The brunette beauty on the left was snapped in the chorus of Winston-Salerr. Arts
Council Follies of ‘54. The 'lady' was so impressive that we cnecked her measure
ments - Bust-38, Waist-38, Hips-38, Name? Babs Northington. Address? Piedmont
Aviation, Inc, 'Her'friend on the right is Dave Carroll, Winston-Salem businessman.
The Carmen Miranda in the other picture is none other than Dot Wicker, Les Watson's
capable secretary, who did a "Pa-pa-ya Mama' number. Looks like quite an improve
ment on the girls (?) in the other photo.
COMPANY GETS
FOREIGN VISITORS
Piedmont's newest Point 4 visitors hail
from Saudi, Arabia, halfway around the
globe in the Middle East.
On April 25, Mohammed Abdulla Al
Quaiz and Salim Hijaili arrived for an
eight-months stay in our Maintenance
shops and training classes. Both men are
experienced mechanics whose purpose is
an exchanqe of ideas and a study of
American methods of inspection and over
haul .
Since by American standards, Mohammed
Abdulla Al Quaiz is a rather lengthy
name, he was promptly dubbed "Moe".
He is presently working with Charlie
Weisner in the Prop Shop, while Salim
works with R. A. Griffin's Line Mainte
nance crew. Both men also spend time
with J. D. Hoots in the Accessory Shop,
working with electrical and hydraulic
units. At the completion of their stay
here, our guests hope to spend some time
at some of the country's leading service
schools, such as Bendix, Sperry, and
Pratt and Whitney.
Selection of Piedmont as host for these
visitors is an indication of the high re
gard in which the Company is held by the
CAA, who organizes the aviation portion
of the Point 4 Program. We have been
similarly honored in the past by guests
from Ecuador, Bolivia, Columbia, Ireland
and Belgium.
(Left: Quaiz. Right: Hijaili.)
REPORT ON ANNUAL SALES
EXECUTIVES CONFERENCE
I have asked our Editor for permission to
use the medium of our Company paper to
pass on to you some highlights of the re
cent Sales Executives Conference lottendec
in Chicago. Over 2000 Sales Executives
representing every phase of American busi
ness gathered at this great conference to
exchange ideas on selling and to learn new
and more effective business methods to meet
the demands of a tightening economy.
One theme so evident throughout this meet
ing and voiced by the nation's top auth
orities on selling and economic affairs was
the vitally important need for RMA - Right
Mental Attitude - towards your Company,
your customers and your job. This factor
was parroted by men representing all phases
of industry as a must if we are to survive
and meet the demands presented by a
tightening economy. The realization that
we have in these past few months moved
from a "Sellers'Market" into a "Buyers'
Market" is also vitally important. This
means that creative selling must take the
place of order tal^g; that more people
are approaching our customers with more
goods and services and that they (the cus
tomer^ have a choice of comparable goods
or services to choose from. This then
places the burden squarely on our shoulders
to create a plus value for our customers
and keep it a value at the point of pur
chase and the point of use. In other words,
make it easy for the customer to decide
on our service by making sure we keep
that service better than our competitors.
Important predictions of future business
trends were made by such authorities as
Clarence B. Randall, Board Chairman of
Inland Steel and a member of the Presi
dent's Special Advisory Committee and by
the Honorable W. Walter Williams, Under
Secretary of Commerce for the U.S. It
was indeed encouraging to note that in
their opinion the recession or readjustment
period was over and that normal to bettsr-
tharraverage-business conditions could be
expected from this point on.
When we look at the figures, the future
does look encouraging for,obviously, there
has never been a greater challenge or a
greater potential for sales people. Con
sider the facts that every 12 seconds of
every minute, day, week, month, and
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