(Registered with U. S. Patent Office)
f olume VII
HIGH POINT, NORTH CAROLINA, APRIL, 1955
No. 29
MESSAGE
EROM THE
PRESIDENT
TO MY FELLOW WORKERS:
Early ths month the Anvil Brand
Sales Department had an interest
ing exchange of correspondence
with one of our large and leading
retail customers. I would like to
have you join me in looking over
the shoulder of the sales depart
ment, so to speak, to see what the
correspondence was all about.
The Anvil salesman calling on
the retailer repeatedly referred to
the superior design and workman
ship of 12-Star Pants as compared
*h a first quality pants garment
.••ade by another important manu
facturer of work clothes. The mer
chant was impressed. But he want
ed to be shown. And important
future business depended on his
decision.
In competition w’ith 12-Stars he
was considering four models of
Brand XX made by our competing
manufacturer. His statement was
something like this:
“You speak about the excellent
features of 12-Star Pants but in
what respect exactly are they bet
ter in construction than Brand X?”
Taking Anvil Brand Lot No.
362Z, the 12-Star type IV twill gar
ment, for comparison, the sales de
partment gave the inquirer both
barrels.
In a detailed letter of exact
measurements and analysis of gar
ment features, it was shown that
12-Stars were two to three inches
wider in seat measurement, two
inches wider at the thigh. Com
parison proved greater back rise
and smaller front rise in 12-Stars
to provide more comfort and less
binding when the wearer sits,
bends or stoops. 12-Star back pock
ets were one inch deeper than
Brand X. 12-Star crotch was
strengthened by three rows of
stitching compared with one in
Brand X. Front pocket openings
were one-half inch wider in our
garment. Pocketing was heavier
(Continued on Page Two)
Inspectors Hear
Two Cive Talks;
Saietv Grades
The current group of safety in
spectors held their last meeting in
the new conference room at Sher
rod Plant last week when two of
the inspectors, Mary Lou Atkin
son and Kenneth Wilkerson, pre
sented talks on safety as the main
part of the program.
Kenneth spoke on “What the
Safety Program Has Done For
Me,” and emphasized five partic
ular points. He said, first, the
Safety Program makes one more
conscious of good housekeeping—
both inside the plants and on the
outside grounds. He said one also
becomes more observant of acts
and safety habits of oneself, as
well as fellow employes.
The program also is carried into
one’s home, he added, as more safe
ty measures are taken there, as the
safety program for the plant is
studied. He also added that the
program even goes further and is
carried over into the field of driv
ing.
Realization of the cost of acci
dents is a major factor to be con
sidered, he emphasized. He listed
the pain one suffers, the loss of
time and subsequent loss of money
and the hardship caused a company
because of an employe being ab
sent from his j&b, as the direct
consequences of an accident.
Mary Lou Atkinson spoke on
“Housekeeping in the Safety Pro
gram.”
Mary Lou said “housekeeping is
the task of all, from the company
president to the janitor.” Satis
faction in any job, she continued,
is dependent upon the maintenance
of good working conditions, order
ly arrangement of materials, clean
equipment and friendly relations
with others.
She said each employee might
ask the questions: “What will I
get out of good housekeeping and
what will it do for me?”
The results which are achieved
from good housekeeping which she
listed were: 1. Job Protection. Pro
tect your job by protecting your
health. Your health is absolutely
essential to your best perform-
(Continued on Page Ten)
Anvil Brand|Has Annual
Meeting; Officers Named
At the annual meeting of the
Stockholders of Anvil Brand, In
corporated, held Friday, March 18,
all members of the Board of Di
rectors were continued in office
for the ensuing year. Roster of the
Board is as follows:
R. C. Kirchofer, Chairman of the
Board of Directors; F. D. Mehan,
H. M. Webster, Jr., S. S. Steven
son, G. E. Anderson, G. W. Wil
liams, G. K. Hammes.
Immediately after the annual
meeting of stockholders, the Board
of Directors met and elected the
following officers:
R. C. Kirchofer, president; F. D.
Mehan, executive vice president;
H. M. Webster, Jr., vice-president;
W. J. Rives, vice-president; G. K.
Hammes, secretary-treasurer; H.
T. Short, assistant vice-president;
^ P. K. Frye, assistant vice-presi
dent; R. N. Morgan, assistant sec
retary; E. H. McCall, assistant
secretary; Mrs. Helen D. Hughes,
assistant secretary; J. H. Thomp
son, Jr., assistant treasurer.
Thompson is the only new addi
tion to the list of officers, all oth
ers having held office during the
past year.
The Board of Directors also re
appointed to membership all mem
bers of the Executive Committee,
as follows:
R. C. Kirchofer, chairman; F. D.
Mehan, H. M. Webster, Jr., W. J.
Rives, G. K. Hammes.
Chairman R. C. Kirchofer paid
tribute to the members of the Ad
ministrative Committee who served
during the past year. Upon his
(Continued on Page Four)
■
VACATION PLANS—Marjorie Yarborough studies a map of North
Carolina as she ponders the vacation possibilities which North Caro
lina offers in Its state parks. The state has developed several parks
which offer interesting vacation possibilities for surprisingly low
rates. Information on these parks can be secured from the local
Chamber of Commerce.
Vacation Near; Here Are Some Tips
Vacation-time, at this date, may inexpensive, interesting vacations
seem too far away to be thinking right in their home state of North
about—after all July won’t roll Carolna, April is none too early to
around for three months. But to think about reservations,
persons who may be interested in (Continued on Page Five)