The Daily Tar Heel Tuesday, April 5, 19885
Business
No-frills hotel rooms aire
snow few and fair between
By PATRICIA BROWN
Staff Writer
As people head to Myrtle Beach
this summer, the motel room of years
ago with a single bed and shower will
be difficult to find. Travelers today
are demanding more and are willing
to pay the extra money, motel owners
say.
"It's just a fact of supply and
demand: when people travel they
expect more and are willing to pay
for it," said Tom Moore, manager of
Days Inn in Myrtle Beach, S.C. "They
want a place that's just like home."
During the late 1960s, one-price
motel rooms could be found across
the country. However, these $6 to $8
rooms disappeared in the inflationary
1970s, making it nearly impossible to
find just a bed and shower.
"Today people are demanding
remote control TV, shampoo, hand
lotions and even larger bath towels,"
said Doug Stephens, manager of the
Quality Inn in Myrtle Beach. "These
things aren't even extras anymore.
They're just assumed to be there."
"If I'm paying $50 to $60 for a
room, I expect a TV, telephone and
all the modern conveniences," said Jill
Wienberry, a junior journalism major
from Winston-Salem. "I couldn't
imagine a room without these things."
With 55,000 hotel rooms in Myrtle
Beach, competition for the customer
has helped bring on the change in the
area, said Ti Hanley, manager of
Comfort Inn in Myrtle Beach.
"There's just not a demand for the
no-frill hotel anymore; today most
hotels are much more service
oriented," Hanley said.
Today, clerks are expected to do
much more than check people in and
out, said Laura Cleveland of Econo
Lodge North Gate in Myrtle Beach.
"Our customers expect to receive
their messages promptly and our
regular customers like to be recog
nized by face," Cleveland said.
Although customers expect the
amenities, Quality International will
introduce McSleep, a no-frills, one
bedded, smaller motel room with TV
and telephone, Stephens said.
"Quality International is currently
pre-selling franchises for McSleep, so
it's not too far off and they're about
ready to take off," Stephens said.
Mike Isenhour, a junior RTVMP
major from Hickory, sees the no-frill
motels as both positive and negative.
"If I'm on vacation, I would be
willing to pay the extra money for
a really nice room, but if I'm on some
sort of tour and knew I would be
away from the room for most of the
day, I'd go for the room with no
frills," Isenhour said.
Aflirlioe to expand domestically
r (
From Associated Press reports
CHARLOTTE USAir plans to
concentrate on domestic expansion
rather than international flights as it
maps out a future after its merger with
North Carolina's Piedmont Airlines,
the company's chairman says.
"I would be less than honest,"
USAir Chairman and President
Edwin Colodny said, "if 1 didn't
indicate that while we may have one
more international European destina
tion in mind. I do not believe that
we will have a multitude of foreign
destinations out of Charlotte or out
of anyplace.
"We do not intend to become a
major international carrier over the
next few years. Our job is to become
a significant player in the domestic
market and we intend to build the
Charlotte hub domestically.
Colodny, in an interview with The
Charlotte Observer at the airline's
headquarters in Washington, reiter
ated his company's commitment to
Charlotte, which has been Piedmont's
largest hub airport. He said USAir's
new maintenance facility at
Charlotte-Douglas International
Airport will be used to overhaul
Boeing jets, instead of doing simple
inspections and routine work as
previously planned. The difference
could mean another 50 to 200 jobs
here, industry observers told The
Observer.
Colodny 's plans to concentrate on
domestic service were first revealed
during a January meeting of Pied
mont managers in Florida.
"We have a niche over the trans
atlantic," Colodny told the managers.
"We can capitalize on Charlotte
London and maybe find a way to add
another destination, but we should
not lose sight of the fact that the
success or failure of this combined
airline would still be how well we do
domestically."
He added, "The reason is simple.
Two-thirds of all domestic air travel
ers take trips under 1,000 miles.
That's why (Piedmont and USAir)
have been so successful."
It brings out
the best
in all of us.
United way
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