M1I.L WHISTLE
Spray, N. C. Monday, May 3, 1954
Number 20
New Sales Dept. Men Visit The Mills
'M-
members ot the Fieldcrest Sales Dept, are interested observers as W. E.
*«tt) demonstrates steps in our cotton classing procedure. Jon W. Wimer
recently, employed as assistant advertising manager; John H. Staak,
lt(jj ®*’) is a new trainee in the Sales Dept. The nev7 men spent several days here
^v...£_^^uainted vs^ith members of the organization and observing mill operations.
•^Idcrest Employees Get Free X-Rays
(Pictures on page eight)
^ V- >wi.ures on page eigni;
of the Bedspread and
mills received free chest X-
ast Week as the industrial X-ray
for
, "'a'v
'S
tuberculosis control got un
in the county. The X-ray
'^isited the Leaksville plants on
and
C^ees
Tuesday. A total of G20
received X-rays, 318 from
and 302 from the Bedspread
iv
^ Fabrics Mill Monday, May 3;
W Mobile X-ray unit will visit the
and
5.
Mill Tuesday, May 4;
I ®eting Mill, Wednesday, May
L ^ visit community locations on
l®^ay and Friday and will be back
® mills Monday, May 10 when
1|| ''J'ees of the Electric Blanket Mill
their X-rays,
employees of the Bleachery, Fin-
t ® Mill and Central Warehouse will
ijij^-rays taken Tuesday May 11 and
'^I'ees of the Nantucket and Gen
eral Offices will get X-rays Wednesday,
May 12.
Dr. George E. Waters, district health
officer, said he was well pleased with
the response given in the industrial
survey. He urged that every employee
take advantage of this opportunity to
have a chest X-ray made free of
charge. He pointed out that tubercu
losis is curable if detected in its early
stages and that frequent chest X-rays
are the best means of discovering any
possible cases.
The industrial survey is sponsored by
the Rockingham-Caswell Tuberculosis
Association and the State and District
health departments with the cooper
ation of industrial firms in the county.
GET YOUR
CHEST X-RAY
National Magazines
Carry Product Ads
National advertising of Fieldcrest
products this spring features Sanforized
bedspreads, summer-weight blankets
and solid-color towels.
The “Candymint” and “Daybreak”
patterns in Sanforized bedspreads are in
the March issues of BETTER HOMES &
GARDENS and LIVING FOR YOUNG
HOMEMAKERS; in SUNSET magazine
for April and in HOUSE BEAUTIFUL
for May. The ads emphasize the prac
tical Sanforized feature but are set up
in our usual Trousseau Luxury format
to insure identification of Sanforized
with Fieldcrest.
Summer-weight blankets are adver
tised in the April issue of LADIES
HOME JOURNAL and HOUSE & GAR
DEN. Illustrations show the “Rosebud”
and “Rockingham” patterns. Copy men
tions other summer-weight blankets.
13 Colors Shown
HOUSE BEAUTIFUL for April, BET
TER HOMES & GARDENS for May
(Continued on page five)
★
Eglies Appointed To
New Sales Position
As a further move
to strengthen our
Sales Dept., F. J.
Eglies has been ap
pointed to the newly-
created position of
sales promotion man
ager of domestics at
Fieldcrest Mills, Inc.,
according to an an
nouncement by G. L.
Ivie, general sales
manager of the Company.
Mr. Eglies was formerly associated
with N. W. Ayer and Son, Inc. in Phil
adelphia, Pa., where he was a member
of the plans board and was a merchan
dise consultant on soft goods. Prior to
joining Ayer, he was domestics, towel
and blanket buyer for L. Bamberger
and Company, Newark, N. J. During
his five-year association with Bam
berger’s, he twice won the store’s an
nual creative merchandising competi
tion among buyers.
At Fieldcrest he reports to Arthur
S. Thompson, domestics sales manager.
mm .z1
F. J. EGLIES