Working Mothers Today:
Making Their Way In A Competitive World
xne worm is changing
ever so fast - even while
you’re reading and contem
plating Matter's Day and
its meaning in our society.
It wasn’t so long ago that
mother’s place was thought
to be centered only in the
home, llioae daring femin
ists who found their way
into the arts, medicine, go
vernment and even the
sciences were few and far
between.
Florence Nightingale
opened a new opportunity
to serve, and thousands of
young women took up nurs
ing as a calling. The one
room schoolhouse of a
scant century ago gave
other young women the
chance to broaden their
horizons in the teaching
profession, once largely the
province of men. But even
those breakthroughs are of
relatively modern vintage.
For years, women were
limited to the confines of
the home — to housekeep
ing, child rearing and reli
gious and church activi
Far Her feet
Give Your Mom A Treat
She works hard for her
money,...or at least that’s
what the Bureau of Labor
Statistics has to report.
According to their latest
figures, only 5.6 percent of
all moms (with working
husbands and two
children) stay at home.
That indicates that most
of today’s moms are
working. active and
probably have tired,
aching feet at the end of the
day.
This Mother’s Day, give
mom a gift that will help
soothe her tires feet -
Isotoner Comfort Slippers
Made of the same unique
Isotoner fabric that
stretches four, ways, these
Slippers gently shape to
each individual foot for a
“barefoot fit.”
Each Slipper has a
special leather split-sole
that stretches with every
step, providing comfort
exercising, or as a
refreshing donga at the
office - and thdr easy
care, attractive styles and
colors make them the
perfect gift for mom.
And here are some other
tips that will help soothe
and pamper mom's tired
feet:
-Soak both feet in a basin
of lukewarm water for a
few minutes to soften the
skin. Dry feet thoroughly,
especially between the
toes. Apply powder and
cream.
-Massage tired foot
muscles to enhance
circulation. Grasp foot with
fingers on top and thumb
on sole. Apply firm thumb
pressure in circular motion
over the entire sole, then
switch positions with
thumb on top.
-To exercise the muscles
in the foot, sit in a chair,
rotate the foot slowly at the
ankle. Reverse directions
and then do the same for
the other foot.
For more suggestions on
how to treat' your feet,
write for the free brochure,
“Tips for Tired Feet,” Aris
Isotoner, Dept. MD, 417
Fifth Avenue, New York,
NY 10016.
* •/ i
ties. There was a big “For
Men Only” sign on go
vernment, business, law,
medicine of the highest
order, science and engin
eering.
Along with the typewrit
er came the first emanci
pation of women and a
lowering of the bars which
had earlier kept them se
gregated from business
opportunity.
World War I made such
awful drains on the male
population that women ul
timately had to step into
the breach to fill up the
ranks back home - in
plants and factories, in
offices, even in non-com
bat roles in the hard
pressed fighting services.
Women in the working
force, especially in offices,
had come to stay.
World War II gave no
security and provided no
exemption for anyone, and
women - mothers - now
joined the ranks of those
turning out planes and
tanks and ships and elec
tronics, plowing fields,
harvesting crops, running
family businesses that
military-bound husbands
and fathers turned over to
them.
Never would the world be
quite the same. When war
demands seemed to dimi
nish,’ mother’s new-found
independence and freedom
did not. Mother was not
about to be relegated
soMy to the home again.
She became determined to
expand her involvement
still further, to find a new
fulfillment for her dreams
and aspirations outside the
FIRST TIME EVER SALE!!
50 % OFF Micro-Mini & Vertical blinds
5 % additional Savings - With Cash or Check
50 * OFF All Brands in this ad
Cartii Iwltr • Kirtefc
Laaver drape • Weed
- Mladi •
1 '■ We have available all three
qualities of Levolor Blinds . . .
Don't be misled!
(BEST PRICES • BEST
QUALITY • BEST SERVICE)
Cull to inquire about our quan
tity discount.
We'll beat anyone's Prices!
(subject to confirmation)
TU* id nm be presented with order.
375-6281
Venetian Centre
1500 S. Blvd (near downtown)
—*-*—* . Jf. .M2.. j*:.. , ..2”':
375-0037
home, as well as retaining
a firm hold on family
management.
Today, nearly 60 per
cent of all women are doing
double-duty in the world of
the home and the world
outside the home, and pre
dictions are that, in an
other 10 years, as many as
80 percent of the women
under 45 (the child-bearing
age bracket) will b* em
ployed outside.
Equal opportunity, equal
pay, equal respect make
such professions as me
dicine, law, politics and
government, computer
programming and the sci
ences increasingly at
tractive and compelling.
The compensation and re
wards guarantee indepen
dence, or at least a higher
standard of living for
themselves and their fami
lies. And in today’s in
flated economy, it takes
two incomes - dad’s and
mom’s - to underwrite the
kind of lifestyle they want,
not just for themselves but,
more importantly, for their
children.
As a result, the time
mother spends with her
children becomes as pre
cious an asset, to be nur
tured and developed
through family activity,
and rationed out to bring
the most pleasure to the
family. A new'intimacy,
say some, is born of the
need for interdependence.
In a few more decades , j
(certainly not long after .
the turn of the century),
though there will be no role
reversals, there is likely to
be equality of work and
home responsibility among
all the family members.
The pressures of progress
increase the need for the
entire family to partici
pate, since many activities
put demands on limited
time.
Mother is capable of do
ing what motivates her.
She can make her mark as
a mother and at the same
time make her way in the
competitive world outside
- and win, hands down
KEEP INFORMED
With A
Subscription To...
THE
CHARLOTTE
POST
Peeler’s ^
Portrait Studio
“FIRST...FOR FINE PHOTOGRAPHY”
CALL NOW
FOR AN APPOINTMENT
24-Hr. Answering Service
Phone: Phone:
392-2028 392-0945
Photo Journalist Service
Wedding Photography
Group Photography
Photo Copy and Restoration
i—
Civic and Social Functions
Passport Photos
• r
r *
FmJ. Efficient Service.
For Firot floility Photography