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THE PILOT, a Paper With Character. Vaas, North Carolina.
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TfflS BUSINESS OF
BUYING TIRES
.. .The tire buyer today is deafened by the claims of rival
manufacturers. Everybody is yelling- “barg-ains,” “dis
count,” “allowance,” “guarantees” and “service”—all
tricks of the trade.
The car owner is surrounded by superlatives—^bewild
ered by claims.
iVtoy, August 8, 192g.
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Compared to tires of other years, doubtless many of
these statements are true. Competition has made bet
ter tires.
But in comparing tires today, the buyer who seeks his
m.oney’s worth must consider one significant fact.
It stands out alone, unchallenged and triumphant.
It is this:
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MORE PEOPLE RIDE ON GOODYEAR
TIRES THAN ON ANY OTHER KIND
To maintain this popularity, each year, for more than
ten years, Goodyear has made and sold more tires than
any other manufacturer.
Goodyear leadership has been earned and kept by
building a tire worthy of the world’s largest manufac
turer of rubber. It is backed by world-wide service of
the same high character—courteous, expert, and in your
interest.
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Goodyear Tires won their supremacy upon the road
where claims are proved by performance.
This incontestable fact means something to men who
buy tires intelligently.
Over one hundred million Goodyear Tires have been
sold.
A hundred million buyers can’t be wrong.
Richardson Filling Station
LAKEVIEW, N. C.