s
lTfhi(t IBsitrsaiDfrD. BassmnKStniQ:
say IbanrssiDini ItesiS(2inrD(2irD(l: w2 inrbsaiirQ
Yoia cab save ';.on&W
- to "help yom foslhlt tttue IH. C. L.
New Coats & Coat
Suits
.. The reason's best. All the new
. , shades and materials. Some run
. as high as $100-:-and are worth
more. - -yv;- ' r 'ylY-X::
: $60.00 VALUE tQ Cft
- SALE PRICE.. . .. .$jy.JU
V J50.00 VALUE ' tlyl-Ch
SALE PRICE.V;... 43U
$40.00 VALUE t97 M
- SALE PRICE. . . . ...OU
The new hats are just
charming in their exquisite sug
gestion of the most exquisite
season of the year, Spring. There
is no .thjought pf.wintern them,
there is no gloom, there is color
with more subdued tones for
women of more conservative taste
Moderately priced and most un
usual values at these figures.
1.98 to 25.00.
Lasts
OPENING SALE PRICES .
SPRING CLOTHES FOR MEN,, ; '
FOR YOUNG MEN FOR BOYS
MEN'S CLOTHING
One lot Men's higrh grade Suits, in
cluding Hart, Schaffner & Marx,
Jlk Brand, Schloss Bro- and other
well known makes, value up to $70.
SALE PRICE $39.50
One lot Men's high rade Suits, val-
ue upto $60.00.
' T SALE PRICE $36.50
One lot Men's high grade Suits, val
ue up to $50.00. -
SALE PRICE $33.75
One lot" Men's high grade Suits, val
ue up to $40.00. ,
SALE PRICiS $290
One' lot Men's high grade Suits, val
ue up to $35.00.
SALE PRIJE $26.75
One lot Men's high grade Suits, val
ue up to $30.00. - y v; . :
; SALE PRI(HE $22.50
One lot Men's high grade Suits, val
ue up to $25i00. - -
- SALE PRICE $18.75
One lot Men's high grade Suits, val
ue up to $20.00.
. SALE PRICE $14.95
One lot Men's high grade1 Pants, val
. Nue up to $9.00. . ,
, " ; SALE PRICE $635
-Oneiot Men's high grade Pants, val
ue up to $7.00. ; ,
; ; - SALE PRICE $4.95 :
A TALK
- F dayto have such a
Spring Opening Sale as I am able to announce today. ; 1
For this store is now what I have Jong wanted it to :be--"a complete
department store where you can bring your family arid-find precisely the ' :
things you want at REASONABLE PRICES. :
: The carpenters arid other workmen have left the building. The r ;
been completed. The Bargain Basement something I have wanted for years-is '
ready for your approval and your criticism. I have an, organization that knows the
store as its members know their own hearts. But better than all this,;! am -pleased -with
the marchaiidise with which the store is filled from basement to th third floor.
There is not an old or shoddy piece of goods:in the building. r: All the old goods
in the S. Johnson stock have been sold to out-of-town merchants. There is nothing
here but QUALITY things. True; there are different priced articles ; In. the basements
-you will find splendid merchandise-priced so you will be astonished. On the main floorl 1
kyou will find the very spirit of Spring. You will find the very-latest things approved
by Dame Fashion. Things so dainty sa be
to handle them, to look at them, is an out-and-out joy. But here again you will find ;
but a modest profit added to the cost price: You will find again that I believe in quick
turn-overs and small'proflts. That has always been my business 'principle and always "
shall be. - . .i-k. ::,;M
On my recent trip to New York Lbought very successfullyand for spot cash.
I found lome exceptional bargains. They are yours if you want them. Goods "are
higH. TKey are going higher. ! You will remember. I told you'this;j of ten in thL 'past.
Some of my customers profited by my advice. They were the wise ones. I repeat it
again. t xuy nuvr ueiure
Ten Days Onlyw
OPENING SALE PRICE
BOYS' SUITS
"- . .. .
High grade Boys' Suits, value up to T
$16.50.
SALE PRICE $11.50
High grade Boys' Suits value up to
15.00
SALE PRICE 10.95
High grade Boys' ' Suitsj-value up to
12.50. ,v: . '
SALE PRICE $8.95
" - - - , ? x.
High grade Boys Suits, value u- to
10.00. , . ; - ; -V
SALE PRICH $6.95
High grade Boys' Suits,' value up to
'. 8.50. : ; r" ,:r - ;V;.;
SALE PRICE $5.95 . '
" One lot extra all wool Blue Serge
Kee Pants, sizes up to 18 years, val-ue-$5.50.
-, -
SALE. PRICE $2.95 ':, "
One lot Men's high grade Pants, val
ue up to $5.00. ;
SALE PRICE $3.95
One lot Men's high grade" Pants, val-''
ue up -to $5.00. ;; - :
' SALE PRICE $2.75 " :
" J DRY GOODS, j V-c..-;
Dress-Goods, Hickory Shirting, Chev-.
lots, Bed Ticking, Yard-wide Bleach '
... ing, Dress (Jinghams, Linens; Sheet- i
; ings,; Coton plaid Curtain Scrims, -
Dimity,-Checks,; Percales, "White i'
Goods. PoDlins. Paiits ClanA
other -materials, values up to 50c
" per yard.. -:--"--;v:;:
SALE PRICE 29c
Sale
idcitds wofclh
WITH MR.
um mar&eu taxes anotner jump.
OPENING SALE PRICE
Heavy Drilling, Indian Head, Em
broidery Cloth, Curtain. Scrims,
MuslinsvGinghams, Cambics, Nain
sook, Indian Head, Cretonne, Plaids,
Shirting and other materials, val
ue up to 60c. : - -
SALE PRICE 39c PER YARD
BUY NOW AND YOU WONT BE
SORRY LATiiR.
Toweling, Gingham, ' Percacles,
f Bleaching, Sheeting, Draperies, val
ue up to 39c per yard. v
SALE PRICE 19c .
- About 200 yards 36-inch Plaid Siks,
vaue up to $5.00 per yard.
; t - SALE PRICE $1.69 V
Sik PopJUn, value $2.00 per yard.
,. . y : SALE PRICE $L23
EXTRA. SPECIAL
Sheets,- Pollowcases, Towels,1 Linens,
Napkins, Damask and other house
wear, 10 per cent off. This is sav
ing of 40 per cent of present mar
ket, value. , ' : '. - .- v . - , .
J--4-MEN'S FURNISHINGS
Work. Shirts, ; $1.50 -value. ; i
t SALE PRICE 98c!
Men's "Overalls, $2.75 Rvalue - '
; SALE PjtICE 1.98 '-i. ;
Men's'Unionalls,. $6.00 valde. 1' .V
t ; SALE PRICE $3.95
''t'" Leather : Gloves, $3.00 value. -
- SALE PRICE 12S
Stalls We4neW9
m nij Litertv Bonds
: J
(tlnios s
eiflE
9
jjosu; QiitdsiIlo
V - - - v
J:
f J-
Accepted In
; OPENING SALE PhlCE -
': . 4 . - .
n Government Stock
Dress Shirts, with or .without collar,
$2.50 value.- - - -
. SALE PRICE' $1.45 :
Men's'Silk Hose, $1.00 value. - '
SALE PRICE 69c '
Merfs Silk Hose, $1.50 vaiue.
SALE PRICE 38c -Men's
Lisle Hose, 75c value.'
SALE PRICE 55c -
' Men's Lisle -Hose, 35c Value.
- SALE-PRICE 19c 1 v
Men'sLisle . Hose, 39c value. v
; .V" ' SALE PRICE 29c
Scriven Drawers, $1.50 value. C
v SALE PRIOM1.0Q ' ' h
Knitted Union suits, $2.00 value. "
'Ml SALE PRICE $125
Seperate Shirts end Drawers $1,00
. value. ; " -f"
7 SALE PRICE 59c v
Light weight Hats, $4.00 value.
: SALE PRICE $15 r y
1 Lot Caps value up to $2.00. -'
SALE PRICE 95c r
Z Hats, O'value ; :J'
; SALE PICE $2,95 - '
I Pajamas, $4.50 vallie. , ' . ' ;
V;;.;.:-sale price $2.75
. Neckwear. 75c value. - . .
v S t " : SALE PRICE 39c
; ADIEWfeNISmNGS"
, Crepe;, - de- " Chine'
Shirtwaists, value . up 'to , $10 - -
PRICE $6.95 '
SIITQCO
w Oners
We
; .v
ard
: i
For Men and Women
Such Shoes as Hanan, Edwin
Clapp and some others almost gj
famous. - ;
They are simply adorable those
dainty, pretty things that the
ladies will rave about.
$30.00 VALUE tfiQflr
SALE. PRICE $ 1 0.3)
-$25. 00 -VALUE tirr
SALE PRICE... I J.UJ
; $18.-00 LVALUE
; - SALE PRICE
9.95
10 Per Cent Off
on EverjTthing not here adver
tised.'
f,lusi(. Souvenirs, Moderate Piita
Treide
- N
OPENING SALE PRICE
Value up to $8.00 '
, v SALE PRICE $3.95
Value up to $7.00 -
SALE PRICE $4.95
- Value "up to $6.00
SALE PRICE $3.95
Value up to $3.50. .
. ALE PRICE $1.93;
Value up to $2.50.
SALE PRICE 98c
Ladies'r Silk-Hose, $2.75 value.
? : SALE PRICE $1.95
Ladies' Silk Hose, $2.00 value.
SALE PRICE $1.25
Ladies' Lisle Hose, 75c value.
SALE PRICE 49c
Ladies Lisle HoseJ 40c value.
. : SALE PRICE 25c
Ladies' -Silk. .'Gloves, r $2.00 value.
3 BALE-PRICE 98c
Children's Hose,. 39c value.
V SALE-PRICE 25c
.E. Z. Union Suits,- $L50 value.
- ' H SALE PRICE 98c
Children's Dresses,; .$2.50 value.
v-
: SALE PRICE $1.45
Children's Dresses, $3.00 value.
SALE PRICE $L93
EXTRA SPECIAL
Several hundred - pairs cf Men J
Ladies -and v Children's Sampj
: Shoes at a reduction of &oo
. 40 per cent. '
w.vAJ
New Spring Dresses
24
J ,