Newspapers / The Progressive Farmer (Raleigh, … / July 14, 1917, edition 1 / Page 1
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MARKETING SPECIAL frJn? CSS' LW cw ' Y ' ' II : J v- V r-v . , r- ? w -7y. RefdU.S. Pat. Off Up . i . . . . , -. - , A Farm, and Home Weekly for The Carolinas, inia Georgia, and Florida. FOUNDED AT RALEIGH, N. C Vol. XXXII. 28. o 4 nPTmrv a tttt r j' i a OV 1 U JtVUY I , J U JLv I .11, l?l;0 $1 a Year; 5c a Copy Standardization and Cooperation Essential Profitable Marketing LAST fall, in many parts of the lower South, velvet beans hull were sold at $8, $10 and $12 a ton. At the same time Northern and Western corn was selling in the same sections for $30 to $40 a ton, despite the fact that the best feeding authorities agree that velvet terns have a feeding value almost equal, pound for pound, to that of corn; 'We knew of cotton seed, last year, selling at $30 a ton at the gin, yet before the season was over as high as $66 a ton was paid. Nearly every fall there are parts of the South where corn : is sold at much lower prices , than those prevailing' in nearby sections de pending on the North and West for their v. . :. .- : supplies. as we see it, the two measures mat will do most to 'remedy such bad !mar- keting conditions are standardization C and co operation standardization in production, so that the trade may know what to expect from any given com munity; cooperation in bringing about this standardization and - cooperation, in selling in lots large enough , to attract dis tant buyers. One of the reasons why cotton has been and is f such a .popular crop, is because it is probably the easiest ot all crops to market. The bale is "standard" in size, weight and shape, and grades are uniform. Now our first lesson is" to learn that other commodities, if they are to be sold for the best pos sible prices, must be similarly stand ardized. A buyer might pay little attention to a mixed lot of corn, some in the ear and some shelled, some"white, some yellow and some inje -mm mm of mixed; but of fer the trade a uniform grade of sounds dry, white or yellow corn, sacked in clean sacks of uni form size, and bids will be plentiful. Similarly, there will probably be a poor sale for a thousand gallons syrup made by Tom; Dick and Harry, every man's syrup put up in a different kind of container, with maybe a dozen grades of syrup in the lot; but put up every gallon in cans of the same kind and standardize the product so ..... . . , that syrup from every can is alike in consistency and flavor, and a sale is certain. And so it is all down the line, whether it be peas, beans, potatoes, livestock or what not, the stand ardized product brings the best prices. From Cauliflowers tQ Cotton, the Marketing Problem' will Never be Solved Ifcxcept Through Cooperative Selling DON'T FAIL TO READ- The South Carolina Warehouse System Ex plained . ; Danish Ideas at Work in the South . How North Carolina Farmers Should Market This Year's Crops . - . Good Appearance Helps the Farmer-Salesman . Keep Camp Busy ... . Needed Reforms in Marketing Cotton . Profitable' Marketing Means Cooperative Marketing . . . . . Use More Corn Meal More About Drying Fruits and Vegetables . 13 The second essential we would empha- , -" - size is cooperation to sell in quan tity. The large buyer in Savannah, New Orleans or Houston will pay no attention to an offer of a single bale of cotton, but offer 100 or 1,000 bales, and he is ready to bid. Likewise, wagon load of cotton seedmay not inter the big oil mill, but offer a carload or - two and top-of-the-market bids are almost certain. And the same is true of every other perishable or otherwise, that we sell; big lots bring the big prices. It follows, of course, since ' not one farmer in One hundred is big enough grower to ' ship in carlots, " that neighbors must pool their offerings if the best; prices are to be obtained. High quality and large quantity, to be secured by standardization and cooperation these are of first import ance to the small farmer who would get the highest "prices And now before the actual marketing season is on us, is the time to plan for these. , Page 5 6 - 10 10 11 11 12
The Progressive Farmer (Raleigh, N.C.)
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July 14, 1917, edition 1
1
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