Frats to fight image, stress public service
iti'y i ar MBei j
By LAURA SCISM
7bt Kna students wil1 Pbably hear more about the
BI Mile of Pennies this year than ever before.
And they'll probably be inundated with news about
other charitable drives sponsored by UNC's 30
That's because the Interfraternity Council (1FC)
thinks many students have stereotyped fraternity
brothers as be-bopping, beer-drinking bums who do
nothing for anybody but themselves. The 1FC wants to
change that image.
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Staff photo bv B' hum
It's a false image, says R. L. Adams, 1FC vice
president for public relations, who insists that the 1 ,400
UNC men who are part of the Greek system make
important contributions to the local community.
In terms of money given to local charities, that
contribution amounts to thousands of dollars. Adams
Fraternities contribute varying amounts to a
number of local charities, including the Orange
County Council on Aging, Campus Chest, the
American Cancer Society and the North Carolina
So instead of emphasizing things like the annual Phi
Delt Beer Chug and the ZBT All-Campus Party, the
1FC will go all out this year to publicize fraternities'
contributions to local and national philanthropies.
. Adams is quick to note that fraternities themselves
won't change and that they have always contributed to
philanthropies, something usually required by the
"Fraternities aren't going to change anything,"
Adams says. "We're still going to drink beer and raise
hell. We're still going to have our parties."
These, however, are activities IFC wants to de
emphasize because they contribute to the stereotyped
view of a fraternity member.
"Let's not emphasize the Phi Delt Beer Chug, except
maybe for who won." Adams explains. "Let's
emphasize how much money was donated to charity. It
all boils down to this: The faults of the G reeky system
are sometimes obvious, and the benefits go unseen."
A Daily Tar Heel headline last year, for example,
proclaimed: "Fraternities: Last Bastion of White
Supremacy?" Predictably. IFC officers were upset.
A Chapel Hill Newspaper headline last spring stated
that music at a fraternity court party had broken the
sound barrier, although the story itself reported onl
that police had stopped the music because ol
complaints from neighbors. The story failed to
mention the sound barrier. Adams savs he did not
notice a machine measuring the sound level at the part .
"We're running into a. pretty big problem" Adams
says. "People's minds aren't easy to change. With
freshmen, we feel that if we can make the information
available - accurate information they'll use the
information to make a more accurate judgment ol
Freshmen are the ones most likely to hae that open
mind, a fact that does not escape the IFC. During the
summer, letters were sent to each male freshman to
encourage him to consider fraternity rush.
In the letter. IFC vice president for rush Mark
Merritt noted that "fraternities at Carolina have a
great deal to offer to your personal development "
The opportunities he cited included contact with
people of various interests, backgrounds and lifestyles,
involvement in intramurals. service projects and social
activities, a chance to develop leadership qualities and
a way to save money.
Freshmen also received a letter from IFC adviser
Roslyn Hartmann. an assitant dean in the student
affairs office. She touched on two of what Adams calls
myths which plague fraternities: Ihev are more
expensive than dorm or apartment living, and
fraternity membership hurts grades.
Not so. say Hartmann and Adams. The cost of
fraternity rent and fraternity meals is well below those
same costs in dorms and apartments.
W X -x t v f
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Stuff photo hy Btuc CUrk
The Interfraternity Council wants to increase student awareness of fraternities'
contributions to the local community, so the IFC will go all out to publicize Greek
sponsored charitable drives. Pictured here are scenes fromthe Chi Psi Valentine's
Day Parade and the Sigma Chi Derby Day.
Continued from pnae 1
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