Wliat’
s A Customer?
is not dependent upon
_3Te dependent upon him. The
tofij iiot an interruption of your
... „
^ is H •
'lie (in a favor by giving
■'“PPortv ■
Christmas Float Boosts Fieldcrest Label
The
is the purpose of it. You are
'"§ him a favor by serving him—
you
The
tunity to do so.
Jour
'Customer is not a rank outsider
business—he is part of it. The
* fles^ ® statistic—he is
'''lings
Mth
and-blood human being with
and emotions like your own,
and biases — even
tettj- ,f have a deficiency of
■Hpijj^^^t'^itamins” which you think
'■th is not someone to argue
V
or
Won
Diatch wits against—nobody
. an argument with a customer
!y they may have thought
The
his
’Customer is a person who brings
WiV If we have sufficient
lon We will endeavor to handle
P^ofitabl;
y to him and to our-
onsolidated Textile News)
Adorned with lovely girls from Tri-
City high school, the Fieldcrest Mills
float won favorable attention in the
Christmas parade sponsored by the Tri-
City Merchants Association. Giant
packages in Christmas wrappings were
shown with the slogan “The prettiest
Gifts come with Fieldcrest Labels.”
Girls riding the float (above), left to
right, were Julia Ann Brooks, daughter
of Mrs. Sadie Brooks; Mary Edith
Aaron, daughter of Mr. and Mrs. J. E.
Aaron; and Faye Holland, daughter of
Mr. and Mrs. George W. Holland.
Younkers Nearly 100 Years Old
fl
Service Anniversaries
Thirty Years
Herbert R. Shelton Karastan
Twenty-five Years
Myrtle R. Harris Bedspread
Elice S. Dodson Bleachery
Fifteen Years
Hettie W. Smith Sheeting
Ten Years
Lewis T. Boyd Blanket
Howard L. Moyer Specials Dept.
Smiling Youngsters
^ .... .
big Fieldcrest retailer in
'^ines, will celebrate the store’s
'''i41ij^*^*^versary in 1956. Famous for
Sve/ ^°unkers’ main store (shown
l{| 'i
Plus six active branch stores
cities, prosper in the heart
'*0
® com belt.
Always close to Fieldcrest, records
show that the first Younkers executive
to visit our mills was in 1918 when
Otto Hash, veteran salesman, accompa
nied Mr. Carl Gerhardt, then basement
merchandise manager. Later, Mr. Ger
hardt rose to a director of the store
before his retirement in 1947.
LEFT—Steve Woods, one-year-old
son of Mr. and Mrs. Sandy Woods of
Draper. Daddy works in Sheeting Weave
and mother was formerly employed in
the Karastan Setting. Grandfather,
John Barber, works in Blanket Spin
ning.
RIGHT—Jamie Wesley Mitchell, eight
months old son of Mr. and Mrs. John
Mitchell. Daddy is employed in the
Napping Department of the Finishing
Mill.
'Ay, DECEMBER 21, 1953