Newspapers / Daily Tar Heel (Chapel … / March 25, 1996, edition 1 / Page 2
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2 Monday, March 25,1996 Journalism School Visitors Look At Political Campaign Coverage BYLEANNSPRADLING STAFF WRITER Media members took a hard look at problems covering presidential elections this weekend in a program titled “Mass Media Coverage of the 1996 Elections: Is It Substance or Sizzle?” Journalism educators and professionals from across the nation, induing members of the journalism school’s Board of Visi tors, listened and spoke about topics re lated to election coverage. Journalism Professor John Sweeney, who was named “the best advertising teacher in the South" by Advertising Age magazine, began the session by examining negative political television ads, saying these ads persist because they are effective. “If I say something nasty about a party, people would look at me and say, ‘How could you?’ Then they would turn to that party and say, ‘Well, did you?’ and then I’m off the hook,” Sweeney said. Sweeney showed political television ads from the 1950s to the 1996 New Hamp shire primary, including a famous Lyndon Johnson ad that began with an image of a young girl play ing with a flower and ended with images of bombs and war. “Advertising is all about finding what makes heads go like THAT,” Sweeney Tan 1 Month for $45 1 sf. Open 7 Days A Week! **** 942-7177 'fyCcte Nails‘Tanning-Waxing'Massages j 1 „ • q 3 miles from campus, 15-501 S. & j L LfJULfJL. as,-.Smith Leve[_Road at^>tar^oint__ Tth Annual Phi Mu ;; G!f Classic // Yj to benefit Children’s Miracle Network 6% JJ Saturday, March 30 Finley Golf Course • Teams of 4 - Captain's Choice f° r non-students, $45 for students Donations Welcome! To register or for more information call 929-2532 The Yogurt Pump has gone \j? ®® \ % y Come try our delicious nonfat flavors... PEANUT BUTTER & BUTTER PECAN Swirled or Alone! They're totally nutrageous! Downtown Chapel Hill IU a fOAVv 106 W Franklin St. iNtonHc s Not Here) Lllw [ Jk )) \) W2 - PUMP UOOURT& if) North Durham IT 1 \\X JJ Northgale Mall (Nemo Carousel) OUIRO 'XP [j 286-7868 HEY-too bad that cappuccino comes from beans! Take Kaplan and get a higher score... ◄ — —► Classes for June exams begin soon Space is limited! For more information call 1-800-KAP-TEST KAPLAN E-mall: infoQkaplan.com America Online: keyword “Kaplan" Internet home page: http:/ /www.kaplan.com •Offer limited to selected locations and test dates. Restrictions apply. Call for details. said, snapping his head around. Sweeney pointed out that speech in political ads is unregulated by the govern ment, unlike speech in commercial ads. “What’s unfortunate is, because this process is constitutionally protected, mud wrestling is usually where we end up.” Michael Pride, editor of The New Hampshire Concord Monitor and veteran of five New Hampshire primaries, spoke about what happened when hordes of jour nalists descended on his small state to cover “the horse race.” Pride said candidates would give voters in-depth explanations of their positions and plans in speeches around the state in the months before the media showed up. Ironically, Pride said, the voters most wanted to hear the candidates speak about issues in the last week before the primary, but the media would show up then and coverage of issues would give way as can didates scrambled for attention. “Those packs of iV crews have sup planted the amber waves of grain as an American symbol,” Pride said. “In the presidential campaign itself, substance has a short shelf life.” Pride said his paper attempted to com bat this by interviewing the candidates early and saving hard-hitting stories such as a chart of where each candidate UNIVERSITY & CITY stood on various issues and a story about how Lamar Alexander got rich—to run in the final days of campaigning. Pride said he and his staff tried their best to maintain good local coverage during the primary. “There was a loss of emphasis because the front page was dictated by the election, but there was plenty of coverage on the local page.” In the last speech of the day, Michael Gartner, US A T oday columnist and editor of The Daily Tribune, of Ames, lowa, took up the issue of local coverage. He described the swarm of reporters assigned to cover the primary trying to get stories they could have gotten from the wire. “You have to say to yourself, what would these people be covering if they weren’t in Iowa? And why are they here?” Gartner noted the lowa caucus occurred at the same time as local events having a huge and direct impact on the lives of lowa’s citizens. Reporters were drawn away from local events to cover the pri mary. “If you’re going to commit a mass mur der in lowa, you’d better do it in the two weeks before Feb. 12,” Gartner said. Gartner said another problem was the isolation of candidates from real voters. He said Clinton and other office-seekers used to go around the state to diners and high schools to try to have real dialogue with citizens, but that approach was dying out. Gartner said that covering the news was not all grim seriousness. HENDERSON J °8 Henderson St -STREET- Aa c 9 h 4 T' H 40 BAR& GRILL Lunch Specials every 7' day. Giant selection NAVE TON NAB m the mi 11 nayst Beene <5 ym! If you have had mononucleosis in the last 30 days, you could receive SSO each time you donate plasma! SERA-TEC BIOLOGICALS 10914 E. Franklin SI. 942-0251 Bull’s Head Bookshop invites you to hear Martin Amis read from his new book The Information Tuesday, March 26 3:00 Bull’s Head Bookshop UNC Student Stores • 962-5060 New High School Arts’ Budget Faces Cuts BY LESLIE KENDRICK STAFF WRITER While Chapel Hill-Cariboro School Board members approved the 1996 aca demic course selections for East Chapel Hill High on Thursday night, debate con tinued on cultural arts funding at the district’s new high school. DaveThaden, amemberoftheECHHS planning committee and principal of the new high school, presented board mem bers with a catalog of the more than 80 courses ECHHS will offer in the fall. Thaden said plans for ECHHS focused on providing students with academic ad visers, smaller classes and higher standards for academic performance. School board member Nick Didow said ECHHS’s academic course offerings seemed to give students at the new high school the same opportunities as those attending Chapel Hill High School. "Overall, the total number of courses CAMPUS FROM PAGE 1 ancing act. The 1994 Nation of Islam incident at Howard University, a historically black university, is an example of the risk associ ated with free speech. At a student-spon sored rally, the main speaker, a Nation of Islam member, attacked whites and called Jews, “nogood, dirty, lowdown bastards.” Heavy news coverage of the incident in cluded editorials in The New York Post depicting the university as a “citadel of hate. ” Students reacted, claiming the school was misrepresented by the group. Officials pledged a stricter code toward hate speech. offered at Chapel Hill High is 155-168, depending on how you count it, and at East Chapel Hill High the number is 83 to 85,” Didow said. However, many CHHS parents and stu dents at the meeting said that ECHHS’s proposed cultural arts funding would leave the band program with fewer resources and opportunities than that of CHHS. ECHHS's proposed cultural arts budget allows for a part-time band director to teach marching and concert bands. “We have a pretty rich cultural arts package, but we do have a shortage in staffing,” Thaden said. Chapel Hill High School band director Steve Bingham said he was concerned that a part-time band director would put ECHHS students at a disadvantage. “I have a lot of students with me who will be going to East,” he said. “It’s unfair for East students not to have the same opportunities that CHHS students do.” Patrick Smith, a CHHS student, said a At Pomona College, a small liberal arts college in Los Angeles, a 200-foot wall covered in graffiti has served as a forum for freedom of expression for the past 20 years. College officials are now considering whether the wall should be tom down. Recently, bigoted messages and expres sions of violence against minorities have appeared on the wall. One example prompted college officials to re-evaluate free speech on campus. Following the 0. J. Simpson verdict, the words “Kill 0.J.” and a drawing of a noose were discovered on the wall. But enacting hate speech codes is easier said than done. Codes that are too broad have been deemed unconstitutional. Sev SPEAK OUT FROM PAGE 1 speak out, about 60 people joined hands and formed a circle. “Here are our allies that stand united against hatred and bigotry, ” saidNelsonas the group joined hands. About 300 people signed the petition, including Dean of Students Fred Schroeder, who also spoke at the speak out.“We can not, cannot lose their meaning in any sense by acknowledging the symbol as a joke,” Schroeder said. “The community cannot stand still when any members are dimin- CONGRESS MINUTES A summary of actions taken at the last Student Congress meting. ■ BSA-77-148 An act to approve equitable student parking. Adopted by voice vote. ■ BFI-77-143 An act to subsequently ap propriate $ 14,500 to WXYC. Adopted by con- Campus Calendar MONDAY Noon LYNN POWELL will read from her new novel in Donovan Lounge in Greenlaw Hall. 2 p.m. DISSERTATION SUPPORT GROUP: Handle the problems that block progress with spe cific strategies. University Counseling Center inNash Hall, 962-2175. Registration required. You're The Reason It Wore L_ I Bright Horizons is America's leading provider of employer-sponsored child care. We owe our success to our dedicated employees. Recognized by Working Mother magazine as one of America's "100 Best Companies," we provide child care ervices to leading employers including IBM, Glaxo Wellcome, First Union Bank and Mattel. Currently, we're staffing for several new centers in the Raleigh area. Open Yourself to Unlimited Potential At Bright Horizons, you'll enjoy competitive pay and comprehensive benefits, including health, dental and disability insurance, 401 (fe) retirement savings plan, tuition reimbursement, and a child care discount. Bright Horizons Children's Centers 109 Brannigan PIACE Cary, NC 27511 Phone: (919)460-5981 EOE BRIGHT HJ&RIZONS® ■ ■ London s2o9* Paris $229* Frankfurt $229* Madrid $249* Amsterdam $249* Prague $279* Rome $299* Moscow $349* CML FOR * FREE SIVOOT TlWas MRGAZMEI fMWWffI Travel 137 E. Franklin St. Suite 106 Chapel Hia, NC 27514 (914) 942-2334 http^Awwxl.ofß/ct/etsHomJtin Eurailpasses ISSUED on-the-spot!] etjr Sail}} ear Hppl part-time band director could not give stu dents the same quality of instruction that Bingham gives his students. “Band really does require a full-time position,” he said. “Dave Thaden said himself at an East planning meeting that Steve Bingham is the hardest-working per son he’s ever seen in his whole life.” Funding and scheduling problems might also make band at ECHHS an extracur ricular activity ins tead of an academic class, Thaden said. Eric Fletcher, a CHHS sophomore who will attend ECHHS next year, said having a part-time band director and holding band after school would cause some students to choose other activities over band. Thaden said he would try to make note of students ’ input in his budget requests for ECHHS, and he would look at other alter natives, such as sharing an assistant band director with CHHS. “It’s expensive to open a high school, and I’m not going to pretend that it’s not.” eral universities have tried to enact hate speech ordinances that would effectively ban certain types of speech from campus. But the battle is uphill, as evidenced by the recent repeal of the hate speech code at Stanford University. Stanford University’s hate speech code, passed in 1990, was deemed unconstitutional in February of last year, after a lawsuit was filed by nine Stanford students and alumni. The lawsuit claimed the code violated free speech rights. Stone said major universities such as the University of Michigan, Tufts and Stanford had all failed in their court at tempts to enact a hate-speech code on campus. “I can’t think of a campus where it has been successful.” ished for any part of their being.” Nation of Islam member Fred Mohammed said he condemned the swas tikas and the intolerance for different reli gions and races.“ However, this bigotry arises not so much by action but by inac tion. It is a manifestation of evil that lurks inside human beings,” Mohammed said. “We need to look inside our hearts and root out those thoughts of bigotry and hatred.” Chris Lea, a junior, said the swastikas affected his Jewish friends. “I’ve lived here and it always seemed an open place to me but I’m forced to wonder about that now.” sent. ■ RET-77-150 A bill to censure representa tives Caldwell and McKamey, and to expel representatives Kimzey and Young. Adopted by consent. ■ BFI-77-141 An act to subsequently ap propriate $ 1350 to the Alliance ofßlack Gradu ate and Professional Students. Adopted by consent. ■ RSA-77-147 A resolution to condemn the theft of the Carolina Review. Adopted by roll-call vote 13-5-1. ■ RSA-77-149 A resolution to encourage the University to fund the Great Decisions lecture series. Adopted by consent. ■ RSA-77-138'A resolution to recognize the achievements of the UNC Law School moot court teams. Adopted by roll-call vote 14-3-1. ■ BIC-77-145 A bill to amend Title TV of the Student Code. Bill passed. 3:15 p.m. CAREER CLINIC: Develop an ac tion plan for choosing a major or career. University Counseling Center in Nash Hall. 6:30 p.m. UNIVERSITY CAREER SERVICES will sponsor a presentation by the Marina School at 209 Hanes Hall. Open to all interested students. This is a private school founded in 1989 to teach free thought for Russian students. The American curricu lum was developed at UNC. 7p.m. Professor ERNEST ALLENoftheW.E.B. Dußois Department of Afro-American Studies at the University ofMassachusetts at Amherst, will discuss Asian Influences on African Americans in 101 Greenlaw Hall. 7:30 p.m. THE DIALECTIC AND PHILAN THROPIC SOCIETIES will debate the topic “Was the American Revolution Justified?” at their next weekly meeting in the Dialectic Chamber, third floor, New West. Everyone welcome! 8 p.m. Film showing of “CRIMES OF THE HEART” followed by playwright Beth Henley’s comments. Free admission in Hanes Hall audito rium. 8:30 p.m. LEON TUCKER, singles pastor at Providence Baptist Church in Raleigh will be speak ing in Carmichael Ballroom. Open to everyone. Sponsored by FCA. - fK|l OKS Select TestP&p A L A6RV lf|!!§j|P§ 929-PROP dm':<6*AT.LSAT,M(S'raSi
Daily Tar Heel (Chapel Hill, N.C.)
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March 25, 1996, edition 1
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