Newspapers / The Journal-Patriot (North Wilkesboro, … / April 9, 1942, edition 1 / Page 3
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* Uie. K«T. V* v« wr»w»» _, . slot;t>ie rto* »wmo% .'Wnmaii’s Rodetr Mn. ihu-lH ii th« dtngh^r j a rrm. D.Tld a mchart Pf B«X»iP “»»• •»*; «• *7***TC, ' ..A A^_' r Mi>wM»ikiv ntoAfltt# . nr t1 ^ I“S«"«S3S^of“S imr^"^'o;o™b.¥ottei.t«4 of th« **•*? *®« P* „ ^ OT«:*J. Mn. C. D. Go«*r.^-. g jj^ Wom»n1« SoeJetr of Cbrtttlon •irtn* wwcb thM aZ^ ^ feuko Itel- ^ftlPe ot the Bniketboro Meih- ^ kMtae« eaa» o» ter dtaew- eeverrl ¥(lit bhorp1i wm keld at.tl.« homa yaart »h« ha« baan amployed P*;ot the prasldaut. lira. Ij B. Han- BnKUBh taachar In Roaring Klrer deraon, Tuesday. aftwioon. M». iw*a School. Tha 'brtdagroom |a*N. O. Snabak guTd a rapoit of tha ' tlia' «iii of Hr. wid Hra. F. L. I annual, co:^arenco 'rme% , ♦» Parka ot Roaring RItar. He to aii»M'laat ¥«ittl , |n High P^t. Oradnata of Praabytertan Junior and the prdgraw yaa ghrad W Collage and la employed by the'Mrs J. W. White. Mrs. C. H, Hol- Duke Power company In Blkln. dotiu Tko moetliif was opanad by iripSHic Oarolink and wao fdllow- arbr iIm salBta te^tba ..dMai" tlM prognm Mra. W- C. Orler " told about aoma ot the work done by C. D. C. woman, abio gaye the. assanlaation and history of the WUkaa chapter and ita oufotand- ing work. Saadwitchaa and cake with cot- tea were aarred during the social hour. First Baptist W. M. U. Met Tueaday Afternoon Mrs. J. P. Fletcher was hoatesa to the members of the First Bap tist Missionary Society In their monthly meetihs held at the home of Mrs. W. R. A^bsher Tues day afternoon. Eighteen were present. The program was given by members of Mrs. J. N. Shock- ey’s circle with Mrs. C. D. Coffey. 8r.. leading the devotionala. ■••Think on These Things” was the theme for program and was presented by Mrs. C. E. Jenkins, lira. K. H. Allen, and Mra. E. M. Blackburn. The opening end clos ing prayers were offered by Re suf WeaiQWi Service Guild Holds Monthly Meeting The Wesleyan Service Guild ot the Wllkeahoro Methodist church held Ita manthir meeting Tues day evening at the home of Mrs. Kyle Hayes with Miss Annie Davis as co-hoateae, Mrs. J. C. Stokes led the devo'lonal period and Mrs. Hayes presided for the business part of the meeting. A social hour and refreshments were enjoyed at the close of the meeting. Miss Erva Sue Yelton To Wed Harry Cook Charlotte.—'Mr. and Mra. dene Yel'on, of Bostic, announce the engagement of their daughter, Erva Sue. to Harry D. Cook, of Bakersvllle. The wedding will toke place in the near future. Miss Yelton was formerly em- and Mrs. J. F. Fletcher. Mrs. A. H. Casey was in charge of the ployed by Emily s Beauty Salon business session. in North Wllkesboro. Cher, and Mrs. J. D. Garwood. The devotional was led by. Mrs. N. B, Smithey. The meeting was largely attended end was follow ed by a social hour and refresh ments. Btedf*Jones Engagemfent Is Announced Raleigh.—^Mr. and ,Mrs. Wal ton LeGrand Black, of Raielgh, announce the engagement of iielr daughter, EHfabeth Coffey, and Robert Boyd Jones, of North Wilkeetboro. The wedding will take place In June. Mr. Jones Is a son of Dr. and Mrs. W. F’. ton gbo navy-4 m’o4eii froya Uie Wake?-remt It^ at the .irihrsl CoUoge ’tn J9M iiWI ■ t»* uSibAlty oTlHorti; greg f»m’ Oirolina In \1M®- Mm, Gett^e Fomter Hostess tb AindUnry Itrs. George Forester wJb hoa- teaa to the memtyprs of the Epla- copnl AuxUlary at her home on E Street Tueadey afternoon. Mn. Joe Barber, the president, was in charge of the' nsn^t businesa session and Mrs. Joe B. Johnson, chairman of education, gave the program._Refrt»hment8 were en joyed during the social hour. Jones, of North Wllkesboro. Fidelia Class Hiiuhaw Church In Meeting The Fidells class of Hlnshaw Baptist church met Friday night, April 3, at the home of Mrs. les- ter Gambill with MiW. Maie Mc Ginnis as co-hostess. After the business session, re freshments were served. Waiiams-Sinithey Votfrs Are Announced Mr. and Mrs. Avery Williams, ot West Jefferson, announce the mjcTTfage of their daughter, Miss Pauline Williams, to Mr. Henry Smithey, of Wllkesboro, at Gaff ney, S. C., on April 3, 1942. The groom Is a son of Mr. and! Mrs. W. E. Smithey, of "Wllkes- boro. They will make their home In Wllkesboro. THRIFT POLICIES REXFFIRIMED ON FORTIETH ANNIVERSARY OF DEPARTMENT STORE CHAIN J. C. Penney Company, In Nation-Wide Celebration, Points Out Country's Need For Universal Economy *? In a celebration featuring the historical background of the business the J. C. Penney Com pany mails Us fortieth milestone. 1W« stores-alT over -the country^ are taking part in the celebration which extends through the month of April. The keynote of the event was set by the founder of I he company, Mr. J. C. Penney. ■‘We have chosen Thrift as the theme of our fortieth- annivers-a- ry,” said Mr. Penney, '‘because it seems to us par'icularly time ly to stress the need, for our re turn to pioneer simplicity. ‘‘To day America is at war. Now, in wartime, because of the tremen dous job ahead of us, we must learn again to work hard and to live simply—to put Into the pre serving of Anlerlcji what we once put into the building of It — to return to the old ways of thrift and savings that were the gener al rule at the beginning'of this century. i to (c Hr. Peniuy briiind the counter daring the closing dsys of the company’s fortieth year, a place he loves to occupy oftm’ M years of storekeepfaigl “We feel that the Penney Com pany is well equipped to make a substantial contribution toward the Thrift and Savings of the nation-—because the Penney Com pany knows from long exp¥laiice what Thrift is alt •a|toitt.‘> Thrift is nothing new in the Penney Company — it is onr stock ¥ trade. When the Penney basing was founded, in 1902, hard nufk. and Spartan living were the gen eral rule. Our first little store In Kemmerer, Wyoming, was dedi cated' to Thrift, and all through the years, as our boslneae has; groiwn. Thrift has cojiftfatned to t>g our guiding principle.’’ Thin thrift theme appears (n advertising nnd window dlimlays In Pensej ateras all over the coantry, together with mesmges remlnlsoent pf hlg early store days by Mr, Penhey. ' Back iirl902, when Mr. Penney founded his first store, he found that many people who could 111 afford It made a proettee ofbay-*' log everything on credit, ^ring np on pkJ day.'AQecame ’ that-he-eould serve people more economically by selling only for cakh, ' thus eliminating credit costs. / Mr. Penney found,. too, that hegtBlMtvrtooM wae^ a-fgehti* eral practice, and making's pur chase Or sele became a battle -}f wits between customer andlstore- keeper. It was this that decided Mr. Penney to maintain a fixed price, and as soon as his custom ers found out that fixed price was the lowest price, they expressed their apprecla’lon in an Impres sive loyalty to that first small store, and, through the years, to all other Penney s‘ore» as well. Mr. Penney tell.s of his many planned economies in the conduct of his business—economies, many of them small, which adued up to a successful and profitable business. One such economy was Mr. Penney’ft decision to offer no delivery service to hla customers. In this connec'lon he remarked, “My customers carried their pack ages from Renney’s Golden Rule Store: and they did It gladly be cause they knew that my No De livery policy helped them to buy for less. “I resolved 'hat nothing should ever be wasted In my store. Time and energy, string and paper, all were carefully conserved to ovoid any expense that might boost prices.” The management ot the Pen ney Company, which in for'y years has grown from one store to 1609, still adheres to the poli cies laid down by Mr. Penney at the very outset. Quoting Mr. Earl Corder Sams, president of the. Company, end lifelong associate of Mr. Penney: “The Penney Company still -believes In, and practices, the thrifty methods of ISOg. fit stands ready to help America save at « time when savings are asGentlal!” Burl C 8aio% Preeideitf of Be. - to tke coHclnatoa UnuMuy, im» WM lir. Peanut ,0 0 4 A PERSONAL NH^GE FROM THE FOUNDER OF THE J. C. PENNEY COMPANY: 'k -k -k A TREMENDOUS TASK LIES AHEAD OF USl Today Amorica is at war. How, in wartime, because of the tremendous job ahead of us, we must loam agala to work bard and to Hyo sl«ply-to pot Into the proof ing of Amorim what wa once put into the building of tt—to rotom'totiid old way»¥l*nirffl and Soriagithat wore the fetieral nrfe at the beginiiing of this coatoiy. We feel that the Penney Company is peculiarly well etptipped to make a substantial contribution toward the Thrift and Savings of the nation—because the Penney Go. knows from long experience what thrift is all about. Thrift Is notMng new to the Penney Company—it is our stock in trade. When the Penney business was founded, in 1902, hard work, and spartan living were the general rale. Our first little store in Kemmererf Wyoming was dedicated to Thrift, and all throu^ the years, as our bntrinw has growjjl. Thrift has continued to be our guiding principte. THRIFT AND SAVINGS ARE A BIG PART OF THE JOB Tho Penney Co/e practice of Thrift and Savings is evidenced in everything we do: We buy for cash and sell fer ca^; we make no deliveries; we elimmate all costly frtBs and extravagances; we operate on an ex tremely small margin of profit per transaction; we buy at the source in the most economical quantities; we save at every turn! AH tWs means that now when Thrift and Savings moan moro tiuin over, it will pay you, it will save prodons dollars for you, always to shop first at Penney’s. WE REDEDICATE OURSELVES, T0D|AY, ON OUR 40U ANNIVERSARY, TO THE SERVICE OF AMERICA Wo rododicato oursolvot to Thrift and Savings. Wo rt- dodfeate onr 1600 storoo, wMeh now stretch from coimt to coisif to tho groat joh of helping Amorfcon famMos to oonthmo to Ivo woH for lots. THE PENNEY WAY IS THE THRIFTY WAY-THE THRIFTY WAV IS THE AMERICAN WAY! ■y I -'^1
The Journal-Patriot (North Wilkesboro, N.C.)
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April 9, 1942, edition 1
3
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