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THIS SCENE, photographed by Nina Milton of SYC Weaving,
is in the country between Chipley and West Point, Ga.
West Georgia Area Popular
As Employee Vacation Spot
Near the “Little White House,”
vacation home made famous by
the late President Franklin
Roosevelt, are the Ida Cason
Callaway Gardens. Nina Milton,
Firestone News reporter, was
one of several employees here
who spent a vacation at this
newest attraction of Georgia’s
Pine Mountain Country.
Founded in 1952, to honor the
memory of Ida Cason Callaw'ay,
the Gardens cover about 2,500
acres. Included in this area are
nine lakes, a golf course, facili
ties for boating, dining rooms,
fishing, swimming and picknick-
ing. Its large horseshoe beach
is said to be the finest and most
spacious inland man-made beach
in the world.
The Gardens were planned as
a sanctuary for plants and wild-
flowers native to the Appalach
ians. Eventually, many varieties
from around the world will be
OCTOBER IS HERE AGAIN
Tenth Month Named By Romans
The Slavs called it “yellow
month” because it was associ
ated with the fading of the leaf.
The Anglo Saxons knew it as
Winterfylleth, because with its
full moon (fylleth), winter was
supposed to begin.
To us, October is the tenth
month of the year, although it
was the eighth month of the
old Roman year, which began in
March. The Romans usually be
gan their military campaigns in
March and ended them in Octo
ber, with a festival.
In the Julian Calendar, while
retaining its old name, October
became the tenth month and
had 31 days assigned to it.
ATTEMPTS have been made
to name the month in honor of
the emperors. It has been tem
porarily called Gernamicus, An
toninus, and Herculeus. But
such attempts to rename the
month have been unsuccessful.
October, like February, is the
month of presidents. Birthdays
of Chief Executives of this coun
try in October are: Rutherford
B. Hayes, October 4; Chester
Allen Arthur (5); Dwight D.
Eisenhower (14); John Adams
(19); and Theodore Roosevelt
Among other dates to remem
ber in the month are: Birthdays
—October 7, James Whitcomb
Riley, “The Hoosier Poet,” lec
turer and humorist; 16, Noah
Webster, American dictionary
compiler and scholar; 25, Rich
ard E. Byrd, American explorer,
aviator, naval officer and writer,
discoverer of the North Pole.
Other events: October 9, Fire
Prevention Week; 12. Columbus
Day, commemorating the anni
versary of the discovery of
America in 1492.
Dixons In Kings Mountain
(Betty Jane Hovis)
Mr. and Mrs. Alvin Lindbergh
Dixon are living at their new
home on Monroe avenue in
Kings Mountain, after their mar
riage in late August at Loray
Baptist Church, Gastonia.
Mrs. Dixon, the former Betty
Jane Hovis, is the daughter of
Mrs. Blanche Hovis, Rayon
Weaving, and the late Jules L.
Hovis. Mr. Dixon’s parents are
Mr. and Mrs. Kelly Dixon of
Mrs. Dixon is a graduate of
Ashley High School. Her hus
band was graduated from Beth-
ware High School, served for
three years with the U.S. Navy,
and is connected in business
with his father.
Rigid Tests Assure Quality
Of Firestone Products
A television set running without letup for 100
hours. . . .
A battery coming out of a deep freeze. . . .
A washer “laundering” a huge load of rubber
pieces for 1,000 hours, the equivalent of 10 or
more years of use in the home. . . .
An outboard motor purring away for hours
in a tank of water.
THESE ARE just a few of the operations in
the Quality Control Laboratory where the Fire
stone Company tests all home and auto supply
products under consideration for sale by Fire
stone Dealers and Stores.
Quality Control experts make thorough and
exhaustive tests not only on all products except
tires that are to be manufactured and sold under
the Firestone name, but also on all products to
be sold by Firestone Dealers and Stores bearing
other manufacturers’ names and on merchandise
being sold by competitors.
PRODUCTS that are to be sold by the Com
pany must pass all the tests and receive the
Firestone Seal of Approval. The prime objective
of the Laboratory is the satisfaction of customers
who buy and use Firestone products, according
to the experts who staff the Laboratory.
“Our job is the protection of the customer,”
says C. M. Lockenour, Manager of the Labora
tory. “We approach all testing problems from
the customer’s point of view.”
After the Firestone Seal of Approval has been
given a product which will bear the Firestone
name, specifications are written for that product.
Then and only then can the order be given for
the manufacture of the product for Firestone.
Often the product has features that no other
brand has. As a result of the work of the
Quality Laboratory in co-operation with other
Firestone laboratories, there are numerous Fire
stone “firsts,” such as new features on a home
appliance or on some other product that are
later adopted by competitors.
OUTSTANDING examples of these “firsts”
have been the numerous features originated by
the Firestone Company in refrigeration. Among
these have been the upright food freezer, easier
to use and taking less floor space than conven
tional freezers; and on refrigerators, the across-
the-top freezer which provides greater frozen
food capacity and more eye appeal, the built-in
unheated butter compartment, porcelain meat
chest, rapid chiller and door pantry shelf for
“outfront” storage in the freezer, and the recent
innovation, the two-temperature, two-door re
frigerator which is actually two appliances in
one. Some of these features are not found in
every Deluxe model in the industry.
THE QUALITY CONTROL Laboratory is lo
cated at Firestone’s Plant 3, in Akron. It is
divided into sections in which each product and
appliance undergoes grueling tests both in actual
operation and in examination of component parts
under the direction of experts in various fields.
In the Radio-Television workshop, television
sets run continually for 100 or more hours.
“If there is a faulty part or some weakness in
a TV set,” says Mr. Lockenour, “it will usually
show up in the first 25 hours of operation, but
we run each one four times that to be sure.”
Special sound-proof rooms are used to test
the tone of radio and TV sets. Meters and other
devices test the sensitivity, electrical character
istics and each separate part not only of TV sets
and home radios, but also of record players,
portable radios and car radios.
IN THE MAJOR Appliance section, washers,
dryers, refrigerators, freezers and ranges come
in for their share of inspection and testing.
A particularly interesting test is that made on
the Firestone Deluxe Washer. Water and small
pieces of rubber are placed in the washer, and
the machine is allowed to run for hours with a
huge load of wet rubber. At the same time,
the wringer action goes through a tough ex
periment as a long piece of rubber belting ap
proximately six inches wide is run through the
wringer hour after hour. Small pieces of rubber
attached to both sides of the belting provide
uneven thicknesses ranging from a quarter of an
inch to more than an inch. This simulates a par
ticularly thick bulk of clothes going through the
THE WASHER and wringer take more punish
ment in a few months at the Quality Control
Laboratory than the average housewife could
give it in years of normal operation. Lab men
say that the washer performs excellently under
the torture conditions at the Lab for 1,000 hours,
the equivalent of 10 years or more in the average
In a specially insulated room, refrigerators
and freezers undergo thorough tests to see how
they operate under different sets of conditions.
Room temperatures can be controlled from 65
to 110 degrees and special equipment produces
moisture and humidity to test for proper insula
tion. The appliances are intricately wired to
control boards outside the room. The various
gauges on the panel show the amount of power
needed to run the appliances, how long they
operate each day and the temperatures in each
section of the appliances.
IN ANOTHER ROOM you may observe a spe
cial tank of water containing sand and mud
where Firestone outboard motors are checked for
performance at various speeds, and gas consump
tion and water intake are studied.
Batteries come in for careful examination. In
one test they are taken out of a deep freeze where
the temperature is Zero and are checked for
power. Auto supplies and chemicals such as anti
freeze, polishes and others are tested in the Lab
and by practical use before approval is given.
Also thoroughly checked are the construction
and operation of brake lining equipment, wheel
balancers, air compressors and other equipment
needed by Firestone Dealers and Stores to per
form such services.
For specialized help, the Quality Control Lab
oratory can call upon the facilities and ex
perienced technicians of other laboratories at
Firestone—Research, Physical Testing, rubber,
metallurgical and fabric laboratories.
Hoosier City ,
automotive industry including such items as radi
ator hose, fan belts, motor mountings, and other
MANY DIFFERENT kinds of semi-pneumatic
tires are manufactured here, including those for
farm implements, industrial trucks, garden trac
tors, lawnmowers, and children’s toys. Wringer
rolls, washing machine drain hose and other
items for the home appliance field as well as
thousands of other rubber parts are manufac
tured for home and industrial use.
One of the most unusual items manufactured
at Noblesville is the Firestone developed air
spring. Becoming increasingly popular, the air
spring may now be found on all Greyhound
Scenicruiser buses manufactured by General
Motors as well as other buses, railroad cars, and
in various industrial uses.
Employees participate in various recreational
activities in the community as well as those
sponsored by Firestone. There is a bowling league
for both men and women during the winter
months, and in the summer a golf league and
horseshoe league offer recreational opportunities
From an industrial standpoint Noblesville has
benefited greatly from the continuing growth of
the Firestone plant. At last count more than
half of the city’s total industrial employment was
as a result of Firestone’s location in Noblesville.
Autumn Color 3
An outdoor theatre will be built in a cove four
miles east of Gatlinburg,
Autumn color in the mountains of Western
North Carolina and along the Blue Ridge Park
way into Virginia, is about to enter its full
parade. Reports indicate that the peak of the
color season this year will come just after mid'
October. At higher altitudes, leaves have already
turned. The tapestry of red, brown and, gold
will spread down the mountains to the lower
slopes until the mountains seem aflame. At the
time of full color, asters, goldenrod and other
flowers lend their beauty to the landscape,
you go to see the fall parade, take your camera
loaded with plenty of color film.