Language
Weakness
Assailed
Washington, D.C. (CPS)-The
President’s Commission on Foreign
Languages and International Studies
has handed down a report that suggests
that the federal government add $187
million to step up foreign language
studies in this country. The commission
called Americans’ incompetence in
foreign languages “scandalous.”
The report, published after 13 months
of deliberations and hearings,
discovered “a serious deterioration in
this country’s language and research
capacity, at a time when an in
creasingly hazardous international
military, political and economic en
vironment is making unprecedented
demands on America’s resources,
intellectual capacity and public sen
sitivity.”
Only eight percent of American
colleges and universities now require a
foreign language for admissions or
graduation, compared with 34 percent
in 1966.
But Rep. MilUcent Fenwick (R-NJ)
told College Press Service that she
disagrees with the commission’s fin
dings.
“The importance of language and
international studies at colleges and
universities is sufficiently stressed,”
Fenwick argued. Fenwick charged the
156 page report contains “ no mention
of standards or acheivement.”
James Perkins, Chairman of the
commission, said his group stopped
short of proposing specific standards
for foreign language proficiency
because the commission wanted to be
“practical minded.”
Perkins added the commission knew
40 percent of the nation’s colleges are
community colleges, which have more
of a “vocational bent,” and could not
have complied with any such national
standards.
Instead, $20 million of the language
funding would go to colleges on in
centive award basis. Colleges would be
paid $40 per srudent enrolled in third-
and fourth-year language courses. An
extra $15 would be added if the student
takes a “less commonly taught”
language. The commission thinks that
the incentive program would “have
major leverage in fostering foreign
language programs.”
Smoke Signals, Wednesday April 2, 1980 Page 7
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Energy
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3
Recruiting Costs
At All-Time High
1980 Lady Braves softball team from left (first row)
Sandra Dixon, Elaine Chapman, Keva Smith, Lori
Carter, Kim Mello, Earlyne Collette, (second row)
Katherine White, Karen Wheelhouse, Kay Wright,
Wanda Bacote, Ola Payne, Lisa Huffman, Lynn Ebert,
(third row) Ken Pridgen, Bonnie Harris, Terri Tyler,
Alice Diez, Katie Weir, Nancy Keen, Coach Linda
Owens. (Photo by Nancy Thierry)
Lady Braves Swing Big Bats
In Softball Season Start
BY NANCY KEEN
The Chowan Lady Braves softball
team powered its way to a 4-0 record to
start its season.
On March 19 the team defeated St.
Augustine in Raleigh March 19 in a
satisfying opening double-header: 11-2,
7-1. Virginia Wesleyan was blanked in
Murfreesboro in a double-header: 15-0,
9-0, on March 22.
The squad is a young one with all but
two atMetes being freshmen. These
players brought much experience and
talent with them and jell together well.
They’re also quite versatile position-
wise.
Coached by Linda Owens, the team
consists of Keva Smith, pitcher; CoCoa
CoUette, catcher; Sandy Dixon, pit-
cher-infielder; Elaine Chapman,
catcher-infielder; Lori Carter, Alice
Dize, Lisa Huffman, Kim Mello, and
Katie Wier, infielders; and Wanda
Bacote, Bonnie Harris, Ola Payne,
Donnie Stephens, Terri Tyler,
Katherine White and Kay Wright,
outfielders, Ken Pridgen and Nancy
Keen are managers and Lynne Ebert,
statistician.
Karen Wheelhouse broke ian ankle the
day before the season opener and will
be sidelined the rest of the way.
“The girls have some fine skills-
when playing our game, any team we
will meet will have to work hard to beat
las,” Coach Owens said. She emphasizes
that her players be “the best they can
be on and off the field,” and encourages
“students and faculty to support this
exciting team of hard workers.” All
teams played are four-year schools,
with the single exception of Mt. Olive.
The schedule of games is as follows:
(CPS) — College and universities are
.now spending $500 million a year to
recruit students, according to an article
in the current issue of Atlantic.
Though there are a few records on
what colleges have spent on promotion
in the past, author Edward Fiske
speculates the amount is probably at an
all-time high. Most of the money is
spent on ads aimed at high school
seniors, and ads “are full of latent sex
uality, water images, and circles with
cuoples,” according to Barat College’s
Edward Mrachese.
Academe’s increasignly-
sophisticated interest in promotion is a
recent phenomen, brought on by the
smaller pool of potential students. Col
leges, of course, must compete harder
to attract the fewer number of high
school seniors. More often, ad
ministrators are employing marketing
consultants to give schools a com
petitive advantave.
A debate over the propriety of institu
tions of higher learning indulging in
Madison Avenue marketing techniques
has grown louder over the last ywo
years.
Author Fiske, normally education
editor of the New York Times, is dis
dainful of such marketing. “Before we
reach a point where Harvard is adver
tising on matchbooks,” he writes, “we
should probably ponder whether selling
education is significantly different
from selling cars and soap.”
Fiske was perhaps unaware that
college recruiters were working the
beaches of Fort Lauderdale last spring,
giving high school seniors free frisbees
with a university monogram on them.
Mar. 26 Atlantic Christian
Mar. 27 Mt. Olive
Mar. 28 Methodist College
April 1 UNC Wilmington
April 2 Elizabeth City St.
April 17 Fayetville State
April 21 Campbell University
April 22 Mt. Olive
April 25 Shaw University
DH
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'Crass, Arrogant' Label Costly
In Lost Roles, Belushi Opines
(Continued from Page 1)
Chowan would serve as a pilot project
for other higher institutions in the state
which might be interested in the
computer system. The computer will be
the first of its kind in the area.
Hassell said he first learned of the
energy program three years ago and
began conducting surveys and audits on
the college’s usage of energy. He said
he realized 18 months ago that the
college had the possibiUty of getting the
grant and then began to carry out ex
tensive audits that monitored
everything from area wind factors to
year-round climate. The audits were
approved by engineers before being
submitted to the State Department of
Commerce.
It is projected that the expensive
computer system, which will be located
in the Grounds-Housing Building, will
pay for itself through energy savings in
threee and one-half years. Hassell said
the insulation and installment of
thermal windows, which could begin
this summer, should pay for itself in
seven years.
Sutton noted the college is using some
four million kilowat hours and 150,000
gallons of fuel oil per year, while facing
monthly electric bills as high as $20,074.
By MARY ASTADOURIAN
LOS ANGELES, CATCPS)-'T3rFe'6tOfr”
tend to stereotype me,” John Belushi
complains when asked when-and if-
he’ll ever be in a straight dramatic role.
“They think of me as ... crass,
arrogant... ”
On the other hand, the former
“Saturday Night Live” star and Blues
Brothers singer didn’t hesitate slipping
into his favorite, well, crass comedic
style when he came to UCLA recently to
accept a comedy award.
“Thanks kids,” he told the 1,500 in the
audience when accepting the award.
“I’m kind of moved. But not a lot.”
His acceptance speech was brief,
followed by some even briefer answers
to audience questions. Would he ever
return to “Saturday Night Live?”
After a moment of thought, he an
swered “no.”
The audience waited in vain for
Belushi to elaborate, and then began to
protest.
“All right,’’Belushi finally countered.
“When hell freezes over.”
In an interview before his ap-^
pearance, though, Belushi said there
was no hostility between the “Saturday
Night” company and himself.
‘I love ‘Saturday Night Live’ and
I’m not bitter at all. I’m not a monster.
I still maintain contact with the cast.
“Sometimes it’s time for things to
end,” he said of his four-year affiliation
with the show. “You feel you have to go
into other areas, new fields.”
He’s currently working on his third
. roo.vie. a^- iilaa » - Blues.
Brothers, his musical act. ke co-stars
in it with another “Saturday Night”
refugee, Dan Ackroyd. Belushi won’t
say what the movie, scheduled to be
released June 20, is about. He did hint
that “it’s a neat movie. There’s
everything but sex and drugs.”
types of things, instead of being
.categpxized intoj)ne role.”
Publicly, before the UCLA audience,
he returns to cultivating his best known
role, the one that has lifted him from
the ranks of a late-night repertory
company player. At one moment he told
the audience that he resents how
celebrity has robbed him of chances to
walk the streets and soak up at
mosphere. The answer suggested
Belushi’s sensitivity. But the next
moment, a student asked if he had also
been funny as a child.
“No,” Belushi replied without
missing a beat. “It’s hard enough being
pleasant, let alone funny.”
Burke Leads Way
In Clearing Area
By GREG BASSETT
SGA President Michael Burke and his
chain saw have been busy lately.
Burke and some fellow workers have
been clearing some of the wooded area
west of Parker Hall that fronts Lake
Vann, in an effort to make a small park
for Chowan students.
The student leader explained that the
administration granted the SGA the
right to clean up the dense area after
having heard their proposal.
“The idea is to have a picnic area and
a little park in a nice cool place where
the students can sit in the sun,” Burke
said.
He said the park project should be
completed by the end of the school year
and will hopefully become a popular
relaxation spot for the students.
“What we’re trying to do is give the
students a good place to go. The SGA
wants to do anything it can to make
student activities better,” Burke
remarked.
He observed that the only cost of the
project thus far has been for a case of
soft drinks for those helping in the
clearing effort.
Colleges large and small have l>een
employing subtler techniques as well.
The University of Denver sends pro
spective students a brochure full of
photos of mountain scenes and skiing
students, although the university is 20
miles from the mountains, and 40 miles
from the closest downhill ski area.
Valparaiso entertains campus visitors
with a sophisticated multi-media
presentation employing three
computer-synchronized slide projec
tors.
The techniques work. Valparaiso’s
enrollment is up this year. So is enroll
ment at Marshall University, where
Dean of Science Dr. E.S. Hanrahan at
tributed the recruiting success to
publicity about the school. Admissions
Director Charles Veatch credits “in
creased visibilty” with Northwest
Missouri State University’s enrollment
increase this fall. Veatch’s literature
budget is twice what it was two yers
ago, and he now employs full-time
travelling recruiters.
Even hugh universities, where the
enrollment decline of the 1980s is ex
pected to be less severe, are mounting
more sophisticated marketing cam
paigns. The University of California
system into the media.
use hired a public relations firm in
October to solve what Academic Rela
tions Director Vance Peterson called
use’s “special problem. It has an enor
mous national recognition for its
athletics programs — and we don’t
want to take that away. But we always
have to work toward a balance.”
Peterson said a PR firm, Gehrung
Associates University Relations
Counselors of New Hampshire, will try
to accomplish that by trying to con
vince “the eastern m^ia” to use USC
faculty members as experts in stories.
Clog Snatcher
Busy at U Va
CHARLOTTESVILLE, VA (CPS)-
The Universit;’ of Virginia community
i! being p’iaguod by a strange mugger
who, oddly enough, only steals the clogs
off women’s feet.
The thief, according to the Cavalier
Daily, has knocked down and stolen the
clogs off of at least six women during
the first two months of 1980. The count
would have been higher, but in early
January one victim batted Uteo thief
away with an tirder of hot chili she was
taking home. . .
“He’s a strange dude,” said city
police Lt. James Haden. “I don’t think
he’s aware that this is robbery by
force,” Detective Phil Waufle told the
newspaper.
Pouce say they did search the home
of one suspect, but found none of the
stolen clogs. There were no arrests.
Matt Trimony, a bug on current af
fairs, favors a revenue-sharing pro
gram but he’s gotten no encouragement
yet from his wife.
Heavenly Clones Re-Scheduled
By Pub After Booking Mix-Up
Professor Ed Wooten plays bofa bafo with a group of delegates at the re
cent Phi Theta Kappa regional convention in Raleigh.
BELUSHI
After the movie is over, he wants to
go “to an intensive lounge zone” for
rest and relaxation.
“Maybe then I’ll do another film or a
record.”
Whatever it is, it will probably be
another comedy. For John Belushi feels
he is frequently eliminated from
consideration for dramatic roles
because of that “crass, arrogant, and
threatening punk image.”
But that image is based on his most
famous role, in “Animal House.” “Bluto
in ‘Animal House’ wasn’t like that
(crass). He was a pretty nice guy.
People think that he threw food in the
food fight. He just started it, and ran
out.”
He protests that he’s capable of
performing in graver roles. “I did a lot
of serious stuff years and years ago.”
Yet others don’t seem to appreciate
how serious comedy is. “Just because
it’s comedy doesn’t mean it’s not
serious.”
Comedy, whatever its form, does
remain his favorite. “People are scared
enough” by the world’s problems, and
“it seems to me that people should be
laughing a lot more.”
For all his impatience with that
“crass and arrogant” stereotype,
however, Belushi attributes his
popularity to hard work and demon
strating talent for “a lot of different
By KATHY FISHER
and PEAN I.OWMAN
The Rock-n-Roll Heaven clone act
that was scheduled to appear at Hill s
Pub Sunday March 23 did not appear,
but the act will be rescheduled on a
later date.
As of press time the details of this
incident were not all known and
therefore no real comment could be
made about the situation. Mr. and Mrs.
Bruce Hill would like everyone to know
that they are sorry about what hap
pened and that all who came that night
and put their names on a list at the door
will get in free when the clones return.
Mrs. Hill has also talked to Danny
O’Day, the Kenny Rogers clone and
said he also is sorry and upset about
what happened.
“Even though the clones didn’t show
up,” commented Mrs. Hill, “it was still
a successful night. I believe everyone
had a good time.” She added that she
did not receive a single complaint that
night.
Many students from Chowan showed
up for the clone show and were asked to
comment on the situation:
Susie Moore-“Disappointed. It would
have been a good change of pace.”
Mike Cook - “It wasn’t the Hills’ fault.
They did all they could. I just hope that
Coach Hawkins will let us come back
the next time.”
Jon Saudenslager - “I don’t think that
it was fair to the Hills. At least they’re
trying to make it up by letting us in free
next time.”
Bryan Smith - “I thought it was very
irresponsible. The band should have
been better prepared.”
Despite things such as this, the Pub
always provides a variety of en
tertainment. Below is a partial list of
scheduled events until May 18.
April 4 - Disco
April 5 - Disco
April 6 - 10 - Closed
AprU 11 & 12 - Homegrown
April 13 - Tams
April 14 - Closed
April 15 - Quarter Night
April 16 - Virginia Fire Band -
Ladies Night
April 17 - Sutter’s Gold Streak Band
April 18 & 19 - Tumbleweed
April 22 - Disco
AprU 23 - Tracks - Ladies Night
April 24 & 25 - Badge
April 26 & 27 - Artistics
April 28 - Closed
April 29 - Quarter Night
April 30 - Pegasus - Ladies Night
May 2 & 3 - Bubit
May 6 - Quarter Night
May 7 - The Super Grit Cowboy Band
May 8 & 9 - Bull
May 11 - Sounds of the Drifters
May 12 - Closed
May 14 - Snuff
May 15 -17 - Homegrown.
Beach Music
at
BtU*0 iub
with
The Original
Tams
Sunday April 13
Admission $3.00