PAGE TWO
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Things in Motion Sooner iaicli the Sense Than
fJhat Mot Stirs-shak"
DO YOU KNOW OF ANYTHING, GENTLE READER, THAT CAN BEAT THE MERCHANT THAT
DOES NOT ADVERTISE FOR NOT STIRRING? IF YOU DO, YOU CAN MAKE A FORTUNE BY EX.
HI BITING IT; FOR UP TO THE PRESENT WRITING THE DEADEST THING IN THIS WORLD IS
THE MERCHANT WHO TRIES TO DO BUSINESS WITHOUT ADVERTISING.
WHAT ARE THE MERCHANTS IN THIS TOWN SO WEAK-KNEEDED FOR, MANY OF THEM?
HA VENT THEY GOT THE SAND? IT WOULD SEEM THAT SOME OF THEM HAVE NOT.
WELL, THE MERCHANT THAT HAS NOT GOT THE SAND TO BUCK UP AND TELL YOU WHAT,
TIMES LIKE THESE, WHEN YOU, READER, NEED TO MAKE EVERY DOLLAR COUNT AND WANT
TO SPEND YOUR MONEY TO THE BEST ADVANTAGE THE MERCHANT WHO DOES NOT THINK
ENOUGH OF YOUR TRADE TO TALK TO YOU THROUGH THE PAPER DOES NOT DESERVE A
DOLLAR OF YOUR MONEY. YOU CAN BET YOUR LAST RED CENT ON THAT.
GO TO THE MAN WHO ADVERTISES IF YOU WANT LIFE AND ACTION AND BARGAINS, DO
NOT WASTE YOUR TIME AND MONEY ON THE DEAD ONE WHO IS CONTENT TO HANG ON
AND REAP THE BENEFIT OF THE LABOR OF OTHERS TO BUILD UP THE TOWN AND COUN
TY WITHOUT HELPING HIMSELF.
THE MOST EFFECTIVE ADVERTISING IS NEWSPAPER ADVERTISING. IF YOU WANT TO REACH
THE PEOPLE WHO BUY, YOU MUST ADVERTISE IN A PAPER LIKE THE ROBESONIAN. TO
REACH THE PEOPLE OF ROBESON AND ADJOINING COUNTIES YOU MUST ADVERTISE IN THE
ROBESONIAN.
PEOPLE ARE READING ADVERTISEMENTS NOW. THEY WANT TO KNOW WHERE THEY CAN
SPEND THEIR MONEY TO BESTADVANTAGE. THE WISE MERCHANT WILL KEEP ON ADVER
TISING THE YEAR ROUND, EVERY ISSUE.
WHEN A MAN WANTS TO GO A THOUSAND-MILE JOURNEY HEDOES NOT SIT DOWN IN DE
SPAIR AND WRING HIS HANDS AND REFUSE TO START UNLESS HE IS A FOOL BECAUSE
HE CANNOT SEE THE END OF THE JOURNEY FROM THE BEGINNING.
BRACE UP. BUCK UP. STRAIGHTEN YOUR WOBBLY KNEES, RESOLVE TO HAVE GRIT ENOUGH
TO PLAY THE GAME LIKE A MAN.
k Wise and Talk to the People of Meson
Through the Ooiumns of THE MKlIffl
You are Badly Mistaken if you Think the People are Dead or Sleeping.
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