The Tar HeelThursday, July 13, 19899
Desktop oublishine:means 'business for store
This first article in a two-part se
ries on aspects of the revolution in
the printing and publishing industry
looks at how a local business uses
desktop publishing to offer flexibility
previously unheard of. The second
will show how our own campus news
paper, The Daily Tar Heel, has seen
its operation transformed in the past
five years.
By JIM GREENHILL
Staff Writer
"I see the extinction of traditional
typesetting," said Vicki Gardner, one
of Desktop Publishing, Inc.'s two full
time employees in Carrboro.
The company's first store opened
in Durham in 1985, and a second
opened in Carrboro in October 1987.
A store in Raleigh has borrowed the
name and corporate image (although
it is not owned by the founders), and
the company is considering franchis
ing. "People who've been to traditional
typesetters are amazed at the amount
of flexibility we have," Gardner said.
Desktop Publishing allows the com
pany to change layouts and correct
typographical errors up to the last
minute.
Employees at the Carrboro store
work up to 10 hours a day and six
days a week. Desktop Publishing's
employees are not computer special
ists when they first come to the com
pany, Gardner said. "We're all mis
placed liberal arts majors," she said.
Business is thriving and the com
pany will be looking to add a tempo
rary employee in the fall, Gardner
said. Businesses are the main clients,
then students, she said.
The company relies primarily on
Macintosh computers. "They're more
appropriate for desktop publishing,"
Gardner said. An Apple LaserWriter
Plus is used for printing.
Gardner estimated that the store
has 30 different software applications,
80 percent of which they don't use
very often. The company has accu
mulated software as it has been needed
and stores it on hard disc. The store
is happy with the Aldus PageMaker
3.0, Microsoft Word 3.0 and
MacWrite 5.0 which are their three
major tools.
The store also uses Mac Draw,
SuperPaint, FreeHand and Illustrator
for artwork. The latter two are used
mainly for special effects such as text
rotation and running text around
graphics, Gardner said.
However, Gardner said that the
company should be "flexible" when
it comes to the software, warning
against "the tendency to be too de
pendent on a certain piece of soft
See DESKTOP, page 10
m
5
104 W. MAIN ST
CARRBORO
967-5104
tAAtW -SUN HT
-" CO-' (y
uUVJ J L3LM U Vyuu L
Look for the Red Tags to save Green!
Our July Inventory Clearance continues . . . overstocks, demos, closeouts. blemished, special purchases,
trade ups . . . most products are not in factory-sealed cartons but come with full manufacturers' warranties.
All qualify for Stereo Sound's Extended Protection Policy. Product mix will vary by location. Many more
unadvertised specials! All quantities are limited! Shop early for the best selection. Sale ends July 18!
NA0S24O
Nakamlchl OMS2A
Nakamtchi OMS3A
NakamlcM OMS4A
Nakamlchl OMS5A
NakamlcM OMS7A
Yamaha COX410
Yamaha C0X51O
Yamaha CDX900
Yamaha C0X71O
Yamaha C0X81O
Yamaha C0X91O
Yamaha CDX610
Ugh performance, remote
control
Nakamichl qualty. remote
control
NakamicN qualty. remote
control
Nakamlchl qualty. remote
control
NakamicN qualty. remote
control
Nakamlchf $ best, ful
featured
3-beam laser,
programmable
4x oversamping, remote
4x oversompfna, remote
8x oversamping, remote
8x oversamping, remote
8x oversampina, ful
featured, remote
lO-CD changer. 4x
oversampiing
Ust SALE
398 269.95
429 299.95
B50 549.95
995 629.95
1650 899.95
1995 1199.95
279 199.95
329 259.95
649 349.95
499 369.95
599 419.95
699 470.95
599 475.95
Utt SALE
Kenwood KKA47 40 watts per channel 239 179.95
Kenwood KKA67 SO watts per channel 499 289.95
remote
NAD7020E 20 watts per channel Ngh 279 229.95
performance
NA076OO Top of the me. ISO watts 1598 1299.95
per channel
NakamlcM SR4A 60 watts per channel 995 679.95
stasis amplifier
Yamaha BXSOO 37 watts per channel 299 249.95
Yamaha RXSOO 50 watts per channel 399 339.95
remote
Yamaha RX900 85 watts per channel 799 599.95
remote
Yamaha RXUOO Top of the Ine. 125 watts 999 799.95
per channel remote
Hitachi CT2076
Hitachi 2670
Mitsubishi VS414
Mitsubishi CK3514
Mitsubishi 565566
NEC CT2006
NEC CT20I5
NEC CT2606
NEC 2610
NEC 2620
NEC 2770S
Philips 20J160
Philips 20J170
Philip 27.1233
Pioneer S026O1
Pioneer SDP401
Pioneer SDP402
Pioneer SDP5Q20
20 stereo TV monitor
26" stereo TV monitor
40" rear projection
35" console digital
stereo
SO" rear projection TV
in beautiful cabinet
with doors
20" stereo TV monitor,
remote
20" stereo TV monitor
with twin side speakers
26" stereo TV monitor
26" stereo TV monitor
26" stereo TV monitor
27" top-of-the-ne
stereo TV monitor
20" stereo
20" stereo with
picture-in-picture
27" stereo with
picture-in-picture
26" top of theme
40" projection TV
40" projection TV
50" projection TV
Utt SALE
439.95 329.95
699 599.95
2599 199195
3199 2599.95
3999 3499.95
549 379.95
599 439.95
799 559.95
999 579.95
999 649.95
999 629.95
469 419.95
529 469.95
899 749.95
1200 799.95
3500 1995.95
3500 2699.95
4100 2924.95
Utt SALE
(ea.) (ea.)
85.0 RL35 190 145.95
10 Penta 164750 999.95
KEF C80 575 425.95
Kllpsch Heresy 441 359.95
Unn Index 297.50 219.95
Polk 7C 274.95 199.95
PolkllT 449.95 349.95
PolkSDA-2B 650 450.95
Polk SRS 2.3 TO99.95 925.95
Yamaha NS535 75 49.95
Alpine 7256
Alpine 7907
JVC XLC3QJ
NakamlcM PA4CO
NakamlcM TD1200
Sabre Sound LMIO
Sabre Sound H8820
Sabre Sound SW1200
Sabre Sound CF1SO
Yamaha YCS600
Yamaha YCD5CO
Yamaha YCOTIOOO
Ust SALE
High-power AMFM 350 249.95
cassette receiver
AMFM CD player. 4x 870 599.95
oversamping. ful features
AMFM CD player 699 429.95
140 watts, mono amplfier 529 379.95
Top of the Ine. AM FM 1595 1 05O.9S
cassette player
One-piece. 3-woy box
speaker. 8 woofer for 310 199.95
pickup trucks .
One-piece. 3-way box
speaker. 8" woofer for 340 229.95
hatchbacks
One-piece 12-subwoofer 362 239.95
system for trunks
3-way box speaker with 460 299.95
12 woofers
6V M-range speakers 160 pr. 7595 pi.
CD player 699 429.95
AMFM CD player 849 649.95
Ust SALE
Hitachi 301 2 2-heod.VHS. remote 359 299.95
Hitachi 3050 4-head. VHS. remote 449.95 359.95
Hitachi 3800 Topoftheline.S-VHS. 1399.951219.95
digital
Mitsubishi HSU30 4-heod. VHS. remote 499 399.95
Mitsubishi HSU50 4-head. N-fl. remote 699 549.95
Mitsubishi HSU70 S-VHS. hi-fi 4-heod 1099 929.95
NEC 926 4-heod. VHS. remote 529 299.95
NEC 926 4-heod. VHS. remote 529 329.95
NEC 958 2-heocl hi-fi. remote 699 429.95
NEC 966 4-heod. hi-fi. remote 899 449.95
NEC 0X25OO Digital. 2-heod. N-fi 999 499.95
NEC DX5000 Digital. 4-heod. hi-fi. 1349 799.95
Dolby
NEC DS6COO Top of the me. ful 1499 699.95
featured
Philips 6485 4-head. VHS. remote 449 369.95
Philip 6565 4-head. N-fl. VHS. 599 469.95
ronoto
Philip 6665 Digital S-VHS. N-fl. top 12991 099.95
of theme
All camcorders are priced to gol
(Raleigh store only)
Ust SALE
Adcom GFA535 60-watts-per-channel 299.95 259.95
power amp
Adcom CTP4O0 Pre-amp tuner 349.95 309.95
NA0 322OPE 30-watts-per-channel 248 149.95
intergrated amp. power
envelop
NAD 3225 25 watts, power envelope. 249 199.95
85 watts of dynamic power
NAD21CO SO-watt power amp 398 329.95
NA0 13OO Preamplifier 398 339.95
NAD 3240PE 40-watts-per-channel 398 339.95
Intergrated amp. power
NA033OO 60 watts per channel 598 399.95
Intergrated amp. power
envelope
NAD 22COPE KXwatt power amplifier 628 527.95
Nakamlchl ST7 Tuner-"the besT 795 559.95
Nakamlchl PA7 200-watts-per-channel 2195 1250.95
stasis power amplifier, top
of the line-"the best"
Yamaha M 35 40-watts-per-channel 299 249.95
power amplifier
Yamaha MXIOOOU 260-watt power amp TI991049.95
Ust SALE
Kenwood KX57 Double cassette deck 229 159.95
NAD6240 Norms, high 298 219.95
performance
NAD63CO Top-of-the-line 898 699.95
cassette deck
Nakamlchl Dragon "The ultimate cassette 2295 1599.95
deck"
Yamaha KXW202 Double cassette deck 349 309.95
Yamaha KXW302 Autoreverse. double 449 399.95
cassette deck
List SALE
10 RX2
Kenwood 371
System
Kenwood 671
Remote Control
System
Yamaha AVC30
Yamaha AVCSO
Yamaha EQUOO
Yamaha AVXIOO
Yamaha CDVIOOO
Yamaha DSPI
Yamaha DSPSOOO
Turntabie-fuHy automatic
Includes KXwatts-per-channel
amp. tuner, double
cassette deck. 3-way
speakers and cabinet
Includes 125-watts-per-chamel
amp. tuner, double
cassette deck. 3-way
speakers and cabinet
Audio-video control amp "
Audio-video control amp
Stereo equateer. signal
processor, top of the line
Audio-video surround
sound amplifier
Compact dsctosef disc
player
Digital sound field processor
Top-of-the-lne digital
sound field processor
299
799
199.95
550.9S
1099 799.95
449
549
599.95
349.95
399.95
459.95
699 625.95
799 629.95
999
1899
649.95
1599.95
Check our low prices on
Bang & Olufsen demonstrators!
Since 1974, A Total Commitment to Serve Our Customers
-Vf
Since 1974, A Total Commitment to Serve Our Customers f"
dilllESIlM
AUDIO VIDEO CAR STEREO
Chapel Hill Raleigh
210 West Franklin St. 7105 Glenwood Ave.
(Across from Hardee's) - . (Next to Circuit City)
042-8546 Durham 782-4111
3111 Shannon Rd.
(Across from Belk at South Square)
v-oayy Winston-Salem
I6O8 S. Stratford Rd.
Easy
Financtng
Available
Greensboro
2705 High Point Rd.
(Next to McDonald's)
292-7400
tegwttobty. errors In prices otspecMcoMomd
(In front of Circuit City)
768-O150
vrSA