BUSINESS
OUTLOOK
Babson Sees
Opportunities
Ahead
i
By ROGER \V. BABSON
Hartfoid, Conn., Sept. 3. ? No
* one who has examined U. S. pro
HnMinn raonvH a
since Pearl Har
bor needs to be
sold on the bus
iness and mana
gerial abilities
o f American
men: This goes
for the execu
tive group, the
workers, the far
mers and the
small-town busi
nessman. For
downright abili
ty and a know
BAUSON
ledge of business practice, learn
ed the hard way, this latter group
is "tops." Most heads of our
leading corporations, industries
and churches came from the
smaller cities and towns. Hart
ford, where I am today, is Ailed
with them. I have been much
interested in watching the tre
mendous crowds of all types as
they leave their offices and fac
tories at the end of the day. All
are tied into the immediate out
look for business.
INDUSTRIAL, ACTIVITY
Since our participation In the
War the production of raw ma
terials and . manufactured goods
has centered in armaments and
foodstuffs. The lates available
monthly figures show $1,069,
000,000 in merchandise exported
abroad. This is double the amount
for the same month of last year.
I should not be surpised to see
even higher figures a year hence
although the character of goods
to be shipped may change. When
Germany is brought to her knees,
the rehabilitation of Europe, pat
terned after what is now going on
in North Africa, should mean
continued ? industrial activity in
the United States on a high level.
The outlook on steel, coal, oil
and farm products may be well
maintained. Gold production, now
practically at a standstill, should
rise sharply. The accumulated
demand for civilian goods must
be met. The general publie-J?
mostly out of debt and has at its
? command an extremely large vol
ume of buying power. ? This Is
probably in excess of $50,000,
000,000. Thus, from foreign and
* domestic requirements, the out
look for general industrial activ
ity seems favorable.
EMPLOYMENT
President Roosevelt has al
ready announced the Administra
tion's plans for the care and em
ployment of returning service
men. These are in rough form
now and must finally be approv
ed by Congress. However, the in
tent is plain. Through jobs, sub
sidies, or schools, these men will
have an opportunity to re-orlent
themselves to civilian life and
work. Employment has now
reached a peak of 62,400,000
persons. This is 6,500,000 more
than the nation's peacetime lab
or force.
Employment of able-bodied
men, in one form or another,
should continue for some years.
It is obvious that a temporary
slump may occur Immediately af
ter the War; but following this
short postwar readjustment per
iod, some kind of employment
should be available for all men
who want, to work. Considering
foreign competition in manufac
turing after the War, we simply
cannot afford to maintain an un
employed male group of any size.
What will happen to the women
I do not know.
.UilUClTliTCRE
What with victory gardens and
chicken raising, more people than
ever before are getting a taste of
farm problems if in only the sim
plest of terms. Many city and
suburban folks have raised too
many vegetables this Summer.
Hence, they have become acquain
ted with surpluses. Those with
chickens in the backyard are
having a little difficulty in get
ting feed. Grain is both high
and scarce. Thus, those ama
teurs acquire a knowledge of
scarcities. Incidentally, on farms
alone, chicken production is up
16% over a year ago.
We shall have continued need;
for sometime for all that can bej
produced from the soil. k This!
goes for poultry, beef, produce I
and grain. Total food produc-j
tiou for 1 4 3 will be only about'
4 1-2% above the record high or
1942. Output of livestock and
allied products is high, but these
are being offset by smaller crop
yields. The Administration has
underway a definite program to
increase food production next
year. We are harvesting 54,
000,0J>0 acres of wheat this year.
Next year Washington wants to
see 68.000,000 acres under cul
tivation. '
RETAIL TRADE
Retail trade has been excellent.
The last six months jof yie year
may show a decline in volume
compared with a year ago. This
could amount to as much as 20%.
Considering the over-all picture,
it is nothing for retailers to
worry about. . In terms of dollar
\olume, retail trade has been ad
vancing for the past three years.
There is such a bafcklog of funds
in the pockets of individuals that
as new and additional consumer
goods become available most ef
jfiVient retailers should have a
favorable outlook.
j As examples of what people
are waiting to buy; I believe
| there is an immediate market for
the following: Automobiles. 5,
000.000. The company manu
facturing one low-priced car alone
is said to have production plans
for half this number in the first
year after Germany collapses.
Refrigerators, 1,725,000. Wash
ing machines. 1,275,000. Stoves.
1,450,000. Radios. 1,3E>0,000.
Sewing machines 530,000. Elec
tric irons, 1,000,000. Household
furniture, 2,150,000 pieces or
sets. Rugs and ..carpets, 1.625.
I 000 items. And of course, there
| are vacuum cleaners, kitchen
j utensils, linoleum and thousands
[ of other products.
coxci.rsiox
Yes, I am bullish on the busi
ness outlook and bullish on the
stock market. But in both situ
ations watchfulness is the keynote
I recognize the evils of further
inflation. I still recommend that
saving ? -saving of character, of
health, of money ? is the best In
surance for individuals. The soll
[darity of family life with child
!ren and grandchildren should play
jthe most important part in our
: national economy. True, both now
jand in the postwar era, we shall
I undoubtedly build up for another
I collapse. But of this possibility
EXTRA Special
^FIRE-KING
SSK2SS BAKING SET/
The madam, scientific baking waia,
shows food cooking, perfect lor eerit ?8
1? l-qt. CASSEROLE AND COVB
1? 9 V DEEP LOAF PAN
1?8*- PIE PLATE
?? 6<*. INDIVIDUAL bakers
GUARANTEED X YEARS.
AGAINST OVEN HEATI i
k? ^ a
COOK, BAKE AND SERVE
ALL IN THE SAME DISH!
RA YNOR'S
Radio & Jewelry Shop
"We Sell the Best and Service the Re3t"
Louiaburg, N. C.
I will have something say later
on.
? : n
< AMPIlKMi-Itl'RNKTTK
Miss Yiuda Si .i.-t Burn: tte,
daughter of Mr. ?('id Mrs. V. I..
Burneae, of Lou ->urg, unci 8g;.
Robert Louis Campbell. Ohio.
United States Marines, were uni
ted in marriage in the Epworth
Methodist Church of Norfolk. Va.
Tuesday, August 24. 194o. 'J lie
ceremony was performed by Dr.
Persiuger.
The bride's only attendant was
her maid of honor, Miss Violet
Sakal, of Norfolk, and the bride
groom's best man was Sgt. Sle
zock. United States Marine. Nor
folk. Va.
The bride wore a powder blue
dress with Navy accessories. Her
corsage was. of red roses.
Mrs. Campbell has been work
ing in the Naval Operating Base
at Norfolk, as stenographer, for
the past year. Tljey will reside
in Norfolk for the present tinie.
o
MRS. IDA R. VAIjKXTIXE
Mrs. Ida R. Valentine. 71, wi
dow of the Rev. J. W. Valentine,
died Monday afternoon at her
home on Louisburg. Route 4. af
ter a lingering illness.
Funeral services were held by
the Rev. John Edwards from the
J home Tuesday at. 4 p m., with
I ljurial following in the May fani
| iiy cemetery near the homQ. '
Surviving are two daughters.
? Ida E. Valentine, of Loulsburg.
! Route 4, and Mrs. ,E. R. I.eonard
of Luuiis-urg, li 'UtH 2: three
.-oils. W. \Y. H. \Mc!<ti:ie of Lou
I isburg, Route 3, James E. Valen
tine of the home, and T. Q. Val
'entiiie of Raleigh; one sister.
Mrs. Ollie Collins of Castaliu.
Route 1; two brothers. Boh May,
i f Rocky Mount, and T. H. May
of Faybttevllle.
I o ? ? ?
COM I'ljKTbs li.isir TUAININU
(Special to The Franklin Times)
Sampson, New York. ? Fred Al
! len, S 2-3, son of Auburn Allen,
rof Louisburg, R 2, has been grant
| ed leave toliowing completion of
his basic training at the U. S.
I Naval Training Station, Sampson,
N. Y.
He is now eligible for further
assignment where additional in
struction will be given. Upon
completion of .this next step in
| his Xaval career. Bluejacket Al
len may qualify for Petty officer
i rating.
it- ?
- Tlrowers who cured and held
their sweet potatoes last season
until the spring months received
mole than twice as much for
them after paying all expenses.
From where I sit ... .
i ii
f I?y Joe Marsh.
At Jeb Crowell's the other day,
we were havin' a glass of beer
r or two and talkln' about the
kind of world there'd be when
Peace came.
"Hear they'll have trans- Atlan
tic airplanes flyln' regular as
taxi service," says Ed Carey.
"Yep," says Will Frost, "and
television and plastic cars and
alr-condltloned homes and
super-duper highways."
Finally, Doc Mitchell chimes
In. "You know," he says, "we're
talkln' about the future In terms
of luxuries? like alr-conditloned
houses and television.
"Bat what really will shape to
morrow's world Is what goes on
in men's own hearts . . . like tol
erance and understanding."
And from where I sit, Doc's
right Whether It's tolerance of
another's politics or respect for
a neighbor's right to enjoy a
glass of beer occasionally, toler
ance Is a mighty good founda
tion for a peacetime world.
?) 1943, BREWING INDUSTRY FOUNDATION. North Carolina Committer
Edgar H. Bain, Stat* Director. 606-607 Insurance Bldg* Roleigh, N. C.
RANGES
and Heating
Stoves
Just Received a
Shipment ?
Cast Iron $y|0.50
RANGES ?
up
Automatic
WOOD. $T750
HEATERS
$27 50 1 1
PAINT WITH VITA - VAR !
No Better Paint Made
100% Pure Ready Mixed $0.49
Outside House Paint " Gal.
"HARD TO GET ITEMS'' - We Have a Few
* ELECTRIC IRON CORDS
* WOODEN TUBS and BUCKETS
* BICYCLE TIRES
* BICYCLE TUBES
* BICYCLE CHAINS and PEDALS
* GALVANIZED PIPE
GOOD FURNITURE AT LOW PRICES !
3 Piece Bedroom Suites $47.95
Studio Couches $52.50
BABY CRIB, Screened, With Mattress $25.75
KITCHEN SAFES $12.50
Gold Seal Rugs ? Heavy $ 6.95
H. C. TAYLOR
Hardware & ' Furniture
Phone 423-1 Louiaburg, N. 0.
Pastures and. feed crops havej
Just about been ruiued by the'
drought and farmers are plan-1
ning to sow rye grass and small ;
grains for winter grazing.
Extreme drought 'has caused a
critical ?eed shortage iu Vance
County and growers jare planning
to jih.nt extra small grains, cover
crops, and permanent pastures.
Greater care in skinning slau
: ghtered cattle and in handling
1 the hides will make more quality
' ieather available for pressing
| military needs.
STARTS AT FOX'S
... With fine assortments of everything you
wear from head to foot . . . All at the usual >
sensible FOX'S prices. These are times when
prudence ? not waste ? marks the patriot.
No wonder that, today, more people than ever
shop at FOX'S.
FOXS
LOUISBURG'S BEST DEPT. STORE
THE MORF. BONDS AND SWEAT . .
THE LESS BLOOD AND TEARS !
OPEMIMG DAY
2nd SALE
at
? IMPROVED ?
PLANTERS WAREHOUSE
Louisburg, North Carolina
UNDER NEW MANAGEMENT
A Friendly and Efficient Force
Arch Wilson, Sales Manager.
Bryan Cottrell and Eddie Nelms, Assistants.
Sterling Cottrell, Bookkeeper.
William Boone, Assistant
Asil Battle, Auctioneer.
> . \ ' ? ? ' ' -
James Wilder, Floor Mgr. - Douglas Pully, Asst.
James Henry, Night Manager..
Mrs. Myra W. Wilson and Mrs. Estelle Richards
Cottrell, - Clerks.
We "Understand the Farmers* Problems as
All of Us are Farmers to.
Bring Us Your First Load and You Will Want
To Come Back.
Arch Wilson - Sterling Cottrell - Bryant Cottrell
Proprietors