1 1
By Roy Thompson,Jr.
Shops Changing
By Roy Thompsont Jr.
Today the "old fashioned barber shop" and the "old
im agthp\J)saVe'^eaoheV a
point of "just making a living" as men and women
change their haircutting and styling habits. Some of the
barber shops will stay in business but it is hard to imagine
many new barber shoos startino out tn/~to?,
? - - ? o ~ V. - .VUUJ 111 IIIC SIM^IC
service concept.
The same fate will be true of the old fashioned beauty
shop with art established ctiemete who stilt come hack
week after week for standing appointments. This is
especially true when you consider that 74.2?7o of today's
salop clients want stretched or minimum maintenance appoiptments.
The older salons are now finding it increasingly
difficult to attract competent help and new clients.
All of the new salons entering the business today are
"unisex" salons offering a wider range of services and
beauty supplies.
With few exceptions both men's styling salons and
beauty salons are losing their identity. It is difficult, if
not impossible, to find a successful men's stylist who
does not cater to female clientele and who is not trying to
attract more women customers, At the same time there
iMi i a moaern oeauty shop that^is pot frying hard to get
more men customers.
The 1980 Modern Salon magazine market guide states
that during the past year 13% of the salons surveyed
changed their name to avoid a male or female connotation.
In addition 35.9% who said they were planning to
remodel in 1980 planned to use the unisex decor in their
new look. The studynlso showed that the client mix of
professional salons last year was 63.6% women and
36.4% men.
Today, the avant-garde independent salon and the
franchises are setting the pace, watching the trends and
acting on them. Franchise salons numbered 1,500 in 1979
and are expected to represent 5,000 salons by the end of
1981.
Two major factors have contributed to the rapid
? change taking place in the new market. The first is unisex
and its changing client mix, the second is the market
itself. For example, currently 19.8% of salon clients are
eA ~
wuiiicii uvcr ^u, ana oniy 4w/o or men clients are over 50.
The big increases in population taking place is now
represented by males and females between 20 and 49.
Currently the age group 20 to 49 represents 49% of the
customers of the modern professional salon.
In the past 5 years the "beauty business" has grown by
150% from $4 billion annually to $10 billion annually.
The four major trends, unisex, minimum maintenance,
the perm boom, and retailing have all contributed to this
rapid growth.
You can order a copy of this excellent 1980 report on
the beauty industry for $50 by sending for: Modern
Market Guide (1980), 300 West Adams St., Chicago, Illinois
60606. vtv w
jTo* -addiiirfwil jhis c<$lii?hn at the
Economic Development Division, Center for Improving
Mountain Living, Western Carolina University,
Cullowhee, N.C. 28723 or call (704) 227-7492.
Peace From page 4
a vital partner with Zambia and Mozambique in the anti.
South Africa axis called the "Front Line** states, and an
indespensible souree^of food for the_eslimaled 70 million
Africans close to starving.
With so much at stake, Mugabe has steered clear of
retribution against whites that has come to be expected
after a black revolution. He has tried to reassure the
Africanecrs by holding over Officials from the Smith
regime for his cabinet, promising military officers their
careers are safe, and giving government aid to corn and
tobacco farmers who suffered economic hardships. During
one gathering this past Fall, he told white farmers
44No one doubts that* the fortunes of seven and a half
million people rest in your hands."
But the rise in lawlessness and behavior of government
officials have overshadowed Mugabe's assurances with
public dread. There are reports that white businessmen
were subjected to haranges on Marxist principle by black
military officers, and another black official reportedly
spat in the meal of a white diner in a public restaurant.
And there is widespread apprehension that the political
rivalry between the Prime Minister and Joshua Nkomo,
which was reflected in earlier clashes between guerrilla
factions in the ZANU-PF, could grow into large-scale
violence. r ..
-Soldiers in the Patriotic Front faction want their leader
Wtnmrt uihr* rtnlloH cnnrl rlnrmo'tVip ir\n anH ic all
I1IW/IIIV/) TT I IV/ pvuvu JVVV/IIW WUI IHg I tlv V > VV UVM U IV4 I v. Ull
but powerless as Home Affairs Minister, to have more
government influence. In an earlier clash between the
Patriotic Front and Mugabe's ZANIA mortars, rocket
launchers and machine guns were used.
Most distressing to date, however, is the acquittal of
Edgar Takere, the militantly outspoken Minister of Manpower,
on the charge of killing 68-year-old white farmer
Gerald Adams. Adams was^^atally wounded by a shot
during an exchange of gunfir^ between warring guerrillas
at his farm. .
Takere was earlier found guilty by a white judge, but
fh#? H#?ricir?n wav reverter! after hlark court officials nre<;^
ed application of the Indemnity and Compensation Act,
which ironically is a law enacted by the Smith regime tc
protect government officials who commit offenses while
combatting terrorism.
Takere is said to stir emnity between Mugabe and
Nkomo in parliament, and is a hard line proponent of
swift and radical change. His acquittal was viewed b>
western observers as a victory for radical opinion in th<
government, and should dim prospects of foreign invest
ment and international aid needed for reforms.
\
tern v
& ?\
<
I
Efficie
The Efficient Club held 1
its annual Christmas Dinner
on January 1, 1981, in the |
Reynolds Health Center
1
Teachers
Eligible
High school seniors in"
North Carolina need not
rule out colleges in the fall
if money is the only problem.
Students with a good
academic record who plan
to teach in a specific course
shortage area may apply for
?a scholarship loan from the _
Qtot* na?%a/\f DuKli/.
mkmiv a/v^/ai iiiivui i/i a uuiav
Instruction's Prospective Teachers
Scholarship Loan
Fund.
The teaching shortage
areas include math, physics,
chemistry, agriculture.
Latin/ bilingual, exceptional
children (mentally
hadicapped, speech
and language * impaired,
special learning disabili(
ties, seriously emotionally
handicapped severely /profoundly
handicapped, gifted
and talented, visually
handicapped, hearing im
paired, special education),
( and vocational education '
(distributive education, in- '
dustrial arts education, occupational
exploration,
health occupations, and
trade and industrial education).
Awards for the programs
are in the amount of $900
per academic year and are
limited to undergraduate
study. A recipient may
participate in the program a
_r r. ?
uu&Aiuni ui tuur years.
Last year, the department
awarded 143 new sholarship
loans for the current
school year. Since 1957,
about 11,325 high school
seniors and other undergraduate
students interested
in entering the public'
schools as certified teachers
have received financial assistance.
A recipient has seven
years to repay the loan
through teaching in the
public schools or a federal
school located in North
Carolina. One year of the
loan is repaid for each year
taught. If a recipient does
not repay the loan by
teaching, he/she must repay
the principal of the loan
plus interest. Because of
the shortage of teaching
jobs and other factors, prospective
teachers have
been given an extension on
the time allotted to repay a
loan.
Application forms are
available from the Division
ui vjlanuai uo auu vvi iiiiVration,
State Department of
Public Instruction, Education
Building, Room 352,
Raleigh 27611. Applications
should be received
before March 1 for priority
consideration. Awards will
be announced in early May.
"I
sag* r | , [,
v>> jrKfl^^S t
nt Club Holds 1
Cafeteria. song leader. During the
Al Martin of WAAA was program Mrs. Lillian MarMC
and was assisted by tin was presented and made
Dan Andrews, Jr., and timely remarks. Each
Mrs. Adelc Scott. James member introduced his
Anderson was the leader of guests and gifts were exthe
band, Midnight Jaz/ changed.
and Mrs. Willie Miles was Officer* of the club are:
y
I
ts,r * j&^krsm mi
m' 'j&m KnJH |UC
\ * cflgB
V * a/
^-.^'y
Now, because we always try to b<
everything, we're introducing a book
do you a lot of good. The checkbook
citing new interest bearing NOW acco
First Federal.
We call it First Account Checking
5'/4?7o* interest, no service charge 01
hundred dollar minimum*, plus the
Ready Cash overdraft protection, yoi
F1 FIRST FE
I
Branch Offices: <190 h
f
M<
Clemmor
* 5 4 <r'o arm
f-RLF- C he
^ ( ? \ .... 4 " S ." . ->V~. *4$.
' I
V
Dinner
Cora Broome, President;
Wilhemina Bridgett, Vice
president; Estelle Belton,
Recording Secretary; Rosa
Jamison, Treasurer; Ada
Patterson, Financial
Secretary; Rev. Oscar
White, Chaplain; Alex Patterson,
Parliamentarian.
NB
Af
e first at terrific! /
that will service sir
. The ex- bill payinj
unt from pay your
First A
and with start earn
i a three for your
available book we 1
I'll call it
DERAL
Aain Office: ?30 N Cherry Street
anes Mall73443 Robin Hood Road/
teynolda Road/3001 Waughtown St
xrksville Office: ?1?> Gaither Strep
is Office: ?4?1 I ewtsville Clommor
njal interest compounded Jails and p,
clong \siih $300 minimum balance. H
S3 00 monthly service charge.
I r
The Chronicle, Saturday, January 10, 1981-Page 5
Your Money-How to
spend it, save it, &
j - -make-it- work harder?<
for you!
y^V(Lhard',M,',W
earned dollars:
dealing with J
banks and
brokers, credit
and the IRS.
Read it all in our
personal finance
Chronicle on ^
January 31,A
mw m
U BOTTOM
UHB"
|B *
^nd for a complete family financial
nply add in our new Pay-By-Phone
2 service...the absolute easiest wav to
bills.
account Checking -- Sign up now,
ing daily interest, and then be readynew
checkbook from us. It's one
1.' - t - ^ - ? ? 4 - ?
miu? >uui ie going iu enjoy.
SAVINGS
130 S Stratford Road FSl IC
t
ts Road
nd monthls.
clou $.100 -
C