-
- s ', -
w
111
M
orale Is Winning the War!
AN American is capturing a Ilun not because he
is any heavier or stronger or older or bigger, but
just because he has the fighting spirit .which his
enemy is losing.
That's morale.
"Where are" those 'Germans? Let's get at 'em!"
yelled an American before Chateau-Thierry He was go
ing under fire for the first time. He was wild to get there!
"We are constantly on the alert and are afraid the'
Americans are going to attack," wrote a German to his
wife. He was captured before he could mail the letter.'
"The men are so embittered," wrote another Hun,1
"that they have no interest in anything, und they only
want the war to end, no matter how. We ure only slaves
of the Government." Now he is a prisoner, too.
men without it Napoleon called morale three times as
important as other factors in war.
The strain comes with the first swift change from civil
to railijary life, when these organizations give your man a
place to meet his family, books to read and study, the
hospitality of American homes, when whole cities are re
adjusted to the new conditions created by having a can
tonment nearby.
It comes later, too, when a man has been off in some
lonely camp for weeks, when the war itself seems miles
away, when letters are irregular and home seems some
where in another world, when a man has lived out in a
gun-pit or a dug-out, has slept in filthy straw, when tho
bodies of his friends lie just. beyond b'rn. out in No-
Man's Land.
Every despatch from France
American fighting spirit
stones of individual valor.
Morale makes Americans
glad to fight for freedom. The
lack of it makes Germans
hate to fight for Prussia.
Our soldier knows he is a
free-born fighter. He is no
slave of any Government.
He is part of a nation waging
war. He wants to fight. He
needn't be driven into battle.
He yells :;4Let's go!"
That's mora' I Let's let
them keep it I Let's keep
them keen and fit and confi
dent! General Pershing finds
that 900 men who have a
hut to spend their evenings in
are more e&ctive than 1000
brings new proof of
1 11 II
Why you should give twice as much as
you ever gave before I
The need U fur turn 70 greater then any ift ever asked fur
ince the world began. The Government ha fued this iuiii at
$170,500,000.
By (living to these seven organizations all at once, the cost and
effort ot tii additional campaigns it saved.
Unless Americans do give twice as much as ever before, our
solitir and sailors may not enjoy during 1919 their:
3,600 Recreation Buildings 2,500 Libraries supplying 5,000,000 books
1,000 Miles of Movie Film 85 Hostess Houses
100 Leading Stage Stars 15,000 Big-brother "Secretaries"
2,000 Athletio Directors Million! of dollars ol borne comforts
When you give double, you meka sure that every fighter ha the
cheer and comforts of these seven organizations every step of the way
from home to the front and back again You provide him with a
church, a theatre, a cheerful home, etore, a school, club and an
athletio field - and a knowledge that tha folks back home are with him,
heart and soul!
You have loaned your money to supply their physical need.
Now give to maintain the Moral that la winning the war!
That's when the men and women of your organiza',
tions overseas can show our,
fighters that they aren't for
gotten, that home is follow
ing them up to the gunk
Sports, entertainment, edu
cation, religion, warmth, and
cheer and friendship theso
are the forces that are work
ing to keep morale Up to a
victory pitch.
On you, this week, depends
this question of morale.'
These are the seven recog
nized activities through which'
the Government enables you
to stand behind your fight'
ers. Their value depends on
just how much you, as an
individual, will give to help
them hasten victory. Give as
you never gave before 1 Give;
for morale 1
UNTIED WAR "WORK CAMPAIGN
Li-.. av:i
mi
.J
jjy Xyv wlo)3S,Bi yJ-
-.jr... a eo,l"StfJca fVj
Thb Space Patriotically Contributed By Halifax Paper Corporation
m
v
0
u