BOOKLETS, FORMS AT IR OFFICE FOR FIRESTONE PARTIES Start Early On Applications ^ ^ Santas Headed South For Company Scholarships Explanatory booklets and application forms for the 1961 Firestone scholarship program for employees’ chil dren are available at the In dustrial Relations office. To employees who have sons or daughters ready for college next fall, and who are interest ed in applying: Deadline for application for scholarships is March L 1961. It is most important that high school seniors start early to pre pare their application material in order to meet this closing date. “As the expense of college education continues to rise, our scholarship awards become more valuable each year,” said com pany president Raymond C. Firestone, in a letter to all plant and field sales managers. “Let each of us recognize his re sponsibility in seeing that every qualified son or daughter of a Firestone employee wanting to go to college, is given opportuni ty to apply. “We are gratified with results of your efforts to see that each parent of a qualified high school senior is fully acquainted with our program and advised when the scholarship material arrives. Last year we had a 25 per cent increase in applications over the number received the year be fore.” Who Is Eligible To Apply? To be eligible for a college scholarship from the company, the applicant must be a high school senior; the son or daugh ter of an employee who will have completed five years of continuous service with the com- Tambourine, Trumpet and Big Bass Drum This article on The Salvation Army begins a series dealing with the agencies which share in the Greater Gastonia United Fund. During 1961, The Salva tion Army in Gastonia will re ceive $26,339 from the UP. The United Fund allocation and the Christmas Cheer collections on the street are the two main sources of funds with which the Salvation Army carries on its humanitarian and spiritual work in our community. pany by January 1, 1961; and in the upper half of his or her class, scholastically. Only children of those em ployees whose average income does not exceed $800 per month, without overtime, will be eli gible. FIRESTONE scholarships pay the cost of full tuition, fees, and books and a substantial part of living expenses at college. Scholarships are always al located to the various sections of the country on the basis of proportionate Firestone employ ment. This means that children of all employees have equal op portunity to win scholarships regardless of where they live. Completed application forms, reports, and all other informa tion required (as outlined in the scholarship booklet) must be received by the Firestone Scholarship Committee, The Firestone Tire & Rubber Com pany, Akron 17, Ohio, not later than March 1. The committee will notify all winners of scholarship awards by early May. Past Gastonia-Area Winners Since 1953, when the company inaugurated the education-aid program, 197 four-year college scholarships have been awarded. Seven of these winners have been members of Firestone Tex tiles (Gastonia) famxilies. The most recent winner, Betty Ann McAbee, is a freshman at Erskine College, Due West, S. C. The daughter of L. B. McAbee, assistant division manager of cotton, and Mrs. McAbee, Betty Ann aspires to a career in ele mentary school education. Firestone has scored another “first.” A nylon cord body teams with a new rubber development to bring the automotive world the first all-butyl rubber tire to be offered by any of the major rubber companies. The new premium tire is the result of ten years of experi mental work with butyl rubber. Extensive tests at the company’s Ft. Stockton, Texas test track have proved the “Butylaire” to have extra traction efficiency on wet road surfaces. Sound-equip ped test cars also recorded this tire as being unusually quiet- running, even under severe cornering conditions. Butyl’s energy-absorbing and low-bounce characteristics give the new tire smooth and silent ride qualities. It also tends to stick to the road surface rather than “break loose” and screech, which is the reason for the Bu-. tylaire’s quick-stopping ability, according to E. B. Hathaway, vice president of sales. A special tread design is an other factor that adds to the ELLESMERE ISLAND (Spe cial)—Word received here from the North Pole headquarters of Santa Claus confirms his annual schedule for a Southland stop over in Gastonia, and a pre- Christmas Eve visit with chil dren of Firestone Textiles households. Further confirmation of the ☆ ☆ ☆ North Country Visitor; He's Making A List HAS NYLON CORD performance of the Butylaire. This is possible through Fire stone’s three-piece mold method of curing tires. The tread is molded in one piece instead of splitting it down the center as in ordinary tires. Tread design is extended across the whole face of the tire. This means improved traction, cor nering, and smoother riding. Cotton Picture Brightens If the right courses of action are followed by federal policy makers, an annual market can be established for more than 16 million bales of American cotton. This is the word from the chief economist of the Na tional Cotton Council. In a recent report to the Council’s board of directors. Dr. M. K. Horne said that two of the moves which have been made are to check inroads of competition from imported cot- news received at this most northerly island of the Arctic Archipelago said that the Fire stone Yule parties would go ac cording to traditional schedule — this year, on Saturday, December 17. It will be St. Nick’s 21st December pilgrimage Southward for the children’s parties, stag ed through the years at the Webb and Palace theatres in Gastonia. CHILDREN through 13 years of age who are members of Firestone employee households will be honored guests at the traditional company parties. As in the past, shows will be staged in three performances—two at the Webb theatre downtown, with beginning time 9 and 11 a.m.; and at the Palace (Negro) theatre on North York street at 10 a.m. At all three performances, Santa’s appearance for a session of gifts-distribution will be pre ceded by a program of lively entertainment on the screen, consisting of cartoons, short- length comedy and other fea tures. ton products and to keep in mind the vital role of price in the future of cotton exports. Dr. Horne also noted that; • Imports of cotton products are at a rate of 563,000 bales an nually. • Nearly 60 per cent of cotton consumption is in clothing, but newer fibers such as nylon, Da cron, Orion and other man-pro- duced fibers almost doubled in the past four years. DECEMBER, 1960 PAGE 3 Ever since that first Christmas Eve when angels bent close to earth to “touch their harps of gold”, music has been a traditional part of the pageantry sur rounding the birthday of Christ. At this time of year, shoppers hurry ing from store to store hear above the noise and din of traffic the strains of fa miliar carols. The sounds of gladness come from blue-coated men and women—The Salva tion Army—collecting money-gifts in red kettles on behalf of the needy. It Goes Where The Need Is To all corners of the community The Salvation Army seeks to bring joy to people—the sick, the distressed, and es pecially the children. With the giving to heal human hearts and lift earth’s bur dens, goes also the music of joy. To reach the community, you find The Salvation Army in hospital wards where bonneted women hand out packages and greetings; in homes for the aged, in prisons, and at Salvation Army parties. And always the music awakens memories of Christmases past and kindles the spirit of the Christ Child’s birthday. Band music is perhaps most often as sociated with the Christmas season. But the band music is an important part of The Salvation Army’s year-round pro gram of seeking to meet human need and extending God’s kingdom on earth. The first Salvationist band was formed in 1878—by accident. A young captain stationed in Salisbury, England was bruis ed and beaten by mobs when he tried to preach on the street. Help arrived when a burly builder and his three sons of fered themselves as bodyguards. The builder played the cornet and his sons played other brass instruments. When they joined the Salvationist as protectors, they brought along their horns and accompanied the hymn singing—and the first Army band was born. Founder Booth Wanted Music In those days as today, brass band music was popular in Great Britain, es pecially with the middle-class people. It is no wonder that the evangelists, trying to reach the laboring class in the slums, should adopt the brass band. Salvationist founder Gen. William Booth saw the value of music in attract ing people to outdoor meetings, so had his followers learn to play instruments. Formation of local Salvation Army bands grew out of this practice. The big bass drum was not at first among the Salvation Army's musical equipment. But as soon as the group learned how the bass drum’s booming could enliven outdoor meetings and in spire singing, it seldom was absent from the band. A drawing of the Biblical Miriam hold ing a timbrel or tambourine is thought to have inspired the early Salvation Army to add tambourines to its bands. One ac count has it that their first appearance on the street “filled the devil with disgust and the newspapers with comment.” Lassies With Tambourines The tambourine, jingling along with the hymn singing, also served as an offer ing plate. Salvation Army parades and marches are usually led by brigades of lassies swinging tambourines decorated with gay red, blue and yellow streamers. Today there are 50,000 trained Salva tion Army band members around the globe. Some are officers, but most are members of The Salvation Army who work at regular trades or professions and pursue their “ministry through music” in spare time. Many are so accomplished that they make recordings, appear on radio and TV programs, and perform in con cert. As Salvation Army bands pass down Main Street or along cobbled alleys of the slums, they carry a message of joy and hope, through marches and familiar hymns. “Could you love the unloved in the spirit of the Lord?” ask the words of Meredith Wilson’s “Music Man”. “That’s the creed of an Army, a God-fearing Army, marching with trumpet and drum. With banners and bonnets, they come!” AII-Butyl Tire A Firestone Tirst’

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