Newspapers / The Farmville Enterprise (Farmville, … / Jan. 25, 1924, edition 1 / Page 2
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i'l< '? ? TW Fwrillt ftitgyrtec IB BOOn PBENTEBY * . ? " G. JL tWW,... Kifttor and Manager Un. 3. L. Shaefrteferd, lodety Editor SahaarifHia Prke Om Ymx n-50 fix Xoatko .75 Hunt Mentha .40 _ ' Pvahhod oft Application to Manager ' frx:r r*''"Y ' Xton^ aa- f cmnd mail matter Mag ?? lfttfc, 1*10, at tbo postoffiee at FnmWB% tforth Carolina, under 4U iot ef IVMi SrC 1878. ?'-ft. . B0TDC1 TUBERCULOSIS H ia rofroshtng to knew that on Monday, January 7th, the County faiiatf jiiima agreed to appropriate faada, with which to employ help for to pvfeae of teeting- every cow in flit county for tuberculosis. In this Im work to State and Federal de pavtatots are co-operating. After to test baa been applied on the County's cows, it then becomes a law tot no eew can be shipped into the eeanty unices tuberculine tested. This forward step will enable mothers to knew tot their children are drinking nSk free from tuberculosis. The Pitt County Chamber of Com uMffce was fortunate in getting the endorsement and full support of the following organizations: Greenville Model School Parent-Teachers Asso ciation, Greenville Evans Street Par ent^Paaehars Association, Bethel Pap snf-Ttachers Association, Farmville PazentrTseehers Association, Green ville Kiwanis Club, Greenville Wom an's Club, and Pitt County Medical - Society. ~ * ?Pitt Co. Cham. Com. Billetin. t . SAFETY! ^ Watch these columns for helpful aStkles en "Safety" next week. ?ELL IN TEE MAKING ?/ Tht newly appointed pastor of a negro church faced a packed audience when he arose to deliver his sermon on the burning' question: "Is There a HeOrV . "Breoern," he said, "de Lord made theworld round like a ball." "Amen!" agreed the congregation. "And de Lard made two axles for de world to go round on, and He put one axle at the North pole and one axla at the Souf pole.'* "Aaast" cried the congregation. * And the Lord put a lot of oil and grease la de center of de world so as to keep the axles well greased and sited." V r ?; "Amen!" said the congregation. **Aad then a lot of sinners dig wells ia Fwmsylvania and steal de Lord's oil and grease. And they dig wells in Keatachey, Louisiana, Oklahoma and Texas and Mexico and Russia, and steal the Lord's oil and grease. "Aid, some day dey will have all of de Lerd's oil. and grease, and dem axles is gonna git hot And den, dat wtfljfbeB, bredern, dat will be hell!" ?Exchange. , . ; WW W WW 17 | T ^?S WW Iv ? IJf I If WW WBh linn in I II NeV YEAR i ?tii " ?' I ' . oojwrieiol to to spook oi torn* j ' " -.toorii MMfefc . t ? lot w moke revelations, ???? :v i? * to kMk (he*. ? toe jftott |? \ 'Wwtef; *r ogoiff uta we ? . *?> to# Jo to*. Sock *ict<>JT *W ~j$. . . ..?: ske petottot todo of ft Jo otoeo ?>? ! I toPSf* ' . : - '8 ; 'V' O C fSstoP ' OMto t-n ? _ .to^oo- - f^N L; .. I - ? ' vM iftit trf ogftw #?* ; ^v?*~t1 * *1. aftPtsflc ? -? ? ~ - ~t?- ? - . F J. L MORGAN Manager Farmville Oil ft Fertiliser Company The subject you have assigned to me, or a choice of "Grit, Courage or Morale for 1924," is so important to the welfare of our Community at large that it seems to me a choice would be similar to asking the ques tion, "Which is the most important leg of a three-legged stool ?" or an other popular question, "Which is the most necessary, labor, Capital or management?" It seems to me that the year thru which we all have just passed, and the year we are now entering, will in years to come be kno*n as "Recon struction Days,? not in the exact terms that were used to designate the recovery following our Civil War, but as years when business in general returned to normalcy. With the proper Courage and Mo rale to face the opportunities offered us during this year, we should all do our part to make this year of 1924 one of sound and sane progress. My idea of the way to accomplish this is to first assume no obligation we can not reasonably expect to fulfill, es tablish a budget for our living ex penses, let our living expenses be less than our incomes. Then set for our selves a task of accomplishment which will afford each of us a full year of wholesome employment, with the hope that our efforts will be rewarded to the fullest, not only in material gains, but also in a big gain in MORALE. ?Pitt Co. Cham. Com. Bulletin. Dangerous COUGHS creep on unawares ?but you can quickly check them by taking Dr. Bell's Pine Tat Honey in rime It brings to inflamed tissues in the throat and chest just the utd they need Dr. Bell's stops the cough with - the same roedicine?thatycmr doc? tor would prescribe?combined with die Weil-tried old remedy? pine-tar honey. Ira taste is pleas ant, too. Keep Dr. Bell'soo hand for all the family. AH druggists. Be sure to get the genuine. DR. BELL'S PinerTar Honey The Difference? Between tke C?ft ?( Gm4 ud Ckap Priitiag b to sight that he who goes * shopping from printer to- ; printer to secure his priptaig atafewcqjtsJesrlhan what it is really worth hardly ever makes day laborer wages at this unpleasant task. if you want good work at prices that are right get your Job printing ?-At This Office Famville, N. C. or Gre^lTille, N. C I How Hie Billboards Fail | i The same principles apply in selling a cake of soap, a < phonograph or a sewing machine as apply in selling the <! League of Nations or any idea calculated to affect foreign or ; domestic legislation. The people must be told about the 4 article, they muat be convinced that it is worthy, they must < be stimulated to interest and moved) to a determination to ; buy or to demand action. " \ \ f Li thes>r days the recognized principle factor in sellin-fs - advertising: It is the only means of reaching the people. 1 All of which brings us to the question of the kind of adver tising that is most elective. Of course, thare always will be some difference in opinion, but it is enlightening to note that the stronsradvocates of billboard appeal run to cover quickly when they have a iesire actually to sell. * Quite apart from the unsightly aspect of the billboard, it 1 seems strange that when its supporters wisn to sell the peo- \ pie an idea with a view to bringing about beneficial legisla- ; tion they see at a glance the billboard is a failure. When < the large corporations want to really sell an idea they pro ceed as a rule to engage a press agent, or a ' 'director of pub- ; He relations." Then a drive is made to get their story before the pubHc through the news columns of the newspa- !' pers. This is not always attempted because-the corporation ;; likes to get advertising without paying for it. The policy < often is adopted because the corporation realizes that only \ \ V?oa a Hpfinitp aellinv oower. J S6W8pApci auv^bioiu^ MMW M MV...? w 4 The people to whom the corporations wish to sell their i j ideas are the same people to whom the corporations wish to 2 sell their merchandise, and the same selling principles apply. - Is it not strange that thinking men should.in such circum stances adopt rules of advertising so diametrically opposed as the newspaper and the billboard ? The more thoughtfully conducted corporations tell their stories over their signatures in paid advertising appeal, recognizing the force of frank and open statement that can stand the light of public investigation. There are enough of the others left, however, who still cling to the old time poster idea of advertising, just as there are homes today that resent the installation of modern plumbing and hang on to the old time pump and bucket. 1 The billboard is an economic waste. It is thrust under the nose of a suffering public with, its garish designs and half finished message. Instead of being taken into the home as a friend it is resented as an intrusion on public privacy and a menace to the public landscape. Newspaper advertising will stand the acid test as" against the billboards any day in the week for any purpose. SomewheriT-we have read that if poverty Is the mother of crime, want of sense is the father. Whether this be true or false, certain It is that the offspring is Illegitimate and uncomfortable. Doctors don't advertise. Ethics prohibit/ end leave the field opaa for the quacks to unload fuke nostrums on the suffering public. N# wonder the Frenchman asked what is an ethic? -? . ?; ^ : _ - , _ M-i ? 4 Subscribe to The Farmville Enter prise?$1.50 Per Yfar. ? ? ? ? . ' ? ? ' :?=s : I , , i. i E A ^Stf fl H ^<iwjiPftA (?( "wi j^jk te=\ tSmSSl ST ml yM H pk^^^B^wii^tv #a"EaEiiip hSk?KM I LA^OTr^K^Vf^RMATW< PuSiSi^'oM REQUEST I ? TREE OPjCfriwftE. BVtteLePHOfiE' OR TBUESRA^M ? \\- ' EE".^^^ ^.-;V /'?" l*7'- J-'^ "' '-'V^ ilk Iwiir fl? ?WF?J*-IPwflr^Wr COMMERCIAL INSURANCE CO. | Announces the opening of an Insur- jj ! ance Agency with offices located ]; ; at the Bank of Farmville. LIFE, |j I FIRE, and all oth^r forms of Insur (?>?;--/W'' < ? V;. :?V . ... ? < ' I WE SOLICIT YOUR BUSINESS || : ; "?? ? ;v-:. ' ;; D. E. OGLESBY, Mgr. i: ten* ; ; f I %rdlize^ jnust fye "cwvtt I PERHAPS you didn't know that ferti lizer should be "cured" or "aged" in order that the food for soil can be more readily available when that food is needed. This is one of the details, of the ferti lizer industry that few people know, but it's mighty important. Suck "details" ? as this represent the difference between Royster's Fertilizer and less carefully pre pared .foods?and the difference between1 ! profitable crops and crops that are not so ' profitable. To keep vast quantities of fertilizer for months represents an enormous supply and a tremendous capital. Therefore, only a large company like Royster's can offer this more effective "cured" fertilizer. Great bins of Royater Fertilizer "cure."* i 'or "age." for months so that your re sults from its use will swell the earnings from your land. Rid yourself of the idea that all ferti lizer is alike. This is no more true than that all land is alike. The truth of this can be proven?not alone by the enthusiastic praise of success ful farmers whd have used Royster's, but by your own experience. Use Royster's this year. Give it a fair test?and don't guess about fertilizer any more ' " ' ? .1 Grow better and larger crops by using fertilizer that has t been "cured"?that is free from lumps?that has been proven - chemically correct by forty chemists?and that, has established a record for good . worts ^over a long period of years. Look for the name "ROYSTER" on the bags. I' F. S. ROYSTER GUANO CO. NORFOLK . COLUMBIA - ATLANTA - MONTGOMERY ' . - fl ^ | " I ??? ? " fl ^ I II iv JtL, JBL JML JHHHHH jflL^. ^HL* . .- . ? ? ' ' :: ? - ? . : . ? ? v ? H ..? ? - BKi ? - . ? 4 ? -^ . " C.P.*.! ' ' ? ,1-r . a ? Invest your money In Building & Loan. 5 p. c. Compounded Semi-annually. Non-taxable. G. A. Rouse, Secretary, Farmville, N. C. ^B^v^B^ b v H I J I IA U f ? Hflr v4 HHt fij ' I ?f I | mil w - r I^B^' - .vv^H 2^B bs ?? ? * ? v^r? * * I I xt ?* ^B H i fl I B I I I IB Bm. J I I m_ fl !?? -j?* 'Wp':w : Jb?J:p # ? ? ^^?-'?" .^ipir^^T-^-i. jp.Bfc *; ? ?^P ^Y; ^-,>i'4' |^| ; ? |g -. - S . " ?'fp . 11.. . . ? ? I : I T#W I H 2 wV 9 B B B W^Jk w B B B i l I I B .. H *?B i^L B - ^"^T* It B, |m ? ? ** * b7 ? * ?*? ' J I ^3 _J " X* X Ixx 1H t^Ef03iVill6t I
The Farmville Enterprise (Farmville, N.C.)
Standardized title groups preceding, succeeding, and alternate titles together.
Jan. 25, 1924, edition 1
2
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