Newspapers / Winston-Salem Chronicle (Winston-Salem, N.C.) / Jan. 28, 1988, edition 1 / Page 2
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i Winston-Salem Chronicle THURSDAY, JANUARY 28, 1988 Enterprise LOCAL BEAT Winston-Salem Plasma Center "Special for New Donors Onlv" BRING THIS AD FOR $5 EXTRA BONUS onist & 6th plasma donations . Free Mini Physical • Test for AIDS Antibody 8, Hepatitis ■ You must have local I.D. • Donations must be consecuiiv to qualify 7:00 a.m. - 3 p.m. Tues.-Sat. The Four "Tusker-teers" Dick Ziglar, president of Ziglar Distributing Co., left, Willie Davis, president of the West Coast Beverage Co., Michael Josten, secretary and treasurer for Creative Import Marketing Co. Ltd., and William Ziglar, bev erage wholesaler for Ziglar Dis tributing Co., toast the introduc tion of Kenya Breweries Limit ed's Tusker Beer to Winston- Salem at a reception at the Twin City Club. The beer, which is known to have been a favorite of Ernest Hemingway, is available at Food Lion, Winn Dixie, Kroger and several convenience stores. ! I 425 TRADE ST. ^ Beer from Kenya makes debut in Winston-Salem By KEITH WILLIAMS S|^8il to the Chronicle Tusker Malt Lager, an award winning beer brewed in Kenya, is now available in Winston-Salem. The beer, which is brewed by Kenya Breweries Limited, is being imported, distributed and marketed by Creative Import Marketing Co. Ltd., which is headed by Willie Davis, a Hall of Fame football play er who played for the Green Bay Packers under the legendary Vince Lombardi. Davis was in Winston-Salem last week to attend a reception at the Twin City Club sponsored by Ziglar Distributing Co., which is marketing the imported beer in the Winston-Salem Area. Davis said he first discovered ■fiisker beo' during a trip to Kenya in 1984. He had just returned to his hotel after spending a day in the jungle when he took his first sip of Tlisker and was hooked on the taste. "I came back and started talk ing with people about the product," said Davis, who also is president of Los Angeles-based Willie Davis Distributing Co. "Basically, we tried to secure the rights for the brand and a year later we had a signed agreement." By mid-1987 Tusker beer was being sold in the U.S., said Davis, through a network of beverage dis tributions. Dick Ziglar, president of Ziglar Distributing Co., said Tusker is being sold in Winston-Salem at Food Lion, Winn Dixie, Kroger and several convenience stores. The Black Velvet Lounge plans to also stock the beer along with Vil lage Tavern and the New Market Grill. "We’re increasing distribution evCTy day," said Ziglar. "The intro duction was last Wednesday and we’ve had a good response since then. People really like the beer." Tusker is available to con sumers in 6-boUle cartons and 24- bottle cases. The bottles feature a label with scenes of elephants, zebras, giraffes, and wildebeest grazing at Mbziniba Springs under the shadow of Mount Kilimanjaro. in South Africa, but they have Tusker has been a popular bev- learned that Tusker was made in erage to anyone who has ever trav- East Africa by a firm whose princi- elled to Kenya. Ernest Hemingway, pal shareholders are East African who loved Africa, is known to have natives. been a Tusker beer drinker. "We are not only bringing to American consumers one of the world's most prestigious beers, but we are also giving an immense boost to the economy of a friendly Black, democratic third world coun try modeled after the British system and allied with the Western world," said Davis. Tbsker is also a quality product 'Die beer was the Gold Medal win ner in the 1985 World Beer Compe tition in Belgium and in the 1985 Wbrld Bottled Beer Competition. Davis said Tusker is ranked among the world’s top 20 beers by Beer Wholesalers magazine. Now's the time to freshen up your winter wardrobe Your clothes need to be dry cleaned to preserve their quality and your investment. Soto make sure, now's the time, bring us your dry cleaning and we'll clean 2 for the price of 1! • Downtown Store at 501 E. Third St. Only • No Limit • One Week Only; Ends Feb. 4 • Items Must Be Picked Up by Feb. 20 Bring nis Ad with Good Only With Ad!! 722-6196 '^^aners-laundryJ: 501 East Third Street M-F6:30a.ra.6 p,iti, Sat. 7:30 a.m.-1 p.iii, Kenya Breweries Limited is a wholly-owned subsidiary of East African Breweries Limited. The company employs more than 4,000 people, a majority of them native Americans. Davis said Tusker beer has met with great success in the U.S. However, some people had initially thought the beer might be brewed Tusker was first brewed in Kenya in 1922 by the brothers Charles and Gecffge Hurst, who fell in love with the African Country after a hunting Safari. At the time, the only beer available in Kenya had to be shipped from 6,000 miles away. The beer was named Tusker in 1923, after George Hurst was killed by a charging bull elephant. BRIEFLY NOTED Johnson joins First Federai Savings as branch manager Carl E. Johnson has joined First Federal Sav- ;s of Winston-Salem as branch manager. A native of Madison, Johnson has worked in the banking industry since 1980. After receiving his degree in business adminis tration from Livingstone College, he worked as iM'anch operations manager with Wachovia in Kem- ersville. Johnson lives in Winston-Salem with his wife, Marsha, and son, Bernard. Carl E. Johnson SMALL BUSINESS DEVELOPMENT PROGRAM Have you considered owning and operating your own business? A comprehensive program to assist new business start-ups has been developed, including: • Business Opportunities • Training • Assistance in Obtaining Financing INTRODUCTION MEETING FEBRUARY 4 7:00 P.M. M.C. Benton Convention Center Free Parking Available at Convention Center Parking Deck Sponsored By: Development Offce of the Cty of Winston-Salem, Forsyth Technical College, Winston-Salem State University, Babcock School, Wake Forest University, and Greater Winston-Salem Chamber of Commerce For more information, caii the Deveiopment Office at 727-2741 FREE LISTING! MINORITY BUSINESS LEAGUE REGISTER HERE TO BE PART OF THE MINORITY BUSINESS LEAGUE DIRECTORY ). NAME 2. MAILING ADDRESS (Streetl 3. Do you own your own business? Yes _ 1. If no. please state your occupation. 5. BUSINESS NAME (City & State) Future (Zip C4)de) B. CDMPANY STRUCTURE: 7. BUSINESS ADDRESS _ Sole Proprietor (County) CDNTACT PERSDN (City D State] TITLE (Zip Coda) 9. Home Telephone ( } Busineae Telephone ( ) 10. Date Business Established _ 11. Type OF Business Number OF Employees 12. Describe Products or Services OFFered. 13. Radius OF Operation _ There is no cost 19 regisieLand become part of the MBL Directory. Please~ bring or mail your completed form to the Winston-Salem Chronicle office: 617 N. Liberty St., Winston-Salem, N. C. 27106 Check here if you would like to become a member of the Minority Business League. Minority Businesses Working Together For A Better Business Community^
Winston-Salem Chronicle (Winston-Salem, N.C.)
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