DECEMBER 24, 1954
fire$tOH« NEWS
PAGE THREE
Christmas Greetings
TO ALL FIRESTONE EMPLOYEES:
For the past twenty years Firestone Employees and
Management have been privileged to celebrate together
the Birth of OUR SAVIOR in a Spirit dedicated to “Peace
on Earth, Good Will Toward Men”. During this period
much good has been accomplished for all of us.
In these days of Strife, Suspicion, and Turmoil,
throughout the World as well as here at Home, it is my
fervent HOPE and PRAYER that this Harmonious Rela
tionship will continue to exist and grow for many more
CHRISTMASES to come.
MERRY CHRISTMAS TO ALL.
HAROLD MERCER
General Manager
New Booklet Explains 1955
Scholarship Award Program
New booklets describing the Firestone Scholarship Program for
sons and daughters of employees of The Firestone Tire & Rubber
Company are now available in Firestone plants and division and
district sales offices.
The booklets and application forms may be obtained in the In
dustrial Relations Office by parents or by high school seniors who
^ay be interested in applying for scholarships.
Each scholarship award will pay the cost of full tuition, fees
and books and a substantial part of living expenses. Started last
year, the award program provides that Scholarships will be awarded
®ach year to high school seniors so that, after the first four years,
the college education of 60 students annually will be financed.
o
Raymond C. Firestone Believes
Understanding Among Men And
Nations Is Way To World Peace
The change most desired in American life today is that ° ^
one which will bring a better understanding among all men
and among nations, that they may dedicate themselves to a
righteous respect for each other, is the belief of Raymond C.
Firestone, Executive Vice President of The Firestone Tire
& Rubber Company.
Addressing the Farm Equipment Institute at its sixty-
first annual convention in Chicago, late this year, on “ The
Challenge of Change,” the Akron, Ohio, executive pointed
out that nations as well as individuals have become obscured
“because they did not know how, or did not put forth the
effort, to keep pace with changing conditions.”
ELIGIBILITY
To be eligible for the 1955 Col-
Scholarship Awards the appli-
cant must be a senior in the upper
^alf of his or her high school
class scholastically. The parent of
applicant must have five or
^ore years of service as a Fire
stone employee. Only children of
those employees whose average
sse pay does not exceed $650 per
^onth (previously $625) will be
eligible.
Applications must be mailed be-
March 1, 1955, and winners
be announced early in May .
^ The Firestone Tire & Rubber
*^^iipany intends to provide
g olarship aid to each Firestone
^ olarship recipient through the
four-year period required
Complete studies for a college
Si’ee. However, all scholarships
^.^^Warded on an annual basis
g ^ annual renewal of each
‘^larship dependent upon the
g maintaining a satisfactory
'^*astic and personal record.
®^^OLarshIP PROGRAM WILL
Help eo students
ANNUALLY
starf booklet, published at the
the third year of the op-
the Scholarship Program,
of Firestone, Jr., Chairman
^tone^ C^’^Pany, stated: “The Fire-
Scholarship Program pro-
ance financial assist-
to worthy sons and
^ho Firestone employees
a college education. It is
to help support 60 stu-
„^^annually.
devgj scholarship program was
The the management of
Tire & Rubber Com-
opporf ^^ke advanced educational
available for the
Mse jJ? employees who other-
to afford a
education.
“These scholarship awards will
provide enough money to pay for
full tuition, academic fees, text
books, and a substantial part of the
living costs of at least 15 new stu
dents each year.
“It is our sincere hope that those
students who receive the benefits
of a college education because of
Firestone Scholarship Program will
be able to make significant eco
nomic and social contributions to
their families, their communities,
and their country."
Scholarships will be allocated to
various sections of the country on
the basis of proportionate Firestone
employment, thereby assuring that
children of all employees will have
equal opportunity to win the col
lege education scholarships re
gardless of where they may live.
TWO GASTONIANS HOLD
FIRESTONE SCHOLARSHIPS
Carl J. Stewart and Claudette
Taylor, both of Gastonia, are
attending Duke University, under
The Firestone Company scholar
ship program.
Besides the two North Carolina
holders of scholarships from Fire
stone Textiles, there are 39 other
young people attending colleges
and universities in several states,
under the Firestone College Schol
arship Award Program.
Tassinari, Tagliavini
To Be On Voice Of
Firestone Dec. 27
A selection by the American
composer Leroy Anderson, will be
included on the Voice of Firestone
radio television sumulcast, when
Pia Tassinari and Ferruccio Tag
liavini will be guest artists.
A syllabus of the program in
cludes the selection Comme Facetta
Citing the great change brought*^
about by the medhanization of
farm machinery, and the change in
herent in the mobilization of
American farms for increased pro
duction during World War II, Mr.
Firestone recalled that require
ments for farm produce declined
sharply after the war but that
production stayed near its war
time peak.
“The result was inevitable,” he
declared. “We were loaded with
surpluses and we still are. It is
not my place to discuss the political
aspects of our farm surpluses, but
I see no reason why we cannot
look at the situation from the
standpoint of businessmen.
“We know that the agricultural
industry is producing more than we
are consuming. But in many in
stances, the gap between consump
tion and production does not seem
to present a completely hopeless
problem. I have frequently felt that
we do not do enough research and
do not make enough effort to find
new markets and get better dis
tribution in the markets we already
have. Could it be that we in indus
try, too, emphasize production
sometimes at the expense of dis
tribution ?
BALANCE PRODUCTION AND
CONSUMPTION
“I read recently that business
and industry spent almost three
billion dollars last year on re
search and development. If we are
to keep a reasonable balance be
tween pi'oduction and consumption,
I am sure we are going to have to
spend a proportionate amount of
money to get better distribution
and develop new markets, in my
BOWL CONTEST
(Continued From Page 2)
in predicting winners and scores of
the nation’s top football games
scheduled to be played in six
major sports bowls on New Year’s
Day, with exception of the Gator
Bowl game, to be played Decem
ber 30.
Prizes totaling $30 will be award
ed to first, second, and third place
winners. They are. First, $15;
Second, $10; and Third, $5. Prizes
will be given the three top entrants,
as determined by the highest num
ber of game winners picked cor-
Mammeta, by Gambardella, sung
by Tagliavini; Si Mes Ver, Hahn,
sung by Tassinari; Blue Tango,
Anderson, the Firestone Orchestra;
Lontano, Lontano, from “Mephisto-
fele,” Boito, duet by Tassinari and
Tagliavini; Ai Nostri Monti (Home
to our Mountains, from “II Trova-
tore,” Verdi, duet; Tempo di Po-
lacca, from the Overture to “Mig-
non,” Thomas, Firestone Orchestra;
and Libiamo, from “La Traviata,”
Verdi, duet.
opinion, many farm surplus prob
lems can be solved to a great de
gree through better distribution
and the development of new mar
kets through research, together
with well-planned and executed
merchandising progi’ams.
“All of the changes that are a-
head for the world and for us as a
nation we, of course, cannot fore
see. One thing is certain, ... we
know that they must come, . , .
and we know that some of them
will bring problems. We also know
that we must be alert and not
accept changes blindly, lest some of
rectly, and in case of ties, the most
nearly accurate predictions of
total scores of the games.
Each contestant is limited to one
entry only. Application blanks and
instruction sheets are available at
the Personnel Office, Men’s Club,
the Refreshment Wagon, and
from Ralph Johnson, Director of
Recreation,
Entries may be submitted to the
Director of Recreation, the clerk
at the Men’s Club, or left at the
Personnel Office,
Wins Glidden Tour
A 1903 Ford automobile won the
coveted award as the “most per
fectly restored car” participating
in the Ninth Annual Revival of
the Glidden Tour, The car, owned
and driven by Robert C, Beattie of
Michigan, was one of 240 antique
automobiles which made the 1954
Glidden Tour through New Eng
land,
them be based on principles not
good for our American Way of
Life.
THE CHANGE THAT WILL
BRING PEACE
“And there is that one great
change for which, I am sure, every
true American prays. That is, the
change that will bring a better
understanding among all men and
among nations that they may dedi
cate themselves to a righteous
respect for each other. Then, and
only then, can we say that we
have brought about the supreme
change that would put the world
at peace.
That is the change that holds
forth a challenge to all men if
civilization is to live in the face
of the power that we now have to
destroy it. It is my unshakeable
conviction that it is up to us as
Americans to take the lead in
bringing about this change. With
complete faith, courage and con
fidence, I believe that eventually it
can be done.”
College, University
Enrollments Up
The Office of Education esti
mated in late November that col
lege and university enrollments
totaled 2,472,000 this fall. This
figure sets a record, making the
total 0.6 per cent higher than the
previous figure—2,457,000 in 1949,
This year’s enrollment is 10 per
cent higher than last year's 2,-
251,000 students.
This is the third consecutive
year college and university en
rollments have increased, the Of
fice of Education pointed out.
The 1954 estimate was reckoned
on returns from 85 per cent of the
1,900 institutions of higher educa
tion in the United States.
The estimate showed that 636,-
000 new students enrolled this fall,
making the second highest enroll
ment of new students in the na
tion’s history.
Raymond C. Firestone, Executive Vice-President, The Firestone
Tire & Rubber Company, (second from left) was a principal speaker
at the opening business session of the 61st Annual Meeting of the
Farm Equipment Institute. With Mr. Firestone are, from left: A. W.
Phelps, President, Farm Equipment Institute; Raymond C. Firestone;
Dr. William I. Myers, Dean, New York State College of Agriculture,
Cornell University; Bruce Lourie, Chairman, Farm Equipment
Institute Executive Committee.