(Dit a News Employ nient'.-Pr QJaoritiG n And Pictures Of National And International V. Happenings On Jan. 31, 1925, gray snow fell in Japan - a mixture of snow and ashes from nearby volcanoes. . Women, blacks and other' minority college graduates can expect a im provement in the employ-' ment outlook for the re mainder -of 1979, accor ding to an update of Nor thwestern University's 33rd annual Endicott i More thari"90 per cent of theiip2tmajor national firms ifved : said they planned lb hir as many or more females: 'and minori ty graduates'!--as they employed last year. , ' 'At the -jsame time, however,' -firms indicated problems; in hiring , these graduates citing the lack of candidates in science and engineering fields and the . ', intense ' competition for such employees. The May, 1979 update, conducted- by Frank S. Endicott, retired director of placement at Nor thwestern, showed the original Endicott Report for 1979 to be 96 per cent accurate. The report for cast increased demand for college graduates despite some apprehension about the economy. Along with confirming the Report of last November, the May update dealt with pro spects for women and minority graduates. "It is clear that these companies are strongly committed to the employ ment of college women," Endicott said. Fifty-one per cent of the firms said they planned to hire more female graduates this year than last, while 43 per cent said they would hire the same number. Only six per cent will hire fewer, women,- V Almost without excep tion the responding com panies plan to continue to employ black and other minority graduates," En dicott said. Forty-one per cent; of respondent said I A :. WASHINGTON Brig. Gen. Winifred Johnson, the . U.S. Army's first black women general, tells a Pentagon oflQ3ul6r news conference she hopes she was selected on the basis Gdnsrsl ' competence and not race. A native of West Chester, Pa., she will replace Brig. Gen. Madeline Parks as head of the Nurse Corps. UPI Photo Oin G went makes a mixed drink: ott. Calvert Extra mixes up into deliciously smooth drinks. This blend of aged whiskies neither overpowers the mixer nor gets lost I ji the drink. Soft Whiskey does , wnat any wmsKey aoes, oniy sorter. The Soft Whi Calvert Extra llllllltfMllll''- liTTiTiintU I U ' - - - ; , . v J . , , I Jfer - ( If! Ji ' i . -,-?r?:i. ; J' - f 3 YIJ 1 AMERICAN WHISKEY-A BCENO 80 PROOF O 1979 CALVERT DIST. CO.. LOUtSVILLE. KY they would hire more minority, graduates, and 54 per cent said they would hire the same number as last year. One five per cent plan to hire fewer minority graduates. Only 15 per cent of the respondents thought the supply of well-qualified blacks and other minorities was improving significantly, although 74 per cent responded affir matively to the same ques tion about women grads. Moreover, when asked if employing such graduates involved special problems, 72 per cent of the firms said ye,s with regard to minorities and one-third (33 per cent) responded affirmatively with regard to women. While Endicott received a number of reasons for the difficulties, a major one seemed to involve sup ply and demand. There are too few female or minority graduates, especially in technical fields, and as a result com petition in fierce. High starting salaries, some cor porate spokesman noted, placed desirable can didates out of reach and also led to a high turnover rate. As one firm responded, wryly, "This (seeking minorities) is the most competitive aspect of col lege recruiting. It's almost as competitive as the recruitment of high school athletes by colleges." ' Endicott said lack of qualified women in science and engineering; competition and high salaries; high turnover and unwillingness of some to relocate are the major dif ficulties firms en countered. Comments by employers on problems encountered in hiring women graduates include: ' I n s u f f i c i e n t numbers (of women) in -engineering and scientific disciplines. Too many are in social science:. and? . . M,,,4WeHiUmd women are heavily recruited by many com panies, competition is fierce." "Locating qualified or qualifiable women without having to offer them . overinflated salaries." "Women tend to have a higher offer rejec tion rate. Also, they tend to look for non manufacturing posi tions." "Women are less likely to relocate and ac- -cept transfers." "It appears that mar riage is a prime geographical factor for more women engineers than for men engineers." "Location is the pro blem that takes the biggest toll in recruiting, pro moting and retaining females." "Other companies are raiding our profes sional women." "Turnover is much higher for reasons which do not apply to male employees. It is very discouraging when they are not around to cash in on promotions for which they can qualify." Commenting on th firms' difficulty in finding female engineers to recruit and their observation that the pool of women college graduates is significantly improving Northwestern University Director of Placement Victor Lind quist said, "The number of women graduates in the technical fields at Norhwestern has doubled in the last five years." Many women, he said, enroll in biomedical engineering, computer science and chemical engineering curricula and, "to a degree" in chemistry. "There is a real falling off in civil engineering," Lindquist said. "Women seem more in clined to look at jobs that will put them in a staff position ' or in the laboratory," he said. , When it comes to hiring You don't have to borrow your neighbor'! copy of The Carolina Time Start your subscription now Catt 682-2913 minority graduates, firms generally said the same problems of short supply, intense competition and high turnover applied. In addition, respondents cited other problems, Several pointed to the unwillingness of some minority students to live in areas where plants and offices are located as well as unrealistic career expectations. Employers also spoke of inadequate preparation in high school or college for the job market. Corporate recruiters noted that minority students often do not make use of college recruiting interviews by firms and that many do not use college placement services at some schools. Lindquist said that minority students are in many cases recruited prior to their senior year by employers. Comments by employers on minority employment problems in cluded: x It still remains a pro blem for us to find qualified members of minority groups in our recruiting effort." "The number of technically oriented black graduates is not growing fast enough to supply the demand." "Due to affirmative action by many com panies, retaining blacks has become more dif ficult. Furthermore, it is almost impossible to find them." "Great difficulty in finding qualified minority applicants who can suc ceed in our training pro gram." 'It's a very com petitive market, much more so than the rnarket for women." "The supply is limited, the turnover is high, and many who have been hired have not lived up to expectations." "It is almost impossi ble for us to . compete financially for really outstanding minorities. We have difficulty attracting blacks to our headquarters city and re quests to interview the great majority of them have been refused." "After one or two years, the minority engineer feels he or she must be in management and they will seek employ ment elsewhere." "Minorities who pass our rigorous screening and testing process are qualified to earn more in other industries." "The need for strong communication skills makes success difficult for minorities." "Black students fre quently avoid the place ment services of the universities. We have numerous open schedules on large campuses and rarely see more than 1 or 2 black MBA's through placement." "Many are too staff oriented in their career goals." "The continuing pro blem of high expectations and indadequate basic training leads to high tur nover." "Many have degrees but are not qualified to compete in the business world. Some expect and get too many special con siderations." "We are unable to pay the salaries that larger corporations are able to and willing to pay." "The supply of qualified minorities is very limited. By dipping a bit in hiring standards, we build in a problem of promoting and training them. Well qualified ones who do well and are promoted have many opportunities to leave at higher salaries." "Many grads know very little about the business world, but it is especially true of minorities." St"! 1 0 Greyhound is good transportation at low prices. Most people get homesick. And that's when they should look at their budget to see if they have enough money to go home for a visit. Thanks to Greyhound's low prices, many people are able to spend a much needed and enjoyable weekend with the folks at home. Greyhound offers you a variety of special fare plans. So no matter how close or far you are from home, Greyhound's the way to go. Traveling from New York to Philadelphia; Boston to Washington, D.C.; Chicago to Memphis; or Los Angeles to San Francisco; remember, Greyhound is good transportation at low prices. CO fifflOO

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