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PianJs ot Draper, Forest City, Greenville, leoksvilfe. Mount Hotiy^ SaHsbury, ^
Spray and Worthville, N. C; Fiefdcle, Va.; Columbus, Ga. and Auburn, N. Y.
Spray, N. C., December 21, 1964
NO. 11
FASHION IS KEYNOTE AT SALES MEET
A Christmas Message
FROM OUR PRESIDENT
This is Christmas week and again it is my privilege
to address all Fieldcrest employees through The Mill
Whistle.
1964 has again been a record year for our Company
in sales, earnings, capital expenditures for new equip
ment and expansion, employment, growth and pro
gress. For the third consecutive year employees have
received a general wage increase. Mill activity has
been, at a high level throughout the year with much
overtime and generally steady employment.
In July we purchased the Erlanger properties. This
month we purchased J. P. Maguire & Company, fac
tors to the textile industry. In my opinion these acqui
sitions will prove to be profitable additions to the
Company’s strength and progress.
To our 9,815 employees I say, “Thank you for your
loyalty, cooperation and good work.” Our Directors
and my associates in our management group join me
in every good wish for Christmas and the New Year to
you and your families.
Sincerely,
President
Strong Optimism Is Evident At
Annual Gathering; New 1965
Lines Of Merchandise Shown
“Fieldcrest Is Fashion” was the theme
of the Fieldcrest annual sales meeting
held the week end of December 5 at the
Hollywood Beach Hotel, in Hollywood
Beach, Florida, and attended by approx
imately 150 members of the nation-wide
sales organization and executives from
the mills.
Although every person attending wore
an “F. I. F.” button, calling attention to
the theme, the letters were changed in a
talk by Harold W. Whitcomb, president
of Fieldcrest Mills, Inc.
Mr. Whitcomb chose to change the let
ters to “F. I. P.” and using these initials
went on to list and describe several
points along the line of “Fieldcrest is
Performance, People, Profit, Perfection,
Pride” and so on.
Citing specific accomplishmevits in the
company during the past few years, Mr.
(Continued on Page Four)
NOTICE TO EMPLOYEES
Effective January 1, 1965, the em
ployee discount an purchases of first
quality merchandise at the Fieldcrest
Store or through employee branch store
operations will be changed from 30%
to 25%. No change will be made in the
price set-up in the Thrift Shop where
values will continue to be outstanding.
The decrease in the employee discount
is necessary due to increased operating
costs of the Fieldcrest Store. All profits
from the Store are contributed to the
Fieldcrest Foundation and used for the
benefit of Fieldcrest employees, their
families and the communities where the
mills are located.