NEW FIELKREST MILS SHOWROOM OPENING MILL WH FASHIONS rOR BEO AND BATH . ' ., > ■ SiCy ^ - Published by Fieldcresf Mills, Inc. • Plants locafed in Spray, Draper and Leaksvilte, N. C. ond Fleldate, Vo, ■ fw. —w.— Vol. XV Spray. N. C., Monday, February 4, 1957 NUMBER 15 BIG EXCITEMENT AT 88 WORTH STREET “One Look” Home Fashions In BrOliantly Staged Settings Co-Star at Colorful Opening Worth Street is blossoming. The tex tile center of the world is most commonly- described as busy and bustling. Now, a new adjective can be added. Beautiful. The recent opening of Fieldcrest’s glamorous new showroom and sales of fices has brought about this interesting change. In reality, 88 Worth Street now is more than a showroom. It is a show- place. Imaginative inter-related settings dramatically and effectively display the first completely coordinated collection of fashions for bed and bath. These inspiring settings were created primarily to show our customers how to display and sell Fieldcrest products. Combined with Fieldcrest’s complete merchandising plan, a highly effective selling job and greater profits can be realized by retailers. The artful and spacious groupings also show to best advantage the careful work manship of the skilled men and women of Fieldcrest Mills. Everyone concerned ^®e-through panoramic window of Fieldcrest showroom at our domestics with O'Ur latest accomplishment can ®ales headquarters in New York, presenting the “One Look” coordinated rightly have a feeling of great pride in a *^ed and bath fashions in “Petite Scallops”, our first Spring ’57 promotion. tremendous task well done.

Page Text

This is the computer-generated OCR text representation of this newspaper page. It may be empty, if no text could be automatically recognized. This data is also available in Plain Text and XML formats.

Return to page view