(Registered with U. S. Patent Office)
Volume VI
HIGH POINT, NORTH CAROLINA, SEPTEMBER, 1952
No. 10
MESSAGE
EROM THE
PRESIDENT
(Dwight Craun, assistant to the
sales director, is guest columnist
of President R. C. Kiixihofer this
month).
To 600 of us, Anvil Brand means
OUR BUSINESS. Over the years
our company has built up a loyal
following of Anvil Brand cus
tomers by constantly being able to
offer high quality products at al
ways competitive prices. We have
been able to give reliable delivery
service. Our operation from start
to finish has been one of mutual
dependence. From top management
right down the line, whether
we’re in production, shipping and
receiving, purchasing, in the office
or members of the sales organiza
tion, only through our combined
and coordinated efforts our contin
ued growth has been possible.
As never before, the work cloth
ing industry is becoming in
creasingly more competitive. This
fact alone requires that each of us
here at (he factory do a 100%
job at all times — 100% in being
on the job; exerting 100% effort
toward maintaining and improving
the quality of our products and
developing a 100% realization that
the finished product we turn out
today is the determining factor in
our future growth.
And backing up this 100% ef
fort on the part of factory em
ployees we must have a 100%
effort from our sales organization
and our advertising department.
We must take Anvil Brand into
new territories, and through inten
sified advertising attract and ac
quaint prospective customers in
all territories to the superior work
’n’ play clothing we manufacture.
This is percisely what is being
done. Four new salesmen have been
added to our sales force since the
beginning of this year and they
are covering four states previously
untouched. In advertising — we
have facilities for radio; we have
(Continued on Page Two)
WATCHES PRESENTED TO 24
2.') YEARS OR MORE — These people who have
years or more are shown just after they receive
of its appreciation for their loyalty and contributi
R. C. Kirchofer, who made the presentation, givin
From left to right those seated are Frank McCull
nedy, Stella Kennedy, Polly Melton, and Eth?I Sa
C. Hayes, (irady Hedrick, Roy Rickard, Ha Luth
Not present when the picture was taken, but also
kcrson, Martha Bell (irimes, Onie Hayes, and Min
of the presentation of watches to Charlie and Ira
enough to be reproduced. Presentation ceremonie
Park.
been members of the Anvil Brand family for 2')
d Hamilton watches from the company as a token
on to the company. At extreme right is President
g Mae Rumsey, our oldest employee, her watch.
(K-h, Georgia Payton, Nelia Albertson, Lizzie Ken-
nders. Standing are: A. C. Smitli, Tom Long, .lohn
er, Ollie Brown, (Jeneva Lethco, and O.ssie Wright.
receiving walches were Jessie Lehman, Rosa Wil-
nie Hughes. We are sorry to report that a picture
Simpson at the Colored Park was not clear
s were the same at the City Lake and the Colored
President Pays Tribute To
Members 01 25-Year Club
It was a nice picnic and an even
nicer surprise when the company
presented the 24 men and women
who have worked with Anvil Brand
25 or more continuous years with
handsome 17-jewel Hamilton
watches. Presentation of the
watches, white gold for women and
yellow gold for men — served as a
climax for the annual outings ut
City Lake and the Colored Park.
In his presentation, President
R. C. Kirchofer termed the gifts
“a token which I hope may contin
uously remind each of the fact that
Anvil Brand is aware of the part
which he or she has played in the
progress and development of our
business, of management’s appre
ciation for the sterling examples
of loyalty and cooperation which
the years have demonstrated. . . ”
Games, swimming, a picnic sup
per, and musical programs were
enjoyed at l>oth parks where iden
tical presentation ceremonies were
held. At each park members of the
executive committee were on han!
to greet the “old timers” as Presi
dent Kirchoifer p r e s e n t e d the
watches, each engraved with the
owner’s name, the year in which
he or she joined the Anvil Brand
family, and the year in which the
watches were presented — 1952.
In a short talk. President Kirch
ofer told the 1,500 Anvil Brand
workers and their families:
“It is with a sense of deep hu
mility that I speak with you
tonight. I am humbled in the pres
ence of those within this gathering
who, from a standpoint of long
service and unselfish effort, have
(Continued on Page Three)
Owners Express
Appreciation
For Watches
So many members of the 25-year
club wished to use the columns of
Sew It Seams to exi>ress their ap
preciation to management for the
handsome watches presented them
at the annual picnic that it was
agreed this one expression of ap
preciation shouhi come from all
of them.
Miss Polly’s note contained sen
timents expressed by various
others in different words. It read:
“I would like to extend my many
thanks to the executive committee
and to all the officers of Anvil
Brand for the beautiful watch
given to me at our annual picnic
August 15. Such a wonderful gift
makes one vei y proud to have been
given the health and the privilege
(t'ontinued on Page Two)