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Thursday, July 18, 1963
Tar Heel News Analysis
By TOM GOODING
Tar Heel Staff
When a new student enters
the University of North
Carolina, he is immediately
confronted with the problem of
purchasing approximately $50
worth of text books.
In many college areas there is
no choice present the student
goes to the college supply store
and buys the books. However, in
Chapel Hill there are two dealers
in textbooks the UNC
Booketeria and the Intimate
Book Shop.
These stores are both
strikingly different but are
amazingly alike in what they can
offer the student in the way of
book prices, inventory and
service.
Both stores offer similar
prices on new textbooks.
Wallace Kuralt, owner and
manager of the Intimate book
store, said of their policy
regarding new books, "We pay
80 of what we charge the
students for a new book, this
price is plus 3 or 4 shipping
charge which we pay so our
profit is cut down to between 16
and 17.
"The publishers set the prices
McDevitt To
(Continued from page 1)
McDevitt said.
"The professional schools
such as nursing and pharmacy,
which were the main fields in
which coeds were admitted,
were training girls for careers.
The transition the liberal arts
program has to make is one of
guidance for the female in her
"new role" in life.
"College experiences serve as
an entre into the major fields of
interest after college. Most of
today's college girls will work
some time in their lives.
"As a woman, a coed must be
pragmatic. After she graduates,
she usually marries and starts a
family. But by the age of 40, the
average woman's last child is in
college. Then she must face the
problem of how to find new
meaning in life. College
experiences and interests are
vital at this period in her life."
Though UNC has
approximately 3,000 coeds on
campus now, the administration
strives to maintain a "closeness"
with the girls to avoid the
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Tar Heel Photo by Frank Girard
DERSHIE AND JONES McDEVITT
. . .bid farewell to UNC
on all new books so the cost is
not at our discretion," said
Kuralt
L.D. Myers, assistant manager
of the Student Stores, explained
their policy regarding new book
prices in a similar manner, "We
receive a new book from the
publisher and stamp it with a set
20 increase. In this marked
price is included the state tax,
thus a text at the booketeria will
carry a slightly higher price than
one purchased at another book
store which includes the tax on
the sales slip."
Myers then said that he
realized this policy of taxing
each book separately lead to the
student paying a few pennies
more than if the books were
taxed in lump sums but
explained, "The cash registers
could not ring up tax so the
book prices had to be stamped
with tax included."
Myers went on to say that
this problem will be eliminated
with the new store; "We have
purchased all new cash registers
at considerable expense which
will be able to ring tax on the
whole purchase, thus saving the
student money."
Both stores offer to students
problems of a multi-versity.
"The fewer the controls the
less 'meddling' means not more
freedom for the coed, but less
caring on the part of the
administration," Mrs. McDevitt
said.
"At UNC we try to maintain
communication with the girls.
We still write personal
recommendations upon request.
We have personal interviews with
each girl so someone on campus
knows her personally, and we
hope, someone she knows
personally so that she will have
someone to talk to and discuss
her problems with.
Though the enrollment has
increased, UNC still maintains a
one-to-fifty ratio for every coed,
which is unusual for a school of
this size, Mrs. McDevitt noted.
"We try to preserve the
opportunity for small group
experiences at UNC. More time
is being devoted to the residence
college program, to orientation
and to rush and the Panhel
program.
Mrs. McDevitt pleasingly
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the service of buying used
textbooks and accordingly the
service selling uSed books at
reduced rates.
Stan Frost, head of textbook
selling for the Intimate, said,
"There are many campuses
where there is no used book
buying the schools and local
stores just don't want to bother
with it On these campuses when
a student buys a book he has it
for life; he is just stuck with it."
Kuralt explained the
Intimate's policy as follows:
"We buy used textbooks at
one-half their original price and
sell them at three-fourths their
original price. If the book is not
going to be used again by the
university we will pay the
student what we can get from
the wholesaler for the book. We
receive only about 10 to 15
profit on books handled in this
manner.
"If we buy a book that is not
being used here for the next
semester for, say, ten dollars we
will get maybe $2.50 for it and
that's provided it is being used
somewhere.
"Although we are n6t
officially a college store we're a
member of the National
Leave
noted that orientation will be a
pilot study experiment next
year. "It is impossible to orient
girls to college life in one
week . . . it's too compact and
shallow. Next year we will have
weekly sessions to discuss topics
such as finding a place at UNC,
choosing a major and how to
study. This will be in addition to
the necessary annual orientation
program on the honor system
and women's rules.
Mrs. McDevitt said sororities
were another way of fostering
small group contacts.
"Panhel has had a good year.
They've de-emphasized the busy
work and encouraged more
individuality. They've had more
work with the Interfraternity
Council arid other groups on
campus.
"UNC needs more sororities
on campus. The new sorority,
Gamma Phi Beta, which was
rumored to be opening a chapter
on campus will not be coming.
The main problem is with the
zoning of Chapel Hill which
makes land so expensive for a
sorority to build a house and
become established.
During the past three years,
Mrs. McDevitt said she visualized
her position as an administrator
to have three main goals:
providing continuity, directing
services and helping develop
more opportunities for students
to become involved and become
leaders.
"It's becoming harder and
harder to communicate with the
students on campus," she said.
"Students question your motives
of involvement when actually
you are trying to help them by
providing guidance. They shy
away from any personal contact
with the administration.
"My hope for the future is
that there will not be more
anonymity-the breaking down
and isolation of the students
from the administration."
live
Association of College Stores. So
if we find out that another
school is going to use a book
that UNC won't be using we can
sell the book to that school for
half-price and this can buy more
from the students at a higher
price."
Frost, who handles the
buying of the used texts said,
"My trouble is I have to be a
gambler on most of the used
books that I buy. For example, I
don't have a list from the
Chemistry Department as to
what books they will be using
next year, yet, I just bought a
chemistry book from a student
for considerably more than a
wholesaler will pay. If they use i
this book next year, we will
make a profit. If they don't, we
lose money.
"If a book is not going to be
used again we will pay the
student what the wholesaler will
pay us for the book. Often this
is low but we can't sell it
Harvey
Film
Tar Heel Reviewer
THE THOMAS CROWN
AFFAIR. With Steve McQueen
and Faye Dunaway. Directed by
Norman Jewison. A United
Artists Release. At the Varsity.
The Tomas Crown Affair is a
feast for poor eyes.
Poor, meaning "without
money."
For this film just drips with
expensive taste, concerning
marvelously rich, stunningly
beautiful people. The setting is
upper-class Boston. The music is
sophisticated Michel Legrand (of
The Umbrellas of Cherbourg).
And the treats are thousandfold.
Just sit back and bask in the
wealth that will never be yours,
and watch the movie stars play.
And this is not to say that
Thomas Crown, thereby, is a bad
movie. It isn't that at all. It's an
escapist, entertainment
film-one of the best. The sheer
professionalism of
producer-director Norman
Jewison is evident in every
meticulous detail of every
perfect frame.
It is Jewison's first film since
In The Heat of the Night. Since
he can not hope to surpass Night
in a realistic thinking-man's film,
he has successfully turned to a
sleek and chic setting for
low-key comedy.
And man! what style!
The film is crammed full of
modern technique and fun.
Multiple screens are used to
provide plot interludes, and this
technique may soon replace the
montage as a means of
compressing time and action to
establish a mood.
But the people are the most
fun of all. Steve McQueen is
actually well-dressed and
clean-a change from his recent
grimy roles. He is the
mastermind behind the robbery
which begins the movie and
brings on investigator Faye
Dunaway.
Dunaway is gorgeous. She
stigated
elsewhere and we can't pay the
student more than we will be
paid for the book. We couldn't
remain in business if we did that.
"The university recently
stopped using a $4.75
psychology text book. I bought
some at one dollar apiece trying
to estimate the number that
would be used during the
summer. I bought five too many,
so there is $5 gone-the
wholesaler won't even buy them.
We don't buy these books
from them at 50 cents or $1 and
turn around and sell them for
five to six dollars. We sell them
to the wholesaler for within a
few cents of what we paid for
them.
"I make the decision so I
hope the students can
understand why we offer the
prices we do. I always try to give
the student the best deal I
possibly can," said Frost.
In regard to the booketeria's
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Elliott
rare
wears The Fashions of the
Sixties nearly all of them!-and
the clothes are truly beautiful. If
you can take your concentration
away from her near-flawless
face, that is.
Her talent surpasses her
beauty, however, and this
performance brings out the
seductress, hidden in Bonnie and
Clyde.
A chess game between
Dunaway and McQueen will go
down in movie history as a
serious rival to the eating
sequence in Tom Jones. While
Dunaway is examining
McQueen's living room, she
walks over to the chessboard and
begins caressing a pawn.
He: "Do you play?"
A pause.
She: "Try me."
They do play, but chess is
only the beginning. While the
investigator becomes more and
more involved with her suspect,
the audience is beginning to
wonder if she will change sides
and join the crooks.
After the movie is over, many
will still be wondering.
The main attraction in the
film can be summed up by the
word Skill. McQueen and
Dunaway have become new
screen personalities-tinlike their
previous roles. It's skill.
Skill, also, is responsible for
the lush photography, snappy
editing, and casting of
supporting characters. Jack
Weston is excellent as a bungling
thief.
Filmed in and around Boston
the film has no fake studio look.
On-location filming shows to
best advantage in the streets of
Boston and the beaches on The
Coast.
Glamour, glamour,
glamour The Thomas Crown
Affair just reeks of it. The
appeal is not plot, but Beautiful
Faces and Beautiful Places.
It's the kind of movie that
could never be shown as a Free
Flick. Carroll Hall is just
too . . .bourgeois!