Tenn. U. Basketball Co9
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TO THE PUBUSmNG OF THIS GREAT
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VOLUME 31—NUMBER 28
DURHAM, N. C. SATURDAY, JULY 10, 1954
PRICE ]• CENTS
WALIEC WHITE SAYS—
IKE SPURNED DIXIECRATS
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TIME MAGAZINE RATES NEGRO MARKET AT $15 BILLION
REPORT SAYS NEGRO INCOME
HAS QUADRUPLED SINCE 1940;
FORCE AGAINST BIAS SEEN
NEW YORK
Businessmen everywhere are
f paying more and more attention
to ttie huge and profitable but
long-ignored Negro market,
TIME, the weekly news-maga-
zlne, says in its business essay
in the current (July 5) Issue.
The conclusion is based on a
survey conducted by TIME’&
news bureaus throughout the
country.
Overall, TIME says, the Ne
gro market is estimated at $15
billion a year. Census figures
show that the total income of
Negroes has quadrupled since
194U, and their median income
has shot up even faster. For
non-whites (ninety-six per cent
of whom are Negroes) the me-
di»i> -income has risen almost
four times from $489 in 1939 to
¥1,943 in 1951, while the white
income has increased less than
three times oyer the same
period.
Tapping the Southern Market
Th^ increasing notice busi
nessmen are taking of the Negro
market ii particularly evident
in the South, where two-thirds
of the 15 million U. S. Negroes
live.
To help tap this market some
, Southerners have begun em
ploying Negro, salesmen. A Ne
gro hired by a Packard dealer
In Charlestojn, S. C., for ex
ample, sold two new and three
used cars in his first 15 days.
The month before, the entire
staff had sold Negroes only four
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ATLANTIC CITY
TO HOST I9S5
NAACP MEET
DALLAS
The 46th annual conven
tion of the National Associa
tion for the Advancement of
Colored People’-will be held
in Atlantic City the last week
of June. The New Jersey re
sort city was chosen by the
convention which closed its
45th annual session here laft.
week. The 1955 meeting will be
the first the Assoclaion has held
in the North since 1950 when
Boston was the site of the con
vention.
The convention named the
following delegates to the seven-
person nominating commltt^:
Joseph Kennedy, San Fran
cisco; Joshua Thompson, Am
bler, Pa.; Dr. E. J. Stringer, Col
umbus, Miss.; and Bowen K.
Jackson, Baltimore.
The Board of Directors se
lected three members to serve
with the convention-designated
members. W. W. Laws of Sav
annah, Kelly Alexander of Char
lotte, N. C., and Alfred Baker
Lewis of Old Greenwich, Conn.,
were named to the committee
which will nominate 16 candi
dates for the Board of Direc
tors.
White, Bundle
Acclaimed At
National Meet
DALLAS
President Eisenhower’s ex
ecutive action to end ^gre-
gation and his forthright sup
port of anti-bias court rul
ings “decisively bashed hopes
of the Dixiecrats that he
would be guided by them on
this fundamental issue of rac
ial equality,” Walter White,
the veteran executive secre
tary of the National Associa
tion for the Advancement of
Colored People, told a vast
audience at the closing session
here last week of the Asso
ciation’s 45th annual conven
tion.
Sharing the platfonn and
the crowd’s ovation in the
Dallas Sportatorium was
Dr. Ralph J. Bunche, the
highest ranking Am^can
in the United Nations Sec
retariat.
Upon his ar!rival here Sat
urday night, Dr. Bunche was
met by a motorcade and giv
en a police escort to the home
of his host, the Rev. Dr.
Ernest C. Estell, pastor of
St. John Baptist Church.
The 766 delegates from 40
states and the District of
. Columbia and thousands
of persons from all over
Texas crowded the aadl-
torium to hear the interna
tionally famed diplomat
and long-time executive
head of the NAACP.
SHAW UNIV.
GETS m
FROM UNCF
RALEIGH
Announcement has been
made by Dr. W. R. Strassner,
president of Shaw University,
that the university has received
a grant of $38,000 from the
United Negro College Fund.
The grant will provide funds
for capital improvement , .and
operating purposes, Dr. S^l^ss-
ner said.
The sum of $7,476.34 of the
grapt was allotted by the Fund
for annual operating expenses.
This amount brings the total of
the 1953 UNCF campaign re
sults.
Improvements made with al
lotments from the Funds are:
Additions to (Convention Hall, a
new heating plant, new campus
inn and bookstore, brick ga
rages for cars and busses, din
ing hall equipment, deep freeze
units and ice maker road and
walks, faculty homes, two ten
nis courts, and part of the
cost of the West Campus build
ing.
A nation-wide campaign is
currently being conducted by
the UNCF for $1,750,000 to sup
port the annual operating bud
get of Shaw University and
some 30 other private colleges
and universities. Dr. Lindsley
F. Kimball, vice-president of
the Rockefeller Foundation, Is'
national chairman of the Fund’s
five-year campaign for $25,000,
000 for-Obuildlng purposes.
RETURNS TO EUROPE—Professor Pauline F. Newton
is shown studying a global map of the countries which she
will visit on her return trip to Europe this month.
In Europe last in 1952, Miss Newton, who teaches Eng
lish at North Carolina College, joins Professor Gladys Coop
er of tfae-Department ttt Commerce, conclnding a
year’s study on a Fulbright Award in England, and Mrs.
Omeda R. Livingston, who is also touring Europe.
Two other NCC professors will go to Europe later in
the summer. Miss Newton b being accompanied by Miss
Carolyn Smith, instructor at St. Augustine’s College, Raleigh.
ANNUAL NEW HOPE MISSIONARY
CONVENTION SET FORJULY13-14
Mrs. E. S. Berry
Attends Funeral
In Boston, Mass.
Mrs. Ethel S. Berry, former
secretary to the late C. C
Spaulding, noted insurance and
banking executive, left Durham
early this week for Boston,
Mass., to attend the funeral of
her mother, Mrs. Paralee G.
Sanders.
Mrs. Sanders, 80, widow ol
the late John A.ISanders died In
Boston Friday morning. She
had been ill for several months.
Last rites were held at the Davis
Funeral Home on Walnut St.,
in Boston Tuesday morning.
Other survivors in addition to
Mrs. Berry, who is now an ad
ministrative assistant for the
N. C. Mutual Life Insurance Co.,
Include: Mrs. Ruth Richardson
of New York City, Mrs. Hor-
tense Cochran of Atlanta, Ga.,
John A. Sanders, Boston, and
Thomas Sanders, Trenton, N. J.
“Improving The Teaching In
Our Church Schools” will be
the theme of the seventy-second
annual session of the New Hope
Missionary Baptist Auxiliary
Sunday School Convention and
the twenty-third annual session
of the New Hope Auxiliary B.
T.U. Convention when it meets
at the Shiloh Baptist Church
near Morrisville, N. C. July
13-14.
^ The Rev. Miles M. Fisher,
president of the convention, will
deliver the annual address dur
ing the opening session Tuesday
morning. Report of the treasur
er and auditor, appointment of
committees, election of officers,
and introduction of visitors will
be the other feature o£ the ses
sion.
In the afternoon of the first
day’s session, a panel discus-
sioh will be held on the subject,
“Improving The Teaching In
Our Church Schools.” Partici
pants will be L. F. Caldwell,
the Rev. T. Van Rhoe, J. M.
Schooler, Mrs. C. E. McLester,
Mrs. G. W. Herndon, the Rev.
H. Roland, and the Rev. D. J.
Williams. The afternoon sermon
will be delivered by the Rev. H
G. Walker.
Devotions will be conducted
for the opening of the B.T.U.
Convention by the White Rock
delegates. Following the open
ing, an oratorical contest will
be held by the young people.
Members of the intermediate
group will be In charge of the
dramatic performance. The Rev..
J. A. Brown will preach witli
the Ebenezer Church Choir fur
nishing music.
Other speakers and partici
pants during the two day meet
will be Mrs. Pecolla Hogan,
Mrs. Herndon, Mrs. Georgia
Barbee, Mrs. J. B. McLester,
Mrs. A. Filmore, the Rev. J. A.
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Large Number
Tar Heels At
NAACP Meet
By J. B. HARBEN
DALLAS, TEX.
Among. North Carolina dele
gates attending the 45th an
nual convention of the National
Association for the Advance
ment of Colored People in Dal
las were Jtelly M. Alexander,
Mrs. U. S. Brooks, Mrs. Ethel
Johnson, Charlotte; W. R. Sax-
Asheville; Mrs. L. L. Gra
ham, Burlington; and Mrs. B. C.
Burnette, Mc«. Blanche John
son, Miss Addie Lawrence, Miss
Laura Kammopds, Tarboro.
Others from; the North, State
Sports World Rocked
By Resignation Of
Famous Quint Coacli
DURHAM MAYOR LAUDS BOOK
WRITTEN BY MRS. COnON,
RETIRED SCHOOL TEACHER
hurst; P. B. Price, Rev. W. Carl
son, Rev. J. J. Johnson, Laurin-
burg, Mrs. Ruth M. Morgan,
Wendell; John D. Williams,
Spring Hope; Rev. E. B. Turner,
Lumberton; Cortez Puryear,
Charles McQueen, J. H. Rose-
borough, Rev. G. L. Fauntelroy,
Winston-Saleni; David Stith,
Nathaniel Bond, Miss Shirley
James, Durham; Charles Stew
art, Laurinburg; Harvey Ro
berts and P. R. Carrington.
Meeting alternately in three
churches in the Texas city, the
final curtain was rung down
the convention activities
Saturday, July 3. Atlantic City,
N, J. will be the scene of the
1955 meeting.
Walter White and Dr. Ralph
J. Bunche, delivered the two
closing addresses to an over
flowing interracial audience of
(Please turn to Page Eight)
Durham Mayor, £, J.
feceiitiy cited Mrt. Ella Sar^i
Cotton of Fayetteville Street on
the publication of her autobi
ography, "A Spark For My
People.” Mrs. Cotton, a retired
school teacher, gathered ma
terial for her book from the
wide and varied experiences she
had during her days as a teach
er in the southern school sys-
{em.
"A Spark For My People” de
picts the struggle of the Negro
in his upward march of pro
gress in the field of education.
Containing some 400 pages, the
autobiography paints a. vivid
picture of the Negro, his prob
lems, and aspirations in life.
In commenting on Mrs. Cot
ton’s book. Mayor Evans said,
“We are proud that a book of
such excellence and prominence
was written by a citizen of our
community and are pleased to
see the national fame and pro
minence that will come to you
from this splendid volume, into
which you have poured all the
full richness of your life among
the Negroes and white people of
the South.”
S.C. Woman Breaking Down
Communist Propaganda
NASHVILLE, TENN.
The collegiate haikrtbaH
world was rocked as Clarence
B. Cash, head coach of Tennee-
see State Univ^vity's thrae-
time National Cage Chsmptnna,
bowed out of coaching.
“It came as a surpcte. We
had counted ofi Mr. Cash c(Mr
tinuing as head liasirsftinll
coach and associate professor of
physical education,” Dr. W. S.
Davis, university president, an
nounced in accepting the resig
nation.
The cagey, ice water Cash
was rocketed into the national
basketball spotlight in 1933
when his Tiger hardwood artists
made history by playing
through the quarter finals ot
the NAJA National Basketball
Tourney^in Kansas C3ty.
Although not under fire from
President Oavis or Athletic Di
rector Henry A. Kean, Coach
Cash’s resignation came wtaen
he could not reconcile
to the administration’s propoaed
plan for basketball, which is in
line with the general and
objectives of the entire UnlTer-
sity program.
As a result of the adminis
tration’s policy of seeking every
means of studying and plan
ning to accelerate the growth
and development of every de
partment within the university,
the new plan calls for (1) an
increase in basketball coaching
personnel; (2) an outlined pro
gram detailing the duties fbr
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WASHINGTON, D. C.
On Labor Day the tape mea
sure will reign supreme at At
lantic City where Miss America
for 1954 will be selected from
the 100-odd beauties on hand.
However, on the island of Su
matra, some 10,000 miles away,
“Miss America” has already
been chosen, and by an over
whelming vote. She is 32-year
old Myrtle Thorne, a graduate
of Howard University.
Throughout southeast Asia a
battle is being waged which, at
times, waxes even hotter than
the current shooting war. There
are no raids or bombings and no
day-to-day casualty lists; how
ever, it is war in every sense of
the word, and the fate of the
world could hang in the bal
ance. This is the battle for men’s
minds.
On Sumatra the opponents
in this battle of ideologies are
Miss Thorne, a U. S. public af
fairs officer, on the one hand,
and a hand-picked group of 200
Communist propagandists, on
the other.
Miss Thorne, who is a native
of Charleston, S. C., joined the
staff of the U. S. Information
Agency in 1951 following six
years as an instructor in English
at Howard. She had received
her degree at the Washington
school in 1043 and a Master’s
in English at Smith College the
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GETS NEW POST—At
the 92nd annual conven
tion of tthe National Edu
cation Association of the
United States recently, J.
Bupert Picott, executive
secretary of the Virginia
Teachers Association was
elected vice-president of
NEA.
With tUs appointment.
Dr. Picott becomes the sec-
cond Negro to hold the high
office in the 92-yter history
of the association which is
composed of teachers from
all parts of the nation.
Bennett College
Host To Annual
Leadership Meet
GREENSBORO
The first leadership school for
religious workers of the Balti
more Area of The Methodist
Church is in session at Bennett
College. The Rev. Levi B. Miller
of Baltimore is serving as dean
of the school.
Leaders in the field of Chris-*
tian education are in attendance
from the four annual confer
ences comprising the area; the
Delaware, East Tennessee,
North Carolina and Washington
Conferences. Bishop Edgar A.
Love of Baltimore is the resi
dent bishop.
General courses offered are:
I “The Minister as Teacher”, by
I the Rev. Ernest T. Dixon of
' Nashville; “The Work of the
Church Schqpl Superinten-
' dent”, by the Rev. Ht^ward A.
Bailey of Philadelphia; “Adult
I Work in the Church School”,'
by the Rev. Robert S. Clem
mons of the General Board of
Education, Nashville, and "A-
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Husbaiid Slays
Wife, Woman For
Morals Offense
WILMINGTON
Two women were killed
instantly Sunday night by
shot-gun blasts fired by the
husb^d of one of the women
who charged that his wife and
the other woman were en
gaging in unnatural relations.
Charles Skyes, the accus
ed man, is being held by
Wilmin^on police officials
on the charge of mnrdw-
ing his wife, Dorothy, and
Doris Murray. Sykes toM
police that the ^alr had
existed since 1948, and that
he and his wife had separ
ated recently following an
argument.
Upon finding his wife on
the porch of a friend, Syk«8
^ot her with his shotgun.
Ine Murray woman was said
to have be^ in the house at
the time of the shooting, but
fled.
Later on, Sykes fooad th«
other victim and skat Imt
at anotlier house a ttttla W>
fore the polk* anivad.
dropped hia gnt at tlM CM»>
maad of die oMteri
sozreedared.