Page Four
THE MILL WHISTLE
9f6l ‘91
NEW SALES OFFICE
(Continued from Page One)
colorfulness of the showroom. The tow
els and bedspreads are on slanting shel
ves, easy to draw out for customers. All
of the cases are fitted with sliding glass
doors—assuring cleanliness.
In the center of the room, the row of
columns has been masked, forming a
display-island. On one side are the
Fieldcrest sheets in bins sized to fit the
sheet boxes. On the other side of this
center island, the wall has been divided
into three parts—providing for ensemble
displays. Against wall-papered back
grounds, bedroom groupings are set—
simulating sheets, cases, blankets, bed
spreads and draperies in use in the
home. ■
Around the room, attractive alcoves
and shadow boxes hold interesting dis
plays of the Domestics.
The lighting of the showroom is good
to the clear colors of the merchandise
and good to your eyes. A cove of lights
runs all around the room—for indirect
lighting. Direct lighting is set into the
ceiling. And the merchandise shows
itself off in the individually lighted cas
es.
The showroom colors are especially
attractive. Along with the lighting, they
were planned to bring out all the clear
colors of the merchandise, create ideal
visibility and to be pleasing to the eyes.
Maroon color lines all of the wall cases
with the walls above the cases painted
in a grey tone. All of the wood fixtures
chairs, tables, and desks, are in natural
oak finished in a grey tone. One side of
the center island is painted in a light
yellow giving a sunny effect. The up
holstery on the chairs and the blue table
tops add to the good looks of the color
scheme.
The office of Luther H. Hodges, vice-
president of Marshall Field and Com
pany and general manager of the Manu
facturing Division, has been designed in
Contemporary style. It was planned to
be extremely functional as well as hand
some. There’s a long narrow table desk
a side telephone table, a file that you
wouldn’t recognize as a file because it
looks like a very fine piece of furniture,
a round conference table, and easy-to-
move chairs.
The reception room is called the Car
olina Room because the paneling of the
walls is done in Carolina bleached pine
and there are large' aerial views of the
mills around the walls.
The outside of the building is modern,
too, with three display windows. In the
display windows and in the special
feature display spots around the show
room the Fieldcrest Domestics have
been arranged in attractive display with
cards calling attention to their good
style, good quality and good value.
The grey wool broadloom carpeting
in the showroom and the brown broad
loom in Mr. Hodges’ office are from our
Looking from the entrance — past the desks of the sales staff — into the towel
and sheet section.
own Karastan Rug Mills. And the beige
draperies in Mr. Hodges’ office were
woven in the bedspread mill.
For the afternoon previews June 19
and June 20, J. F. Wilson, production
manager of the Mills, J. E. Barksdale,
manager of the bedspread mill, J. H.
Lindsay, manager of the sheet and
blanket mill, J. H. Ripple, manager of
the towel mill, and J. G. Halsey, man
ager of the rayon and wool mills, were
guests. Ray Schaeffer of the Corporate
Office in Chicago was introduced at the
press breakfast on Tuesday morning.
Others introduced at the press break
fast were Luther H. Hodges, general
manager of the Manufacturing Division,
R. T. Graham, general sales manager of
the Manufacturing Division, and Law-
son Ivie, sales manager of the Domestics
Divisions.
Everyone in the Fieldcrest Domestics
offices has had a busy time—getting
ready for the move and moving. Now
the job is finished. We wish all of you
in the Marshall Field and Company or
ganization could see it. We believe you’d
agree it’s a setting Fieldcrest Domestics
deserve, a sales office of pleasant har
monies ... in tune with the quality of
the merchandise ... a place where
everyone can work with maximum effi
ciency. .. a place our store customers
will find comfortable and enjoyable.
V . . . —
War Bonds purchased now will help
supply needed supplies to our boys in
the Pacific. Do not let them down.
Bleachery
By Charlotte Martin j
Oh, well! 'Vacation is over. Everyone
reports having a nice time and sure did
hate for this blue Monday to roll around.
But we’re back now and Boy! are we
working. Sure is hot though.
We sure are sorry to have Willie
Smart and Pearl Earps out sick. We
wish for you all a “Speedy Recovery”
and hope you’ll soon be able to be back
with us.
Miss Nellie London visited friends in
Reidsville and Burlington while out
vacationing. She reports having had a
wonderful time.
Mrs. Bertie Shough and daughter
spent Sunday with her parents, Mr. and
Mrs. P. F. Edwards in Draper.
Albert Edwards of Newport News,
Va., spent the week-end with his sister,
Mrs. Paul Shough.
Mrs. Eliza Washburn visited rela
tives in Virginia while she was out on
her vacation.
Sunshine Washburn has returned
from a two week’s vacation at Ports
mouth visiting her aunt, Mrs. A. H.
York.
V . . . —
Visitors To The
Mills And Offices
Charlie Earle — 'William Whitman &
Co.
V . . . —
As the soldiers hold the fighting line,
you should hold on to your War Bonds.