May/June, 1978 Vol. XXIX, No. 2 $15 million mod program is underway An inveterate shopper’s dream ... a market list including a variety of items from coffee pots and carpet to seats and upholstery ma terial, with a check for millions of dollars at tached. The reality of such a shopping list is exciting. But getting the job done has been more gruel ing than glamorous at times. Many decision makers, shoppers and imple- menters have been involved in the program to refurbish Piedmont’s jet fleet. Installation has started The installation of the new seats, new col ors, new carry-all compartments and modified engines will start this summer. The program actually began back in the spring of 1977. Vice President-Marketing Bill McGee started working on the what or most visible changes to be made. Vice President-Main- tenance and Engineering Howard Cartwright and his engineering people are taking care of the how-—from start to finish .The where-it- will-come-from details are the responsibility of Vice President-Purchasing Bill Barber and his staff. Other departments have also contributed ideas and support to the project. Re-doing the interiors of 20 airplanes is, naturally, not a simple task; however, Boeing’s 737 retrofit kits do make it somewhat less for Traffic is up almost' as much as temperatures In weather-like fashion. Piedmont’s passen ger boardings have moved from winter lows to nearly summer highs, skipping gradual spring growth. May set a record for the fifth month of the year and had the third highest enplane- ments for any month in the Company’s history. During May, 1978, 395,885 passengers flew the routes of the Pacemakers. The all-time record month was July, 1977 when 899,887 passengers were boarded. For the January through May period this year revenue passenger miles are up 10 per cent to 521,070,398. The number of passengers boarded is up 7.6 per cent to 1,695,740. Avail able seat miles have increased 6.4 per cent to 1,019,458,747. The load factor, which was 56.3 per cent for the month of May, is 51 per cent for the year to date through May. midable. Called the “superjet look,” the new interior is now standard on all current produc tion 737s. So Piedmont’s three new 737s, com ing late this year and early in 1979, will be de livered with the new look. When the modifica tion program is complete, all the jets will have the same interior. Superjet look is super The new interior styling technique takes the tube look out of standard fuselage airplanes and replaces it with a wide-body appearance. It gives the plane’s interior greater spacious ness without altering the basic fuselage cross- section. This is accomplished by enclosing over head stowage compartments, flush-mounting passenger service units, providing sculptured contours for ceiling and window panels and low ering the ceiling slightly to give an appearance of a wider cabin. The new overhead carry-all compartments are sized to accommodate the majority of al lowable carry-on items, including suitcases and standard garment bags, which can be laid flat in the bottom of the compartments. The compartments, which incorporate the passenger service units’ lighting, air outlets and call buttons, are 60 inches long. One carry all compartment encloses more than 9 cubic feet of space. More seats offer greater comfort The new seats, which were specially de signed to Piedmont’s specifications by Fairchild- Burns, have several unique features. They have longer arm rests with ashtrays in each, instead of just the usual two. There is a wrap-around luggage retainer bar under each seat which gives passengers more space for carry-on items. The seating capacity is increased from the cur rent 94, three and two, to 107 with the three seats abreast on both sides of the aisle. The center seat in each unit of three is a table un til extra capacity is needed, when it folds back to become a seat. The seat pitch, that much- discussed standard of comfort, will average 35 inches in the new interiors, which is more ample space than is provided in the current configuration. (Continued on page two) Miami service starts June 15; other new routes granted by CAB Piedmont will officially put Miami on the route map June 15. The first scheduled Pace maker flight into the Company’s newest sta tion will land at 11:27 a.m. Flight 1 will de part Baltimore at 7:43 a.m. and stop in Greens boro and Charleston, South Carolina en route. Piedmont personnel will handle the Com pany’s ticket counter and customer service func tions in Miami. (Miami-related personnel chan ges are outlined on page ten.) Delta will be handling the ground operations and stand-by maintenance for the planes there. Effective with the Miami inaugural. Pied mont will resume handling its own operations at Charleston. Ticket counter and operations space will be shared with Southern. Except for loading and unloading flights, which Southern will do, Piedmont people will handle all other services at CHS. Piedmont personnel will also resume the responsibility for the Company’s entire opera tion at Baltimore on June 15. In mid-June, Southern will begin handling all of Piedmont’s operations at Dulles. Since the Miami award, there have been several other routes granted by and requested of the CAB. The actions by the Board include the fol lowing: The CAB granted its final approval of Piedmont’s request for non-stop authority between Newport News and New York/Newark (June 6) ; the Board’s administrative law judge awarded Piedmont non-stop authority in the Atlanta-Norfolk market (May 5) ; CAB an nounced it would award Piedmont non-stop au thority in the Louisville-Washington market and one-stop authority in seven Chicago mar kets including Atlanta, Charlotte, Greensboro,) Raleigh/Durham, Baltimore, Washington and New York (June 1). In the Atlanta-Norfolk case, Piedmont was the only carrier given the authority to com pete with the incumbent United between At lanta and Norfolk. However, the law judge awarded back-up rights to Allegheny and East ern should Piedmont not operate non-stop serv ice. On April 28, Piedmont asked the CAB to approve two new discount fare programs. The first is the Round Thrift HI fare. It offers a 30 per cent discount on all round-trip Piedmont flights. There are no pre-ticketing, reservation or maximum stay requirements. Round Thrift III will be applicable for a limited number of seats on each flight every day, holidays included. The return portion of a Round Thrift III (Continued on page four) Stockholders elect new director,- directors declare dividend Calder W. Womble director The directors of Piedmont Aviation, Inc. declared a cash dividend of six cents (6^) per share on the Company’s common stock at their quarterly meeting on April 19. Payable June 2, 1978 to stockholders of rec ord on May 16, 1978, this was the 17th cash dividend paid by the Company. It was the sec ond quarterly dividend declared in 1978. The directors also elected Alex H. Gallo way a director emeritus. Galloway retired this year after serving eight years on Piedmont’s Board of Directors. The Board reelected all the present officers of the Company. Immediately preceding the directors’ meet ing, the annual stockholders’ meeting was held at the home office. A complete transcript of that meeting is on pages five through eight. The stockholders elected a new director to the Company’s Board. He is Calder W. Womble, partner in the Winston-Salem law firm of Womble, Carlyle, Sandridge & Rice. A graduate of Duke University, Womble is also on the board of directors of Hanes Dye and Finishing, Chatham Manufacturing Company and Greens boro College. A native of Winston-Salem, Womble served in the Navy Air Corps during World War II. He was assistant attorney general for the State of North Carolina prior to joining Womble, Car lyle as an associate in 1948. Womble became a partner in the firm in 1953. He is married to the former Martha Hanes of Winston-Salem. The Wombles have four children.

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