2 ■ October 2003 f the stentorian f.ncssm What the Democrats J^editeaUtt to Win the Upcoming ElectiQn u.r Jonathan Smith W hile President Bush raises capital for the upcoming 2004 election, the democrats are scrambling to find a suitable candidate. So far they have eight men and one woman (Edwards, Kerry, Dean, Gephardt, Lieberman, Graham, Sharpton, Braun, and Kucinich) vying for the job. Regardless of which candidate gets it, there are a number of fundamental things that the Democrats must do in 2004: Cooperate. Internal rival ries are one of the Democrats main downfalls now. The party lacks clear leadership. If the squabbling lasts past the pri mary, the party will never get the votes it needs from the center; American elections are won and lost on the parties' ability to coerce the non-poht- ically affiliated to vote for them or against their opponent. Clinton won because he was the "New Democrat;" it seems that the party is drifting more left with every passing day. While this may be a tem porary phenomenon, history has shown that the Democrats cannot always get their act together by election time. Make the party line clear. The party must stand for something; if not, then why bother to change the status quo? If the Democrats are seri ous about winning, then they must adopt a stance on every issue, and stand by it. Play on Bush's weakness;- es. If the Democrats would come, out in opposition to the war in Iraq, and argue against it at every turn, pointing out the fact , that no Weapons of Mass Destruction have been found, then the American peo ple would feel that Bush has lied to them. On .a related note, the Democrats must point out that the economj' has suffered under Bush's presidency. The main way to win elections is to hit people where it hurts: in the pocketbook. Raise money^ Elections are won and lost by the .budget of the party. All in all, the Democrats will have a difficult time win ning the presidential election ofj,*2004. However, if ..tiie Democrats will play on Bush's weaknesses and find ways t6 raise capital, they , will at least have a chance. ■ IS the first'^n a series dealing^ with the upcom- irfg 2004 Presidential election, the next in the seriey is "Wjiat Bush Needs to Do to mn the -Eteetion't ■ http://udel.edu/stu-org/democrats/kicker2.jpg Jt. II 5 ^ ’ 1- ■ii €:■ W." '• T Steve and Bill’s Method of Madness for the PC “Steve and Bill” from Frontpage primarily responsible for his entrance into the realm of the super-rich): the licensing of ^ftwafb'. Gafd^tbldlBM th'dt Microsoft had written an oper ating system custom-tailored to run on the IBM PC, a Disk Operating System (DOS) that could be used to access and maintain all of the IBM machine's ftmctions and appli cations with ease. He also informed the company that they would be allowed to use DOS, but not buy it: if IBM was to sell their PC using Gates' OS, they would have to pay royalties to Microsoft for every box sold. IBM agreed to the deal, believing that the market for DOS would be small and that the men at Microsoft were digging their own graves. Flashback to the Altair. Not surprisingly. Gates turned out to be a man of habit: at the time of the licensing, DOS didn't exist. Twice now, this entrepreneur had managed to obtain money for a product he had not yet devised. However, armed with $20,000, Paul Allen approached another software start-up who had produced a program called QDOS (Quick & Dirty Operating System) and purchased it. Re-branded MS-DOS, this product (NOT written by our dear friend Gates) was the source of Microsoft's millions. After the IBM PC, MS-DOS rolled out to consumers on an assortment of machines, with Gates col lecting cash 'll along the way. [■•uring Gates' moment of gloi ! 'bs \vas running into trouble. Apple had been unable to produce anything as successful as the Apple II (the Apple III and the Lisa machines were both total mar ket* . failures)/ - Jobs- .knew- > he needed something radical and different to keep his company alive, and salvation came with the conception of the Macintosh. While visiting the Xerox Palo Alto Research Center, Jobs and Woz discovered the Graphical User Interface, or GUI. In MS-DOS, as well as the original Apples, users typed their commands directly into the machine with a key board. The GUI worked in a fun damentally dif ferent manner: users moved away from the keyboard to a "mouse," which they used to manipulate something called a "desktop" with "icons". Jobs was blown away by the friendli ness of the GUI, and, with visions of the future Macintosh whirling in his head, would not leave PARC without a prototype. A devel opment team was created, and work began with the goal of replacing IBM's new machines and returning Apple to its former place as the fore front PC manufacturer. The Macintosh was to be smaller, faster, have more memory (128kb!) and, through the GUI, be far easier to use than DOS machines. The Mac was .scheduled for release in 1984, and would almost certaijply have brought Appier to /Ihe throne once more, had it not been for some unexpected attention'from a little software- company called Microsoft. Gates (his partner Allen having resigned and moved on to sunny beaches) approached Jobs personally in 1983, want ing to know what Apple was working on. Gates led Jobs to believe that he wanted to develop software for Apple, as he had for Altair and IBM. Jobs, not recognizing the trap, led Gates to a prototype Macintosh. Gates was The outcome of the madness. stunned - impressed and afraid of being left behind in the market - but he covered it well, convincing Jobs that he wanted to develop products for the Mac, and managing to leave with several prototypes to work on. Enter the Silicon Valley term "pirate." Shortly before the release of the Mac, Jobs caught wind of a prototype version Windows, a new OS being developed by Microsoft : - without any previous men tioning to Apple; of its future sale. Windows, was to be a GUI like Mac, only it ran like • an appHcatioii -oit top'of DOS;': When confronted by Jobs, Gates soothed him and claimed; that Microsoft was devoted to the Mac and not copying anything Apple was doing. The Macintosh was unveiled during the famous 1984 Superbowl ad, featuring IBM as George Orwell's Big’ Brother and Apple as the ath lete. destroying the system., t "You'll see why 1984 won4 be . like ,1984," However, it wasn't IBM that Apple had to worry about r-5,;.Gates- had both. promised and f. delivered' several! Ir prod’-; ucts; for the Mac, but still: managed :,,to-; push out; Windows with in a little over a year of its release in the fall of '85. Windows 1.0 looked eerily Logan Couce Mac OS 1 in both features and usability, but Jobs was . unable to land a lawsuit, since Microsoft held that their inter face was derived not from Apple but from Xerox. Since the Mac OS was derived from Xerox as well. Jobs would be as guilty as Gates, and thus the suit was dropped after years of legal struggle. Gates stole the Mae's thunder quite easily; _cpmpa- nies that were accustomed to running DOS found it far e|S- . ier to switch to Windows tl^ to Mac OS. Apple found itself cut out of the corporate market again, though it did retain a wide following:amo5igstJK?me’' graphics users and desktop publishers. After the Mac's failure to recapture the mar ket, Jobs left Apple under duress, whereupon he founded Pixar (maker of Toy Story, Monsters Inc., and Finding Nemo), of which he is still CEO. He returned to a nearly bankrupt Apple in 1997, and’ since then has returned the company to the path of suci cess, introducing first -.the iMac, then the iBook, the ItowerMac G4 ‘and G5 series, as Well ,as: The iPod, :the most popular mp3. playbr ' on the: market today.! '. Gates, on the other hand, became the richest man on earth, and'his compa-r ny is still among the most influential in the technological world. ' ■ .Is' ;' ' ■Windows, easily the num ber one OS worldwide today, nevertheless faces future bat tles against the likes of inex- pensive/free and openly avail able versions of Linux and the mixture of power and usabili ty found in Apple's OS X. Apple, on the other hand, must continue to work to pull itself from the hole created through a decade of poor management and a rough reputation. Ironically, one can view the two most powerful computer companies in America and foresee an uncertain future for each. If any two men can guide the Personal Computer to its future incarnations, they are Bill Gates and Steve Jobs, pf Microsoft and Apple, Inc.