Newspapers / The Carolina Times (Durham, … / Sept. 14, 1968, edition 1 / Page 10
Part of The Carolina Times (Durham, N.C.) / About this page
This page has errors
The date, title, or page description is wrong
This page has harmful content
This page contains sensitive or offensive material
2B —THE CAROLINA TIMES SATURDAY, SEPT. 14, 1068 EXPORTSERVICE HELPS TAP NEW MARKETS Entrance- like tlii* l> lral- fai companies In extra -air-. more With a yon to make money in Japan, many Anu'rioan husi nessmen art- also making high financial marks in Germany. s|>eaking franc-ly in France, and gaining |>ounds if not weight in Kupland For rx• port opportunities continue to mean extra revenue for Ameri can companies, and are an ideal method of reducing our balance of payments deficit. One large international air line Lufthansa, now has devel oped a marketing program de signed fo"7issis( potential ex porters in discovering such new markets abroad. Called "Show and Sell." the program offers the carrier's stall and facilities to: pinpoint potential cx|M>rt markets for any given product; recommend trade fairs provid ing broadest ex|x»sure to these markets: furnish literature on exhibition locations and their availability in F.uropo and throughout other parts of the world, and make contacts for t'nited States firms with Euro pean specialists who take over all arrangements. To help participating firms gain the most Irom the pro gram. Lufthansa (Jerman Air lines' large staff of air cargo specialists is on hand in offitVs throughout the I'nited States and Canada The carrier's extensive through pallet serv ice direct Freeze Now, Enjoy Later ELL* Next best to enjoy ing a fresh peach pie in season is the won derful thrill of serv ine one on a dreary winter's day. Why not tnke adv ant am- of the attractively priced,, luscious peaches in the markets and freeze some peach pie fill intrs for mouth waterinu peach pies in the months ahead? FIU'IT-KRK.Sf!' will keep the peaches bright, prevent dark eninu and protect their flavor. You'll find freezing just the fillinits is easier than freezing the entire pie. In addition, to taking up less freezer space, preparing only the fillings w ill give you more time to enjoy the last golden days of summer to the fullest. You can make the pie shells as need them during the winter months. FREEZER PEACH PIE FILLINGS 3 tablespoons FRL'IT-FRESH Vi cup quick-cooking tapioca 2% cups sugar 15 cups sliced, peeled ripe peaches 2 tablespoons lemon juice '/i teaspoon almond extract Vi cup melted butter , Combine FRUIT-FRKSH, tapioca and sugar. Add peach slices and toss. Stir in lemon juice, almond extract and butter. Line %-inch pie pans (no mistake, S-inch pans) with foil. Fill pans with peach mixture.Do not overwrap. Freeze until hard. Remove from freezer and slip foil with filling out of pan. Overwrap, stack and store in freezer. When ready to hake, line a 9-inch pie pan with pie crust. Un wrap filling and slip into pie pan. Cover with crust, crimp edges and jirick top. Bake in a preheated moderate oven iso° F.> for 1 hour or until crust is brown and filling is bubbly. Serve warm. Makes fillings for three 9-inch pies. GUESS WHAT'S THE MOST POPULAR SHOPPER 'EXTRA' OF ALL TIME? s , 4NP OHE FOR \ New York Kver.vbody likes to get a little something extra for his money. Merchants- learned that thousands of years ago. and in all the lime since, those who most often succeeded were those who provided a greater added value for their customers. Hut in the centuries long gone some of the added at tractions were peculiar, in deed. to sa.v the least At 'one time in the dim, dark past. Roman cosmetic manufacturers gave a tooth of a s|x-cial kind of wolf ' named Hyrcanian i as a premium to women who pur chased thfir beauty aids. According to the explana tion which has come down to us. the wolf's tooth was lie licved to have, a magic pro|>- ertv. When handled t»rrecl l.v. it would enable the woman to keep the love of the man she had selected. The ancient (Jn-ek mer chants also hafl a |>ecuiiar practice. In fM'ddling images of the Athenian gods, they offered special packets of in cense as an extra fw pur chasers. The .merchants claimed ir> abroad Irail mall) American job- fur \ nurirail-. ,V : At llii- trade fair in Europe, American companies soil their product- for marks, francs, pound- even yen? from major cities such as At lanta. Chicago. Houston. Min neapolis. Dallas, Miami and Milxvtoifcrc in combination with domestic airlines is also part of this program. Through-pallet air cargo service offers the ex porter sjiecial advantages for his overseas shipments. They are: fast terminal transfer, elimination of reloading at transfer locations and better shipment control. And. contributing further to the nationwide effort to im prove the balance of payments; Lufthansa has pledged to keep every dollar earned in the I'nited Stales in this country. that the incense had an aroma that met with the |Kir licular deity's approval. This merchandising proved so |iopular that the merchants soon also estab lished a market for repeat orders of the incense. At a somewhat later time in history, some long-forgot ten baker found out he could heat his com|>etition by add ing an extra. b'Uh roll or bun to the standard dozen. Before long the com|>etilion was doing it. too. and gave rise to the expression "bak er's dozen." Generations ago in New Orleans -the merchandising practice called "lagniap|>e" the ('ajun expression mean ing a little something extra l>ecamc a standard retailing tradition. Since the founding of this country thn most successful merchants have always fen turcd an ytra of some kind or olherynth |)iirchas , s. Many of today's elders re member such things as yx'p permint slicks for the Kids, or the cracker or pickle barrel for pop- not to mention the pot-bellied stove around Czechs Yield to Pressure PRAGI'E C/.echoslo vale 1 leaders, pressed by the Kremlin, have agreed to declare that their country's western.bor ders are not secure and must be ' defended" bv its Warsaw Pact allies, informed- sources said Sunday. This means occupation troops will be stationed on Czechoslo vakia's western borders indefi nitely and the Soviet promise to withdraw when the situation "normalizes" does nut mean a complete withdrawal, these in formants added. Although there has been no of ficial announcement. articles in the Soviet Communist party or gan Pravda indicate Russian in tentions. Pravda said Sunday that Czechoslovakia is taking "the first steps toward normali zation" but its leaders have failed to deal "a decisive blow to hostile forces still trying to act."' The sources in Prague said the pledge to make the western borders declaration was includ ed in the Moscow accord signed by Czechoslovak and Soviet leaders Aug. 28. a week after the Soviet-led invasion. Thev said district leaders of the Czechoslovak Communist party were briefed on the agree ment in the past few days, and a Soviet first deputv foreign minister. Vassilv V. Kuznetsov. was sent to Prague to acceler Bid 11 ](' *1 vTTT^B J m i KP wm ME U.S. ARMY RESERVE which many a discussion of public affairs took place. Still Irter camp the free piece of cheese on the hunk of apple pie. the mustard for the hotdog and the two-for one special, such as the double-header baseball game. Today's merchants offer many more extras: free park ing or delivery, weekly spe cials. "loss leaders." credit, focal newspaper advertising to advise the housewife of bargains, convenient store lo cations. air conditioning, at tractive decor; and so on. But guess what has proved to be the most successful single idea of all time? It's nothing more than a little square piece of gummed paper. You know it as (he trading stamp. It has liccome by far the most |>opular merchandising promotion device in all his tory. Isith with customers and merchants. The trading stamp idea won quick acceptance with the public when it was first introduced in this country 72 years ago. and ever since has continue! to grow in con sumer favor. A national survey com pleted a few months ago showed that more than H out l>f 10 U.K. households are stamp savers. This is a record figure. Stamp |M>pularil.y is at tributable to a numlier of things. The chief ones arc that the customer gets the stam|>s. redeemable for high quality merchandise, at no raise in store prices, and that all customers gel the Ix-nefits equally on the basis of the amount s|>en!. Individuals or groufis wish ing to know more details of how trading stamps benefit consumers may obtain an in formative liooklcl. entitled "What You Should Know About Trading Stamps," by writing the Trading Stamp Institute of America. Inc.. at 11 Broadwav. New York, N. Y. KMHM. . iiwur M / SUMMER SPRUCE-UP—Bill Blackshcar. left, a 17-ycar old summer employee of Humble Oil & Refining Company at Plainfield. N. J., receives helpful hints on service station maintenance from dealer C. C. Hivick, center, and super visor Harold Jackson. Blackshcar is one of many youths employed hy Humble in various cities as part of the National Alliance of Businessmen program. The project is designed to provide jobs to young men from disadvantaged areas. ate Czechoslovak compliance with its provisions. Communist party chief Alex ander Dubcek. Premier Oldrich Cernik and President Ludvik Svobody conferred Sunday alxHit their talks with Kuznet sov. Their meeting was held at Lany Castle, 18 miles northwest of Prague. In the capital, Red army sol diers paraded with carnations in tVSUIZMEE If you arc lli«* lir-l In suluuil a wliiili Ik. Oiii/iuee. our informal ion -Imial»-l. an»wt r- in Ui» *«>|iiinii. will |ir«*M*nl lo >Oll. frit*, ill** rotiiplelr. illustrated. 2.»- solum. set of Kuttk & Slamlanl Keferenre Kneyelojieilia. Mail your que*- lion (o Dr. (%>uiz mee in ran- of this newspaper. Tbi?* week winner* of ency clopedias are: (iayle John>on who ask*: "Why in a silver spooii black- ened by e^ic?" Kg g- contain a considerable amount of sulfur which attack rli«* silver. This forms th** tarnish, .called silver sulfide. on the surface of tin- ini ial. Ilene Bowman for asking: "Vt hut are the native* railed from the following? states: Ovnneetient, Muine. VI iM*on* *in?" (Jonnect iciit Nut meggers : Main#' Mainiacsj Massachusetts Hay Stater*: Wisconsin lJadger-. There i?* nothing official about thesr nickname-. Micliael (Gannon for asking: "In il poMikle for a farmer in a dry season to find water on hi- land by using a forked rod?" Such a rod has been US«MI Hinee the Middle Ages to search for water or ores. In spite of widespread lie lief that use of these divining or "dowsing** rods is largely supersti tion, dowsers do sometimes find water. "DREAM'' HONEYMOON? ■ rfTfj wViTIHHu A honeymoon complete wilh boa constrictors and other hazard* was recently "enjoy ed" by the then newlywwis, Mr. and Mrs. David Maltoon. The place wait a primitive Venezuelan jungle, the desti nation. Angel Kalis, the world's highest wateifall. The purpose (achieved) was to find and brine hack a ease of whisky which was stashed away here. An advertisement by Hiram Walker started the adventure and David learned about il via a magazine ad. which listed very real hazards. Maltoon said okay localise the adven ture and the promised prize of Canadian Club whisk> was templing. His then fiancee Diana couldn't vote, arrangements were completed before she was consulted. Although neither had pre vious ex|>ericncc in jungle junketing which required trav el by cable car. airplane, dug out canoe, the thirsty mission was completed. David's post comments: "The trip was great." Diana's remarks: "It rained too much." Since rc|x>rted com plaints concerning crocodiles, water currents, and assorted other hazards to life only one conclusion can be drawn. An elbow bent with one's true love is the surest way to conquer ■ll. »*•»)* ti'.OO- their machine guns to celebrate the Soviet Armored Forces Day. No Czechoslovak army units participated and very few spec tators turned out to watch the parade. The informants said Czecho slovak leaders also pledged to: —Change the political devel opment of Czechoslovakia to conform with the conservative Soviet brand of communism. —Remove,.from office Interior Minister Josef Pavel, Deputy Premier Ota Sik and Foreign Minister Jiri Hajek. —Reintroduce censorship to Insure that news media do not campaign against countries that participated in the invasion, the Soviet Union, Bulgaria, East Germany, Poland and Hungary. —Declare invalid the 14tb Congress of the Czechoslovak Communist party, held clandes tinely while party leaders were prisoners in Moscow. —Withdraw Hajek's formal request for a hearing on the Czechoslovak crisis by the Unit ed Nations Security Council. —Take do reprisals against any Czechoslovak citizens who cooperated with the invadinf °* mies. I HI ip ■I ■ Q. / iJwM mfo. ■1 i?••• #. •sKk mVf /v" **''jf *•>. H IN >( K&g* \ JflL /" i('u: tl fl yj^Jl^l ■k. Vlw ■ IS HE ADEQUATELY INSURED? © Each year this time the National Insurance Association designates this period as NATIONAL SERVICE MONTH. The purpose of National Service Month is to help achieve the well being of all Americans through adequate insurance. During this period your North Carolina Mutual agent will try to reach every policyholder, to work with them in checking for cor rectness and adequacy, and acting to revive all lapses. C? NORTH CAROLINA MUTUAL ■lyi Lin INtURANCB COMPANY ™ MUTUAL PLAZA DUNHAM, NORTH CAROLINA >7701 .:.■■. '-i v ■ - . U~—-•> • - .." '"■'" . • ... TELL ME _ _ I If DWt6 N"fc U6V/Rrr6R,CßrrcHlN6 If* preyvt-rw gi^oMSLVHOOK*DTbLowe» BpJLSDS. 3OMef\M6S W/6WKIWEIR CtfiVft IM-fO * FRAGMENT Op Mfitffßß FI6»H OO LRR66 fO CARW fiNDfHWRRE " iWROUSH sftC6 INTO IW6 ERfcTUfc k ewgpf umper phao pgo+msp'. pivioepngßg! fgycnoti efrfe ifOKfigg? v v >mo mzwvo M piGst" I y/hln soil mm*, poee 0 CRveNDRB? Cut IK " -M* Vfcfiß 4*46 0-C.! if V/A6 f . LUMPS AND >S P* 13. MOUIV* CfiueviDßß»..VJ\lU FftßflCtES Of £RRIU 30 PRSS POR WOVITM '■ -IMfrf "rtJftKft 60UD? /£/ Spleen Transplant Study Urged NEW YORK - Transplant surgeons were urged here Sunday to conduct more research before transplanting spleens in humans with hemophilia. Dr. Erie E. Peacock, chief of the Division of Surgical Biology at the University of North Carolina School of Medicine, told the Second International In return, the sources said, Czechoslovak leaders secured a Soviet pledge that when the oc PORTABLE! TVPEWmTBHS LUGGAGE WRIST WATCHES STEREOS RECORD PLAYERS DIAMOND RINGS Sam's Pawn Shop 122 E. Main St. Pb. .682-2573 Durham, N. C. possible to know what is being accomplished by splenic transplantations in the future." The spleen is one of the most interesting organs in the body. It has been known to medical science since earliest history, but the exact nature of the abdominal organ's functions remains unknown. ■4l > Laundry and I H f tew Melfkj Dr y Cleaners I CASH A CARRY OFFICES Coraer Rorboro and Holloway StrwU Chapel Hill St at Duke UnlTtralty Bead Qatck At A Wink—Roiboro Rd. at Arimdale Or. |£| ty-We-la, Cor. Bread aad Eagleweed Ave. «H An amazing characteristic of the spleen is that it gets involved in an extraordinary number of disease processes. It is seriously affected in at least 20 or 30 different diseases and infections, but apparently is not the cause of any of them. The per capita consumption of randv in the United States in 1960 wa5.16.8 pounds.
The Carolina Times (Durham, N.C.)
Standardized title groups preceding, succeeding, and alternate titles together.
Sept. 14, 1968, edition 1
10
Click "Submit" to request a review of this page. NCDHC staff will check .
0 / 75