Newspapers / Salem College Student Newspaper / Sept. 17, 1990, edition 1 / Page 3
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SeptemBer 17, 199G Tage 3 I New Administrators Discuss Plans to Help Improve Salem by Patricia Earnhardt & Karen Elsey Mr. Harman Communication is Funds Says Effective Essential to Raising Jim Harman first encountered Salem College while touririg Old Salem as the ^rector of Resources Development for the National Trust for Historic Reservation. Little did he know that -He would one day return as the new ^^rector of Institutional Advancement. He had heard positive reviews of the college from a colleague of his, Bobbie Norton, who worked in the foaticial Aid office here at Salem. He Rcepted the position at Salem because he is "committed to liberal arts and believes in the role of women's col- Several members of his family have attended various women's colleges. -i^r. Harman's major objective is to raise the College's endowment from its present state of close to 19 million dollars to 40 million during the next , ten years. He feels that effective com munication v/ith alumnae and other ^eternal constituents, "is essential to the accomplishment of that goal. To inform people well is to get them inter ested. That interest is what gets them involved," he states. i Mr. Harman also feels that "we need to strengthen our revenue streams in order to raise the endowment." The endowment is meant to supply income, in the form of interest or dividends, for the general maintenance and advance ment of the college. Mr. Harman L hientioned using the funds for refur bishing the buildings and updating the !^lephone and computer systems. The endowment is divided into restricted venues, those set aside for a specific 'urpose such as scholarships, and estricted revenue. Salem's endow- ^nt is invested mainly in stocks and nds. "The biggest revenue for the velopment office is through unre- icted annual giving by alumnae, ents, friends of the college, and rporations." When asked about his first impres- •ions of Salem, Mr. Harman replied ^t he had "received the wannest option ever" and that it was "ex- ingly positive." At this time, he Dr. Biirkette Wants Student^ to Help Sell Salem J "Salem has been a well kept secret... we need to do a| great job selling it." _ „ ^ Mr. Harman has approximately 9 people working with him at the director or assistant director level. He characterized them as a "a great group—energetic, bright, and cooperative." In October at the meeting of the Board of Trustees he will present his "plan" for increasing the endowment. Mr. Harman was also pleased to see students returning. He felt it was "like children off to camp. You're glad to see them go—then you miss them—and then you're glad to see them back." Mr. Harman probably knows quite a bit about sending children off. He and hi s wife, Carrollee, of twenty-two years, have five children. One daughter, Laura, is a journalist, while their other daughter is a helicopter test pilot for theTexasArmyNationalGuard. Their three soiw also have varied careers: Christoph works for a Danish ship>- ping line, Reggie is involved with IBM, and Kent is an Army sergeant on his way to Saudi Arabia. When asked how he felt about that recent development Mr. Hannan replied, with a grin: "You have to do what you have to do." A good philosophy for the work ahead of him here at ^em. Dr. Burkette The Salem community has a new esource - a full-time chaplain. I Dr. D. Wayne Burkette joined the community on August 1 as the chap- ain of Salem College and Academy. "I can't wait until all the students get jack - it's too empty," Dr. Burkette said. Dr. Burkette has and continues to fill many shoes on the campus. He is the parentof a Salem College student.,and will teaching Oldand NewTestament it the Academy Dr. Burkette was most recently sen ior pastor of Fairview Mora vian Church md hasbeen the senior pastor of Home Vioravian Church. Dr. Burkette said that he was shap- ng his job as he went along. As part of iis new responsibilities he wants to »et to know the students. "I'm going to spend time listening to what students think Salem's needs are," he said. "Wq have a lot to learn and share with eadj other." i Dr. Burkette has recently stepped down from his position on the Board o| Trustees. "TheBoardofTrusteesworksj more with policies and finances," hy said. "Now I can deal with the day td day concerns. " Now, as chaplain, Dr j Burkette said he will have a much more detailed picture of Salem by keeping in touch with what is going on around the campus. Describing himself as a resoure- person for activities in thecommunitv j Dr. Burkette said he was working wit>:^ the Religious Life Council to help fa , cilitate their work. He is also lookmtj toward community service work for, Salem. Dr. Burkette feels that there is a plac; ^ for a school like Salem. "Salem can have a new beginning if its positivq points are accentuated in light of the challenges," he said. Dr. Burkette has been involved iri Salem's long range planning since hi4 arrival and feels that Salem has a brighlj future. He said he was excited about the long range plans. Included in some of the plans are pre-professiona' courses and air conditioning in the dorms. "Salem is has been a well kept se cret," he said. "We need to do a great job selling it, and our sales force is the students." Dean Raftus Says Higher Rate of Admission is a Challenge to All Dean Karen Lowe Raftus has made several changes as the new Dean of Admissions. New view books are soon to arrive, new recruiting and student search letters have been written and a new scholarship has been added. The letters, read during a recent in- ter/iew with the Dean, seemed to de scribe Salem in a nutshell. Dean Raftus comes to Salem after 18 years of work in college admissions at The College of Wooster, Wooster, Ohio. She, her husband Jim, and their six pets -three cats and three dogs- have been in Winston-Salem since July. Dean Raftus said that a higher rate of admissions is a "challenge for the en tire institution." She said that it takes everybody to give the image of Salem we want to portray. "I believe in this school," she said. 'T think Salem is worth it." The role of the students at Salem is also important. Dean Raftus said that it is important for present students to "greet prospectives with the same warmth as you would fellow students." Students may also become involved in phon-a-thons through the Adnrus- sions Office. Dean Raftus said that having a student contact a prospective cont on pg 6
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