To Continue Fight On Crippler—After Victory No one will be happier to see Drl Pascal F. Lucchesi when he comes marching home than Johnny O'Rourke. Dr. Lucchesi had Johnny well along on his way to victory over infantile paralysis when the time came for him to lay aside his hospital garb for Uncle Sam’s khaki. When Victory over Axis aggression is a reality, the physician will go right on fighting the Crippler, childhood’s enemy on the home front. This remarkable picture, taken at the Philadelphia Hospital for Contagious Diseases, shows Johnny and his pal who is helping him to recapture the miracle of motion, childhood’s natural heritage. Throughout America there are thousands of children like Johnny O’Rourke who have been aided by The National Foundation for Infantile Paralysis and the March of Dimes, which occurs this year January 14*31. (Photo, courtesy Philadelphia Inquirer) Following Transylvania ^ I This column is devoted to news of men serving ? their country. Such news is solicited from parents I and friends of these men. “Revenge Pearl Harbor” j " " ------—... .. ......—-4. Pfc. Donald Jenkins has been transferred from Camp Peary, Va., to the Pittsburg Replacement de pot, Pittsburg, Calif. In a recent letter to this paper, he said, in part, “I have been sent out here, for how long I don’t know, but it is not far from the briney. I wish you would send The Times to me here, as I read it every time from cover to cover.” Pfc. Jenkins is the son of Mrs. Frank Jenkins, of Brevard. Fred A. Owens, seaman in the navy, is at a New York naval train ing station, and writes that he likes navy life very well. His wife is the former Miss Davie Banks, of Brevard. Fred is the son of Andrew Owens, of Brevard. Cpl. Howard L. Volrath, who is overseas serving in a gunnery bat talion, writes to the editor of this paper, “I am receiving your paper and enjoy it a lot and like to read the news from back home.” Pfc. Auburn Waldrop, son of Mr. and Mrs. Van B. Waldrop, is a paratrooper somewhere in Eng land, and has been overseas about three months He has been in the army four years. Another son, Pfc. V. B. Waldrop, Jr., joined the marines the past November, and finished his boot training in San Diego, Calif. He is now at Ocean Side, Calif. Ensign Paul Jones, son of Supt. and Mrs. J. B. Jones, has grad uated from the reserve midship man school at the University of Notre Dame, Ind., where he re ceived his commission as ensign on Jan. 20. He has been home on a 5-day leave, and left Tuesday for an amphibian base at Norfolk, Va. Lt Fred G. Fowler, who has been stationed in the Panama area with the U. S. army air corps as a fighter plane pilot, is now spend ing a furlough at the home of his mother here on Country Club road. B PRINTING LETTER HEADS— ZBILL HEABSZI ISTATEMENTS “ENVELOPES— “OFFICE FORMSZI —CIRCULARS— I VISITING CARDS— IWEDDING ANNOUNCEMENTS— ! THE TRANSYLVANIA TIMES PRINTING—PUBLISHING I PHONE 7 BREVARD, N. C. ; Lt. Fowler entered service in Oc tober, 1942, and had been in the Panama area for the past six months. He has just returned to the states and will go from here to Florida on February 3. He was formerly employed at Ecusta as a machine operator. Pvt. Floyd W. Callaham, who has been visiting his wife here, left Tuesday for Nashville, Tenn., where he will engage in maneu vers in the engineering corps. He was transferred from Camp Breck inridge, Ky. He has been in ser vice since last August. Hairman M. Merrill, son of Mr. and Mrs. Harley Merrill, of Pen rose, and William R. SenteJle, son of Mr. and Mrs. G. C. Sentelle, of Brevard, Route 2, both aviation cadets, are at the pre-flight school at Maxwell Field, Ala., where they are training in the army air forces for nine weeks of intensive in struction. Pvt. Robert C. Rogers, is in the South Pacific in the field artillery, where he is in the instructor’s training school detachment. He has been is service three years. He is the son of Mrs. H. G. Rogers, of Lake Toxaway. Capt. John M. McGehee, MC, of Brevard and Cedartown, Ga., has arrived safely somewhere in Eng land. For many years he was on the staff of the American Red Cross aquatic school at Camp Caro lina. He is with the general hos pital unit of the U. S. army. Philip F. Osteen, gunner’s mate third class, has been spending his 12-day leave here with his mother, Mrs. H. R. Redmond. He has seen action in the South Pacific and other foreign places in the the atres of war. He returned yester day to his base in New Orleans. Trainee Robert L. Oates, son of Mrs. Ethel S. Oates, of Rosman, is at Oregon State college, where he is taking training for engineer in army specialized training pro gram. He has completed two terms in this special course. Oates en tered the army in January, 1943, and received his basic training at Keesler Field, Miss., and was then given special training as adminis trative and technical clerk at Salt Lake City, Utah. He was stationed at Fort George Wright, Spokane, Wash., in headquarters of the Sec ond Air Force. He was employed by the Silversteen Industries, Inc. Charles L. Reid, who has been at the naval air base, Norfolk, Va., hospital since last September, has received a medical discharge and is now home with his mother, Mrs. A. L. Bagwell. He was in military service 16 months. Inquiries regarding the safety, welfare or location of servicemen may be made through Red Cross when families have been unable to get a response to letters or cables through regular channels. When a message announcing that a serviceman is wounded, killed, missing or a prisoner of war is returned to the War De partment because the next of kin has moved and left no forwarding address, Red Cross Home Service attempts to locate the person named. Down Vow? Aliev V_RV s j~ v-W Ree Townsend | (Editor’s note — Miss Townsend j is on the sick list at her home, but expects to return soon. Like i all good newspaper people, she doesn’t let a little illness prevent her from writing.) I _ It is rather hard to sit down in South Carolina and write a column of interest to people around Bre vard. One thing which seems gen eral, however, is interest in the Fourth War Loan drive. We work ed on advertising for the drive in Transylvania county and now that we’re home for a few days all the advertisements we can find in Marlboro’s papers are concerning the drive. i __ Another item of non-local in terest is the recruiting of women for the armed forces. Corporal Jaramillo, of the Fourth Service Command, who spends Mondays and Tuesdays at Patterson’s, was trying to find eligible women in and around Brevard when we left. And now every time we go in the post office in Bennettsville we see recruiting officers. The “run” on non-rationed OPA release shoes also seems to be going on everywhere. Schulmans was seemingly about to sell out along the shoe line last week. We heard some of the Brevard women talking about the stampless buy ing. They said that they were buy ing shoes which they had wanted alL along but hadn’t felt like giving up a stamp for. Also wearing new shoes, but definitely the kind for which one has to give a stamp, is Herb Schain. It sounds as if he went on a shopping expedition while in New York during the holidays. We aren’t sure just where he did his shopping, but Editor Anderson is wearing some war time shoe models which have a suspicious looking newness about them. Recently we had to call one of Brevard’s leading citizens on busi ness. When his wife answered the phone we had a good laugh over her questioning him thus: “A_, can you leave the baby long enough to answer the phone?” Bryan Shiflet was found trying out his ability as a carpenter one day last week. From the looks of things he was doing a pretty good job too. The same day (which evidently was clean-up day at the Clemson and Co-Ed theaters) Mar garet Carter was doing a tip top polishing job on her desk. Paul Pipkin sent out a number of extra copies of The Times last week. That was a pretty good pic ture, Paul! Farm agent Glazener also requested extra copies. Per haps he is going in for Public Relations work these days. Transylvania was well represent ed at the Shriners convention in Charlotte last week end. From the looks of the city almost all Masons had a good representation. There surely were some “extra men” in town. Knitting seems to be a popular pastime for Transylvania teachers. Brevard high’s Miss Hudson has been keeping in practice by work ing on a white muffler. Miss Free man, of the Rosman staff, does her fancy stitching on sweaters. Miss Lyday, who teaches at Pisgah Forest, has also been clicking knit ting needles lately. Yes, the Tran sylvania school system may employ good teachers, but they find good knitters as well. Human things must be known to be loved; but divine things must be loved to be known.—Paschal. When yr ur doctor asks where you prefer to havd your prescription filled, say; VARNER’S, because: Filled only by registered pharma cist; as written and at reasonable prices. (Advt) How Does Your Advertising Investment Compare With The Average.... 7 7 ■ ■ 95% of all failures in business are from the ranks of non advertisers . . . Only 5 per cent of those that fail are advertisers. — According to Bradstreet. Competent business men scale their adver tising investment in proportion to gross sales . . . Then they use their advertising on a pro gram basis so as to follow a systematic plan. *The following percentage of gross sales usually are fol lowed, according to surveys made by recognized authori ties. Department Stores. 2.5 Men’s Stores. 3.3 Women’s Wear Shops. 3.1 Furniture Stores. 6.3 Drug Stores. 2.9 General Merchandise. 1.5 Jewelry Stores . 3.1 Grocery Stores. 1.0 Meat Markets. 1.0 Specialty Shops . 3.8 Dry Cleaners and Dyeing. 3.3 Hardware Stores . 1.0 Other Businesses . 2.0 What About YOUR Firm, Mr. Business Man ? Check your gross sales and your advertising percentage can easily be figured . . . Your business cannot differ much from the average in your line, and if you wish to improve it—or even hold it where it is today— then you cannot ignore your duty to yourself . . . And maybe we can help you. The advertising medium that for many years has produced the greatest results for business men who have decided to reach homes in this trade territory with their messages is— The Transylvania Times Adjudged the Best Large Non-Daily in North Carolina and Second Best in Nation Last Year. ♦Figures compiled by Harvard Bureau of Business Research and Northwestern University Bureau of Business Research,