A Combination J Vv-rrV/
K=E=!—l OUR $15.000 STOCK MUST GO! | "SSFFY
Zerden's Underselling Store
1304 UNION SQUARE
Hickory, North Carolina
ANNOUNCE A GIGANTIC NEVER TO BE FORGOTTEN MONEY SAVING
Combination sth Anniversary Clearance Sale
_ —, ...
Misrepresentation finds no place in our "make good" Quality considered our high grade line of Men and
policy. Advertising something for nothing or even D A „„ h+W ci, i? • w u * J t
at a so-called "one-half off" is merely a bait to catch B ° yS Clothln ®' Shoes > Furnishings, Hats and Ladies
the unwary. Quality goods are the only kind we Shoes is cheaper in one than any line of trashy short
sell. BUY NOW! lived inferior goods. Make us prove it!
' M , F Oc S M I F £ S • M £ NS M £ NS MENS MENS MENS MENS MENS ' MENS MENS and MEN? BOYS WASH
HOSF HOSF Hnop us?cr. ~ 25c * oc sl - 25 $1 and 75c 60 and 50c BOYS 25c 25c SILK SUITS $1 and
-I h " se HOSE HOSE SUSPENDERS SUSPENDERS DRESS SHIRTS SHIRTS SHIRTS SHIRTS HANDKER- 51.50 will go at
c lic l9 c 39c 19c 38c 85c 79 and 58c 39 and 29c 21c CHIEFS 19c 18 up to 75c
THIS IS OUR FIFTH BIRTHDAY!
Five years of successful selling. Five years of pleasing particular, exacting buyers. That's our record and do you blame us for feeling proud of this enviable record. Stand
ing back of the dependable merchandise we sell is the secret of our success. We handle the products of the greatest makers, they stand back of everything, so it is here you
buy with safety. The world's famous Rice and Hutchins Shoes go at this sale at interesting reductions. They are the best thing afoot. Appreciating your kind and liberal
patronage we announce this welcome Combination and Clearance Sale. You have been good to us and we are going to be good to you by giving you quality goods at prices
interesting and attractive.
BE SURE AND READ THIS! 15 DAYS ONLY!
| MENS $3.00 HATS MENS PANTS $1.50 1 • "TV . . MENS $4 PANTS All our CAPS will go ft |
Sale W Clothing Department Sale
MENS $1.50 HATS MENS $i4.50 SUITS Our Clothing Department is more complete this season than ever before. AH MENS $2 PANTS Special baigains in TOW
at 98c m >9.VB at- t 3>1.48 els 5 up to 15c H _
||l A standard lines of clothing such as the Eagle brand and the celebrated Beacon brand. ———— = A
V |QrTO '- ADIES .*'•,» WRAPS MENS MMJ SUITS Be sufe a „ d come j„ an() look thcse |j ncs over as thcy are second t0 none in qua l. * 5 - VIO M \
LADIES UNDERWEAR MENS SiO.eO SUITS '')• S 'y' e an( l fit* BOYS 50 and 75c KNEE $3.50 TRUNKS
25c value at 19c at $7.48 SSSSSS * ! PANTS 43c at $2.23
| iilif *)n, x o^ TS MENS a ,nf 75 SLlTS Come to the UNDERSELLING STORE on B^f 0 s Sir s3T ts KSai Inly
LI Li IT $2 LADIES WAISTS YOUTHS $7.00 SUITS the ITlOrninfiC Of BOYS SUITS 3to 8 $6 SUIT CASES UU
at 98 and 69c for $3.48 & $2.50 value $1.69 at $4.25 m J
LADIES 50 and 75c MENS $1 OVERALLS m•* "XT "M" "j "i | | MENS 50c NECKWEAR $5 SUIT CASES _ _
4QiL waists a. 45c , or 83c jaiUiOa}, JUI y 1 7 111. al 4QIL
jy 111 8 At that time will be ushered in an era of price cutting of such stupenduous magni- BOYSSI PANTS §4S^JS2S3 SES . I^rllf
MFNS 50c UNDER- BOYS SUITS 9to 18 tude that all Competitors will be astonished. BOYS 75C KNEE Boys and Childrens
WEAR 39c $6 value $3.48 to $4.48 ======^==" PANTS 58c Straw Hats at any price _________
5 Years Of me wlar ». n £ er ' "isSEiF Bon'* for § et the date - Sale begins
I and gum metal at sl* if 'I This Is Our
SUCCeSSfuI MEN |h?RTS O 4J^ ING B »3?a?ueTl S *l.'7J l ' Saturday, July 19th I O»-ORDS08c «>s°23 I VCML SKIRTS »2koo I FIFTH
SELLING BO s Y u s ilsa™'c ON L^!ff.'«a T „ s y a "ic° ds . and will last for 15 days only. cl »?™fuF s LADIE |« B SKIRTS BIRTHDAY
OUR ENTIRE STOCK OF MEN AND BOYS HIGH GRADE CLOTHING AT APPEALING REDUCTIONS
LADIES $6 imported LADIES $6 FRENCH LADIES $4 PANAMA LADIES $4 MOHAIR LADIES $3 PANAMA Medow Blouses for La- BOYS WASH SUITS BOYS $3 and $3.50 MENS $5 SHOES MENS $3 SHOES
TI\'FF DRFCK SKIRTS at SKIRTS at SKIRTS at , SKIRTS at dies, Misses and Chil- $1 and $1.50 at SHOES at at at
for $3 98 $3 75 $2 48 and $2 23 $2.23 and $1.98 $1.98 dren latest styles 48c 48 and 73c $2.48 and $1.89 , $3.48 $1.98
' _ ________—— —— —— ——— ———————————
MENS £4 SHOFS and I \DIES $3 50 SHOES LADIES $2.50 SHOES Black and White 50 and MENS $7.50 and $6.50 $1 and $1.25 $3 SUIT CASES $2 SUIT CASES $1.50 SUIT CASES $1 SUIT CASES •
'-d ogEs a, and OXFORDS at 75c PETTICOATS at RAINCOATS a, £ £
Do not confuse this sale with so-called "sales" or sensational readings of trashy sales in which inferior goods are
"dumped" here in order to mislead you. This is a legitimate, honest sale of the highest grade of merchandise made
Lest You Forget, Sale Starts SATURDAY JULY 19, 1913
Positively No Credit During This Sale All Goods Will Be Exchanged During Sale
Be Sure You Are In The Right Place
THERE IS ONLY ONE
ZERDEN'S UNDERSELLING STORE
1304 Union Square
HICKORY, - - - " " NORTH CAROLINA
Look For The Big Circulars In The Window