Vagi: rev?.
Tiili FRANKLIN FilLSS, FRANKLIN, N. C.
Thursday, mvn.uzni c,
IkiQ rraEmin rreos
PUBLISHED EVERY THURSDAY
DR. Cti A. RIDLEY Editor
Y. F. CURTIS Managing Editor,
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How Are Your Colfectiom?
We read recently a story in The Outlook
which we pass on in substance to our fel
low suffers who are having trouble with
slow and disagreeable creditors. The
scene is laid in Nashville and the occasion
a Negro Fair. A small son of Ham, looking
to be about fifteen years old was selling
packages of gum, candy and peanuts from
a dray. A larger boy, one who aspired to
honors among the smart alecs of the day,
said to the small boy: "Gimme a choklit
bar I'll pay you tomorrow." The young
er replied: "Tomorrow might never come,"
whereupon the big boy grabbed into the
dray and took the bar anyway.
The small boy pleaded in vain for his
nickel, then disappeared into the crowd.
In a few moments he returned minus the
tray but with a brick-bat. As he wound
up for sure delivery the big fellow gouged
Into his pocket and handed over the five
cents. The moral or im-moral of this story
as we see it is this: First, ask your cred-
itor for your money. Second, expect to get
it Third, GET IT.
BEFORE HARD TIMES
It is perfectly clear why we have hard
times recurrently. A long period of good
times leads to extravagance, indifference,
1 laziness, discourtesy, conceit, shiftlessness.
. We are all victims of the softening influ
ence of ease. We work less and play more.
We save less and spend more. We quit work
early and stay up late. The quality of
' workmanship and the volume of output are
lowered. Everybody is afflicted.
Eventually a crisis is reached. The blg-
t
gest fools are the first to be hit. ; Their
i thinly-margined stocks and real estate are
sold for what they will bring. Optimistic
borrowers are asked to pay their loans to
unwise lenders. Feverish speculation and
expenditure suddenly stop. Everyone is
compelled to realize that life is real and
earnest.
Fortunatly, the common sense that is
pounded into us by the claim of hard times
Is worth the loss of income and the read
Justment that we are compelled to endure.
In this peripd we reappraise the assets that
we have salvaged. We reflect that we have
our health and friends. Most of us have
a home and a job. We modify our desires
1
o that they conform to realities. We be
gin to find happiness and self-expression
In the humble 'things a quiet dinner, an
Inexpensive holiday near home, a good
night's sleep, an afternoon's work in our
own yard or garden, a modest addition to
our sayings.
' Now we are back to normalcy. It we
culd continue to behave like sensible peo
ple, we could evade the inevitable jolt of
bard time. But that is too much for hu
man nature. After a few years of ease, the
old cockfiureness and happy-go-lucky spir
it creeps in. We must be tamed by anoth
er seige of hunger and fear. Monroe En
quirer.
OUR VANISHING F'" RESTS
Charles Lathrop Pack, president of the
American Tree Association, is a persistent
sort of gentleman. For a good many years
now he has been relentlessly prodding at
the complacency of all of us who like to
think that everything is for the best in this
great republic.
Mr. Pack's topic is trees. Being an au
thority on the subject, he knows that we
are. destroying our priceless forest heritage
at a terrific rate, and he is determined that
i
we- realize the danger f the situation and
do something about it
His latest broadside sets forth the facts
clearly and succinctly.
"America must become forest-minded if
her civilization is to go on," he says. "In
forests lies our economic salvation. With
the passing of our forests, whose products
keep the wheels of industry turning, would
come the passing of our entire economic
scheme. There is no article of commerce
into which the cost of forest products does
not enter.
"We have heard a great deal about a
trade expansion program. Any such pro
gram means an increased call on our for
est resources. Let us take stock. We are
cutting our forests about four and one-half
times faster than we are replacing them."
All of this is eough to make anybody
stop and think. As Mr. Pack points out.
thousands of acres of land that is perfectly
adapted for the raising of trees are lying
idle today. We have not scratched the
surface of the reforestation problem. He
points out, also, that our chief timber re
serves now are on the west coast and our
chief industrial district is in the east with
the result that we pay $250,000,000 a year
in freight charges to move the cut timber
to the market.
"Those interested in the future of the
"American municipality," he remarks, "will
indorse whole-heartedly the work of edu
cating the people to the importance of put
ting our 120,000,000 acres of idle land to
work growing forests; the importance of
keeping fire out of what we have left. The
city and the country are interdependent
and one cannot exist without the other."
There are only a few of our readers who
are bothered much with income taxes, but
for the benefit of this few we submit the
following suggestions which will greatly
aid you in keeping up with the government.
A gentleman of New Hampshire, or some
other foreign country has figured it out
on this fashion: He says he listed as de
pendents one blond wife, a sedan car, three
goldfish", and two children. He then mul
tiplied his grandfather's age by six and
sven-eights, subtracting his telephone num
ber. Next these preliminaries, the rest was
easy.
Deducting i $1,000 for keeping his wife a
blonde for the whole year, he divided the
remainder by the number of lodges he be
longd to, multiplied by the number of elec
tric lights in the house, divided by the-stze
x of his collar.
This gave his gross income, which, after
dividing by his chest measurement, and
subtracting his blood-pressure, gave the net
amount owed to the Government.
SOME FELLOW named Velvia has just
lit but on a twelve month's journey to
prove that the earth is flat. Why take so
much time? If a man will start from Frank
lin and go in any direction he likes for one
week he will be absolutely convinced that
not only the earth but everything, else is
week he will be absolutely convinced that
flat.
"THE ATLANTA LIFE" owned and
: . ;
edited by Parks Rusk is the one newspaper
In Atlanta that every official crook in town
is afraid of. Parks talks right out in open
meeting and tells who said so. He knows
no more about what we call fear than Bran
of Texas or Cormok of Nashville, Tenn.,
no more about what we call fear than Bran
who fell a victim to politically poisoned
bullets.
THEY FOLLOW THEIR FATHERS
When Phiiip LaFollette won the Repub
lican nomination for Governor of Wiscon
sin, he added one more name to the list of
sons and daughters who are following the
trails blazed by their famous fathers. The
Wisconsin gubernatorial nominee has a
brother, Robert LaFollette, Junior, who has
held the senior senalorshlp from his state
for the past five years. Their father serv
ed as governor and as senator from Wis
consin during his lifetime.
.fSenatprFredeIekHale df "Maiflewho
fills the same place his father, Eugene
Hale, filled years ago, is also the grandson
of the late Zachariah Chandler of Michigan,
a member of the Sedate for almost a gen
eration. Ruth Bryan Owen, daughter of
the "Great Commoner," has served one
term in the House of Representatives, and
will undoubtedly be relected by her Florida
onstituents this fall. The late Senator John
Bankhead of Alabama has one son in the
House and another running foe the Sen
ate. Mark Hanna's daughter, Ruth Mc
Cormick, after one term in the House, is
now aspiring in Illinois to a senatorial toga'
as worn by; he father.
But one of the most remarkable lines of
succession is that of the Bayard family of
Delaware. Former Senator Thomas Bay
ard, who is now trying to come back to the
Senate, once stated- in the Congressional
Directory that his father, Thomas Francis
Bayard; his grandfather, James Asheton
Bayard; his great-uncle, Richard Henry
Bayard; his great-grandfather, James
Asheton Bayard; and his great, great
grandfather, Richard Bassett, had each
served as United States Senator from Del
aware. That is almost as extraordinary
as the Adams family of Massachusetts
whose members have . handed down from
one generation to the next a record of
statesmanship unique in our history.
PROSPERITY is up for election, run
ning to overthrow DEPRESSION.
It's for the people to decide which will
be chosen. Every man and every woman
is privileged to ballot every day.
DEPRESSION has no rightful place with
a hundred and twenty million people, Ex
changing goods and services capable ac
customed and willing to work more high
ly skilled than other peoples leaders in
efficiency and progressiveness backed by
the vast natural resources of the United
States. When we make it possible for the
man who works to have a job we make it
possible for him to buy food for his family
and so help all business, including that of :
the farmer.
The rest of the world is of small Impor
tance compared with that free market of
120,000,000 people homogeneous of like
tastes, habits and aspirations living un
der the same laws free of trade barriers.
Foreign trade may be troubled by tariffs
and revolutions, hut at their peak our ex
ports represented only five and a half bil
lions of dollars of gross business In a year
out of a total American income of ninety
billions.
Stagnation of circulation is what's the
matter with agriculture and with Business.
Everyone can help to get that circulation
moving again.
Government can't make Prosperity
alone. Bankers and other business leaders
can't make Prosperity alone. It's the peo
ple, united in opinion and purpose and
courage, who determine Prosperity. They
can elect it none other.
Ballots that will be validly counted for
PROSPERITY are of many kinds. Some
one of them every man and woman can
cast. For example:
Help a deserving man or a woman to get
a little paying work or, better, a regular
job. . V.
Spend wisely and not too timidly, and
anticipate scheduled expenditures so far
as is practicable.
Turn the deaf ear to false, mischievous
rumors; and don't repeat them, if you do
hear them.
Be willing to pay a fair price. Don't
take advantage of the other man's neces
sity. Recognize that he has as good claim
to a fair profit as you .
When a vampire that fattens on the
miseries of others shows up, help to make
him unpopular.
Discourage calamity howlers.
Keep business moving evenly, and re
member that, to the average man, his job
is his particular business. When possible,
reassure him against his fear of losing It
Save, but save wlsajy, not in fright In
vest for the profit that sound enterprise
pays and for "the added prof It that will
come after the hysteria of pessimism has
passed. '
YOU AND I
To-night we are together you and I
For what are walls and houses, Love,
Or streets and town that between us lie,
But material things of some fools'
making?,
The night is soft with dreams
And I am strong with courage.
I dare to feel your arms about my neck
Under . the roof of sky and stars. '
The same breeze that blows In your
window
Touching your arms and" quivering your
hair .
Comes to me with kisses and soft fingers-To-night
we are together you and I.
DID YOU EVER STOP TO THINK?
(By Edson R. Waite, Shawnee, Okla.)
Burns Hegler, editor of the Shawnee
(Okla.) News, says:
THAT newspaper advertising has reach
ed-the point where it rightly can oe class
ed as commercial news. It is as necessary
to conducting of a successful business or
the operation of a well regulated home as
rain is to growing crops, ors as food is to
a human being. It would be impossible to
estimate the saving to the American house
wife through this medium.
Merchants who doubted the advislbility
of advertising a decade ago, and who then
classed newspaper advertising as an ex
pense, now regard it as an investment,
which will prove good or bad according to
the attention they give this modern method
of contact with the buying public.
Among all the forms of advertising of
fered, newspaper space still requires the
least investment for the value it offers,
and all others merely are supplementary to
it; most effective , when used in con j junction
with it. No merchant can lose by putting
his mony into newspaper advertising if he
merchandises what he has to sell, studies
his market and sticks to the truth.
The Jewish race is credited with havdng
an unusual amount of business acumen,
and one of the strongest arguments in fa
vor of advertising is that no one puts more
money Into it than the successful Jewish
merchant
THERE is not a new Idea in what I have
said, but there is no dodging the establish
ed facts regarding truth-telling, go-getting
newspaper advertising.
COMPPARISONS are odious of course,
but sometimes they 'are very Instructive.
For instance, the per capita wealth of
North Carolina is $682; that of Wisconsin
$4,162. The farmer in Wisconsin is six
times better off than the farmer in North
Carolina. Wisconsin was recently a great
lumber state, but more recently has turn
ed its cut-over land into farms and pasture
lands for dairying herds which now pro
duce Its wealth.
A MAN IN MICHIGAN recently sued
another for the alineation of his wife's af
fections; the jury returned a verdict in fa
jot of the plaintiff and assessing the dam
ages at SIX CENTS. It is most remark
able how that stock-market crash lowered
the price of almost everything; but six
cents is a plenty for any woman's affec
tions who does nothing but advertise them
for sale.
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