4DThe Daily Tar HeelMonday, August 29, 1983
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From
mergers pageiD
of the two main papers in Kansas City had
been merged. Then, five years ago, when
the new editor arrived, he split up the two
staffs and built the Star up to the highly
regarded paper it is today.
Butler also said that William Morris III,
publisher of the T-U and Journal, told him
that there "were no economic reasons
behind the merger of the two papers. "I
told him, 'That's a bunch of crap.' And
since then the total payroll of the com
bined papers has fallen from 21 1 to about
190 in just two months." And in those
two months The Journal has lost some of
the quality that had made it one of the best
afternoon papers in Florida.
In Greensboro, however, the case was
admittedly one of economics. The after
noon paper was steadily declining in cir
culation and there was only a small per
centage of duplicate readership.
Greta Tilley, a staff writer for The News
and Record, said that both papers have
lost some of their sense of individual iden
tity, but she said that both papers in
Greensboro are now better papers,
especially the morning paper which has
become a little more maverick and lively
like the old afternoon paper.
In spite of the loss of competition
because of a merger, in those market areas
where there is not high duplicate reader
ship, the two staffs have been able to work
to improve both papers to bring more peo
ple more complete news coverage.
"One of the problems with the competi
tion between separate papers was that
sometimes we threw incomplete stories in
the paper just so we could have them
before the other paper got it," Tilley said.
A number of journalists have followed
the apparent trend toward mergers with
understandable interest. They have ex
. pressed concern over publishers' interest in
newspapers as purely financial. They have
also observed areas such as Kansas City
and Louisville where the merger was
reversed, just as they have observed the all
day newspapers in Fort Lauderdale and
Providence.
One of the largest problems is under
standing what type of newspaper best
serves any given market. After all, the First
Amendment guarantees not only the
press's right to publish, but the public's
right to know. And responsible journalism
should satisfy that right.
Bill Riedy, a junior English and political
science major from Raleigh, is news editor
of The Daily Tar Heel.
cl
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