ideal when iudged coni-
viduality ; the creation of the City of the
Ideal, which the late James W. Tufts
saw clearly in his own mind. It was a
monstrous task, the crowning achieve
ment of a life of usefulness, and Pine
hurst will ever stand a monument to its
founder; more lasting than tablet of
bronze; limitless in its influence for
good ; inestimable in its value to human
ity! There will ever be a volume of
beautiful sentiment expressed in the
simple lines which appear on all Pine
hurst advertising literature and letter
heads :
FOUNDED BY
JAMES W. TUFTS.
The term "health resort" as applied to
opportunity to be in the open air almost
every day of his life."
In brief, Pinehurst is a resort for peo
ple who love the glorious sunshine, pure
exhilarating air, and God's out of doors ;
those who love Nature for Nature's sake,
and wish to live close to her ; those who
love sport golf, shooting, tennis, riding,
driving, tramping; those who realize
that exercise, pure air, bright sunshine,
proper food, congenial surroundings and
necessary comforts, are the Creator's
remedy for the ills and worries of life.
And in furnishing all these Pinehurst is
the City of the Ideal for which so many
are searching.
Realizing this need of humanity and
anxious to make the search a reality, not
a myth, the late James V. Tufts, of Bos
ton, Mass., joined in the quest for the
COMPLETE UNTO ITSELF !
Pinehurst is Now the Best Equipped
Resort in the World.
Important Work of the latt Summer
haa leen the Development of the
arloiin Utility Plant.
MORK upon the well-defined plan
which aims to make the Village
of Pinehurst complete unto itself, by
supplying practically, its every need,
has made marked advancement during
the past summer, and the present season
finds the Village prepared to care for its
It- 41
''
Wm
,M,J,ii.MMH.
A GLYMPSE AT "THE CITY OF THE IDEAL" LOOKING TOWARDS THE DEPARTMENT STORE THE CAROLINA IN THE DISTANCE.
paratively-r-and all things are compara
tive; Ideal because it is unique, under
one ownership and management; per
fectly equipped in accordance with mod
ern standards ; containing all of the best
features of the typical New England
Villages after which it is modelled;
standing absolutely alone as the only
resort of its kind in the world !
Combine all this with a perfect winter
climate -pure, invigorating air, and
bright sunshine and a delightful loca
tion, and in the sum total lies the open
secret of the remarkable success of
this now world-famous winter resort.
And all this was possible only because
its character was shaped by one man ; a
broad-minded, far-seeing, humanity-loving
man ; a man of wealth ; a man whose
chief aim was to benefit mankind. The
completed result is the triumph of indi-
Pinehurst, in a strictly literal sense, is a
misnomer. Dr. Edward Everett Hale
puts the matter very clearly in his
tribute :
"There is no fountain of health in
Pinehurst, except so far as the fresh air
and bright sunshine of the good God are
a perpetual fountain everywhere. There
is no hospital there; it is no sort of a
sanitarium. It is not, therefore, a place
to which sick people who ought to be at
home under the care of their own doctor,
should go.
"On the other hand, it is an excellent
place for a lazy person to go, or for a
person who, not being lazy, has for the
time, overworked himself ; who has seen
too many people, or who has heard too
many door bells.
"What he will gain which he would
not gain elsewhere, for instance, is the
City of the Ideal ; journeyed to find a
place to which people of the wintery
North could escape, and in the midst of
proper surroundings still find the com
forts to which they were accustomed and
which are so essential to health and hap
piness. At last, the quest was success
ful, and in the midst of a great "sand
desert", so-called then, in the Thermal
belt of the long-leaf pine region, in the
highest and dryest part of Moore County.
North Carolina, the desired location was
found, and this oasis created.
Thousands of acres of land were pur
chased and the Village laid out in accord
ance with plans of leading landscape
architects. At first, a small but well
appointed hotel, The Holly Inn, numer
ous family cottages, and a few public
buildings were built, and from this
(Continued on second page.)
winter colony better than ever before;
the best-equipped winter resort in the
world !
The most important of this work has
been in connection with the develop
ment of the Utility Plants: The Dairy
Farm, Poultry Farm and Market Gar
den, and the results have been most
satisfactory.
Experiments upon one hundred and
fifty acres of land cleared for farming
last year, have proven conclusively that
the soil is adapted to a high stato of cul
tivation, when the work is done scien
tifically. During the summer six hun
dred crates of tomatoes, four hundred
baskets of beans, sixty barrels of white
potatoes, twelve hundred bushels of
sweet potatoes, three car-loads of water
melons, three hundred crates of canta
(Continued on eighth page.)
Vol. VII; Number One, Early Season Number, 1903. Price Five Cents