1935 Traffic Death Toll
Is Another Record One
Motor vehicle deaths in th<
United States soared to new height
in 1935, reaching a total of 36,400
as compared with 36,101 for th<
previous year, the National Safety
Council has announced. The sligh
decrease anticipated did not ma
terialize because of bad experience
during the final months of th<
year. Despite this discouraging
sign the Council is going forwan
with renewed vigor in its five-yea:
campaign to reduce traffic acci
dents 35 per cent by the end o:
1940.
In spite of the somewhat unex
pected increase, the Council point
ed out that the population of th<
country also increased about oni
per cent; thus the death rate pei
100,000 population was 28.5 ir
193 5, the same as in 1934.
The increase in deaths was alsc
less than might have been antici
pated from the considerable ad
vance in motor vehicle travel. Autc
registration advanced 4.3 per cent
from 1934 to 1935 and gasoline
consumption went up approxi
mately six per cent. In other
words, there was an increase in the
number of miles the average mo
torist was able to travel without an
accident.
If fatalities had increased as
much as motor car registration last
year, the 1935 toll would have been
37,500 instead of 36,400, and had
fatal accidents kept pace with gas
oline consumption there would have
been over 3 8,000 deaths.
The eastern states, including
New England, made the best 1935
showing, compared with the pre
vious year, by reducing their fatal
accidents three per cent. Massa
chusetts and Rhode Island led the
way with decreases (11 months’
figures) of 19 per cent and 15 per
cent, respectively. Outstanding
improvement in the mid-western
group of states was shown by North
Dakota, Illinois and Minnesota,
with decreases of 23, 12 and 8 per
cer r. Florida and Mississippi
showed the most favorable reduc
tions in the south, while in the
west, Oregon, Utah, Wyoming
and Montana all showed reduc
»—tit ns of more than 10 per cent.
North Carolina had 936 deaths
.-r; orted the first el wen months of
the year, a 15.6 per cent increase
cn tr the correspo idint; period of
1934. while the increase in gasoline
consumption for nine months was
12.8 over the same period for 1934
Twenty of the 45 states and Dis
trict of Columbia reporting show
ed a decrease in percentage of traf
Nervous, Weak Woman
Soon All Right
"I had regular shaking spells from
nervousness,” writes Mrs. Cora San
ders, of Paragould, Ark. “I was all
run-down and cramped at my time
until I would have to go to bed. After
my first bottle of Cardui, I was bet
ter. I kept taking Cardui and soon
£ was all right. The shaking quit
and I did not cramp. I felt worlds
better. I gave Cardui to my daugh
ter who was in about the same con
dition and she was soon all right.”
Thousands of women testify Cardui bene
fited thet If it does not benefit YOU,
consult a ohysician.
1 coals
>n
—com s coming
eading
—Dealer
5 Big Names In Coal
I Campbell Creek
Pocahontas
Red Gem
Dixie Gem
Great Heart
JONES
Ice & Fuel Co.
Phone 203
fic deaths and three had not report
i ed comparative figures. Ohio was
. the only state with more deaths
■ than North Carolina that ,'id not
r I show a decrease in percentage, the
: increase there being 8.8 per cent
• as compared to 15.6 per cent in
■ North Carolina. The largest per
! oentages of gains in gasoline con
; sumption in 193 5 were shown in
l the agricultural states. All south
' ern states except Mississippi and
■ Florida showed increased percent
■ ages of traffic deaths, with per
centages smallest in Louisiana and
: South Carolina.
Certain cities turned in out
standing safety performances in
:j 1934. Among these was Milwau
■ kee which finished the year with a
rate of only 11.2 deaths per 100,
000 population, the lowest of any
city over 500,000 population.
Providence, R. I., in the group of
cities from 250,000 to 500,000
population, had a rate of only 7.0
—about one-third the average for
all cities in its group.
Although 1935 motor accidents
went slightly higher than the pre
vious all-time high reached in 1934,
the year’s record is in some respects
more satisfactory, the Council
points out.
From 1933 to 1934 motor vehi
J cle deaths increased 15 per cent
I whereas population advanced only
on per cent, car registration four
per cent, and gasoline consumption
seven per cent. In 1935 there was
an increase in fatalities of but one
per cent, just equivalent to the ad
| vance in population, while car reg
I istration increased four per cent
1 and gasoline consumption six per
| cent.
In the National Safety Ciuncil’s
campaign, 36,400 motor vehicle fa
talities will be taken as "par.” A
reduction of seven per cent for the
country-at-large will mean an ac
tual saving of 2,548 lives; there
fore, the aim is to reduce deaths
this year to at most 33,8 52.
The records of many cities and
states during the past year, the
Council feels, justifies the belief
that the goal can be attained. If a
dozen states can reduce their fa
talities all the way from seven to
23 per cent in a year when the na
tional average was going up, other
states should be able to effect sub
stantial reductions by using the
same intelligent accident prevention
methods.
i-'lans tor the rive-Year Cam
paign are based on the Council’s
certain belief that the "tools” for
accident prevention are at hand
and need only to be put in use by
all states, counties and cities. Ef
forts will be made to show delin
quent states just how Massachu
setts, New Jersey, Florida, Minne
sota and others ares olving the
problem. The methods of Milwau
kee, Providence, Evanston and
other safe cities will be made avail
able to those municipalities having
bad records.
Officials of 43 states and the
District of Columbia have endorsed
the program and pledged their co
operation. Hundreds of cities have
also promised full participation in
the drive.
Railways Seek
More Business
Chicago.—The railroads of west
ern United States were prepared for
a new swing on competitors with a
universal free pick-up and delivery
of less than carloads freight.
A huge fleet of trucks in all the
large cities of the territory west of
the Mississippi river to the Rocky
mountains along with the equip
ment of local delivery concerns in
smaller cities 'and hamlets, were
under contract to start the new
service January 30.
The roads have spent about five
months completing arrangements
for the local extension of their
freight service and have described
it as the first gun of their 1936
campaign to regain business lost
to the highways in the past few
years.
Under the plan they will send a
truck to any address for a freight
shipment in Chicago, for instance
carry it over their rails to Minne
apolis of any other destination in
the region, and then deliver it by
truck again to the consignee’s door
step.
All kinds of printing done prompt
ly at The Carolina Watchman.
119 East Fisher St.
^HEADUNES'V
\W-"••• ,-:
i SSS Jk. i '
INTERRUPTING
THE TEA
PARTY — Appar
ently the kitten Is
P taking advantage
of the Dachshund
who seems to be
In a very hot
•pot.
A f
► _
Pretty, dark-eyed, 16-year-old Julia Herring, of Winona, Mis
sissippi, Southern states winner of the 4-H Club food prepara
tion championship' for 1935 is taking a lesson In cake-baking
from Monsieur Amiet, famous French chef in one of Chicago’s
hotels during the National 4-H Club Congress. Miss Herring
won the Electrolux award, a college scholarship, granted by
F. E. Sell man, vice-president of Servel, Inc., which sponsored
the contest.
‘GRAND OLD MAN OF
SCIENCE’ CELEBRATES
90th BIRTHDAY — Am
brose Swasey of Cleveland,
Ohio, fa m o u s as the
world’s most distinguished
telescope builder, is shown
beside a scale model of
the McDonald Observatory
which will house the 82
lnch reflector telescope
which was built at the
Swasey plant.
SMALLEST SCHOOL —Probably the
smallest school in the world is this
one in Great Britain. It has three
pupils shown leaving the tiny edifice
’'G-rmr^^^warded ~|
CLEVELAND . . . Eliot Ness
(above), 32, is a former “G-man”
■who “broke” the A1 Capone beer
racket a few years ago. Today he
is the new safety director here, in
charge of Cleveland’s police and fire
departments, the youngest man eve*
to hold the job.
You Don’t Have
To Know Anything
It doesn’t take brains to push the
throttle of your car to the floor
board.
It doesn’t take cleverness to weave
in and out of traffic at sixty miles
an hour to the consternation of
the slower moving highway-users.
It doesn’t take any intellectual
capacity to hang onto the steer
ing wheel, give her the gun, and
see if you can make the speedo
meter touch ninety-odd.
In other words, you don’t have
to know anything to drive fast.
Drivers who regard streets and
highways as a race track might be
divided into two classes. First,
those who are weary of living and
don’t mind if they take innocent
parties along with them into eter
nity. Second, those who are so stu
pid as to not realize that several
thousand pounds of metal moving
at terrific speeds is as lethal a
weapon as a machine-gun—-Iboth
for the occupant and for anyone
else who happens to be in the lo
cality.
Speed—and speed alone—is re
sponsible for the great majority of
automobile accidents. All other
causes pale into insignificance be
side it. As even the most mentally
deficient driver should be able to
realize, an accident occurring at
sixty miles per hour is almost in
varably more serious than one oc
curing at 20.
The roads of America are strewn
with corpses because a relatively
small number of drivers are doing
their best to emulate Malcolm
Campbell.
The American Enka Corporation
recently asked Extension Forester
R. W. Graeber to secure for them
12,000 white pine, 4,000 shortleaf
pine, 2,000 black locust and 2,000
yellow poplar seedlings.
The
Man Who
Knows
Whether the Remedy
You are taking for
Headaches, Neuralgia
or Rheumatism Pains
is SAFE is Your Doctor.
Ask Him
Don’t Entrust Your
Own or Your Family’s
Well-Being to Unknown
Preparations
DEFORE you take any prepara
“ tion you don’t know all about,
for the relief of headaches; or the
pains of rheumatism, neuritis or
neuralgia, ask your doctor what he
thinks about it — in comparison
with Genuine Bayer Aspirin.
We say this because, before the
discovery of Bayer Aspirin, most
so-called “pain” remedies were ad
vised against by physicians as being
bad for the stomach; or, often, for
the heart. And the discovery of
Bayer Aspirin largely changed
medical practice.
Countless thousands of people
who have taken Bayer Aspirin year
in and out without ill effect, have
proved that the medical findings
about its safety were correct.
Remember this: Genuine Bayer
Aspirin is rated among the fastest
methods yet discovered for the relief
of headaches and all common pains
... and safe for the average person
to take regularly.
You can get real Bayer Aspirin at
any drug store — simply by never
asking for it by the name “aspirin”
alone, but always saying BAYER
ASPIRIN when you buy.
Bayer Aspirin
14 Million People
Live From Cotton
Cotton furnishes directly the
livelihood of 14,500,000 people ir
the United States, according to s
college station report from Raleigh,
Eleven million of these people are
on the 2,200,000 cotton farms of
the South and Southwest, and they
are dependent upon cotton for the
greater part of their cash income.
Three million more are supported
by cotton textile manufacturing.
Another 500,000 are dependent up
on the miscellaneous uses of raw
cotton, its ginning, merchandising,
and manufacturing.
But this is not the whole picture,
said Dean I. O. Schaub, of Stace
College. Many more millions are
affected by the merchandising of
cotton products, the financing of
the cotton crop, and the selling of
commodities to cotton growers and
manufacturers.
Thus it is abvious, he said, that
the South’s cotton crop is not sec
tional but national in its scope, and
any program affecting the crop
has farreaching consequences over
the country.
The objective of the cotton ad
justment program, the dean said, is
not to give certain farmers an un
fair monopoly on cotton growing,
but to adjust production to demand
for the best interests of all concern
ed.
French Aviation Leader Marvels
At Our American Radio Progress
A V1ATI0N owes much at its
** phenomenal development to
the radio, so it Is natural that M.
Bleriot, pioneer French aviation
leader, shown in insert, should have
been interested during his visit
here in the great development
in American radios during the
past few years. So great was
his admiration that one of his hosts
presented him with an Americas
radio to take back with him on his
return. His is only one of thou
sands of American radios in France
today.
Of the various professional
groups in touch with The Radio In
stitute of the Audible Arts, founded
a year ago by Philco Radio & Tele
vision Corporation, none has been
found more dependent on radio
than aviation. In its list of occu
pations which use radio as an im
r
portant industrial tool, the Insti
tute places flying at the head and
farming second. Both depend on
the radio to keep them informed
about weather conditions. Radio is
the flier’s equivalent of a sixth
sense, enabling him to conquer the
former menace of bad weather by
flying blind with safety.
Today a flier needs at least four
radios in his plane. He uses one
reliable transmitter through which
he can keep in touch with the
world below him. Another receiv
ing set is tuned to the wave length
of the Department of Commerce
beacons and broadcasts. Tt?
third radio consists of a receivcr
tuned for messages from the com
pany’s private stations. The fourth
is an auxiliary receiver that can
be tuned to receive from either
wave length.
It is the AAA’s contention, he
continued, that a program for the
benefit of the growers, who are in
the vast majority, would in the
long run be most profitable for the <
manufacturers and handlers.
THE PERFECT CRIME
The strange case of a college
beauty who went visiting, vanish
ed into the night and was found
dead, without a single clue. Read
this interesting story in the January
19 issue of the American Weekly,
the big magazine which comes regu
larly with the BALTIMORE SUN
DAY AMERIC4N. On sale by
newsdealers or by mail for 5 0 cents
a month.
115,000,000 people go to movies
every week in the United States.
checks
COLDS
and
FEVER
first day
Headaches
Liqn’d - Tablets in 30
alve - Nose minutes
Drops
Explains the marvelous Willard \
Treatment which is bringing ■
amazing relief. Sold on ironclad ■
money-back guarantee. I
PRICELESS INFORMATION J
—for those suffering from |
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ULCERS, DUE TO HYPER- |
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Aak for a free copy oI Willard's Message.
■
Carter & Trotter, Inc.
11 7— -:—\ i
s
1
"Meet Me at BLACKWELD
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BARBECUE, all kind short or
ders. Leading brands of beer.
Tables for ladies. Corre here for
THE BEST ALWAYS
BLACKWELDER’S
205 S. Main St.—3-04 N. Depot
tSBBla
Cheer Up,
Mister ! !
This is
Another
Year !!
TRY OUR
FIRST-CLASS
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• Business Stationery • Business Forms
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-3T,
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P~
• Billheads • Personal Cards
WE are equipped to give you J
first-class_ workmanship on
any style of printing you may
need. We have special type g
faces, special illustrations and
can assist yau in selection of f
aper stock that will give your
printed matter character and j
idd to the prestige of your
business . . . Low prices and p
prompt service revail.
The
Watchman
Printshop
Phone 133